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Why We Need Behavioral Ads for Digital Diversity - AdAge.com

“ Why We Need Behavioral Ads for Digital Diversity AdAge.com The old saw about advertising -- that we know half of it is worthless, but we don't know which half -- is an anachronism on the Internet, where data analysis allows us to measure the real...”
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What is marketing automation [Infographic] - Smart Insights Digital Marketing Advice

What is marketing automation [Infographic] - Smart Insights Digital Marketing Advice | Mijn Recepten | Scoop.it
“ Understanding the scope, features and processes needed by Marketing Automation Marketing automation is a key focus in 2014 for many marketers it seems judg. Marketing topic(s):Marketing automation. Advice by Susanne Colwyn.”
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