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Mcom'
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Curated by AnaisBernelin
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Your 2014 Digital Marketing Roadmap - Marketing Technology Blog

Your 2014 Digital Marketing Roadmap - Marketing Technology Blog | Mcom' | Scoop.it
“ Your 2014 Digital Marketing Roadmap by Douglas Karr on Marketing Technology Blog”
Via Pierre Bizollon
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Pierre Bizollon's curator insight, July 30, 2014 4:26 AM

#trends #digital #infographics....J'aime! c'est simple et cela rappelle les fondamentaux incontournables et non négociables! ....mais évidemment insuffisants pour booster votre performance et faire partie des Tops Performers Digitaux! ;) @linkingbrand accélérateur de croissance online

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10 Rising Social Networks You Should Explore

10 Rising Social Networks You Should Explore | Mcom' | Scoop.it
“ With the explosion of startups, there are plenty of new social networks popping up. Here are 10 up-and-coming social networks worth exploring.”
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Pierre Bizollon's curator insight, July 29, 2014 4:36 AM

#social #smm Découvrez les nouveautés en terme de Réseaux Sociaux: privacy, mobile...@linkingbrand accélérateur de croissance online

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Who, What, Why: In which countries is Coca-Cola not sold? - BBC News

Who, What, Why: In which countries is Coca-Cola not sold? - BBC News | Mcom' | Scoop.it
BBC NewsWho, What, Why: In which countries is Coca-Cola not sold?BBC NewsAfter almost 60 years, Coca-Cola is on sale again in Burma.
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Ikea organise un défilé de mode dans les rues de Paris

Ikea organise un défilé de mode dans les rues de Paris | Mcom' | Scoop.it

Via Matthieu Dufour
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Customer Service Advice - Infographic: 10 Things Your Customers WISH You Knew About Them - Help Scout Blog

Customer Service Advice - Infographic: 10 Things Your Customers WISH You Knew About Them - Help Scout Blog | Mcom' | Scoop.it

Gone are the days when businesses could rely on crafty salesman alone to sell their products and services: today's customer is only a click away from obtaining a huge variety of information about your brand and the things that you sell.

 

This highly informed customer wants you to know as much about them as they know about you.

 

This is because great interactions with customers begins with knowing your customers wants and needs. Given that you aren't able to meet each and every one of them, how can you achieve this? The answer is through research: studies in social psychology and customer satisfaction reveal consistent patterns of human behavior and the thoughts that people hold about the brands they interact with.

 

Today, we have a showcase of 10 of the most important things that your customers wish you knew about them (backed by research). We think you'll enjoy it!

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Cyber security: The new arms race for a new front line

Cyber security: The new arms race for a new front line | Mcom' | Scoop.it
The Pentagon – and a growing cyber industrial complex – gears up for the new front line: cyberspace. Cyber defense is necessary. But it could cost us.
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The Complete Social Media Community Manager's Guide ...

The Complete Social Media Community Manager's Guide ... | Mcom' | Scoop.it
The role of “Community Manager” in technology goes back to the late '90's, when many organizations recognized that they needed some help in managing. ... Online Reputation Management Services ...
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The Fundamentals of Building and Managing Your Community ...

The Fundamentals of Building and Managing Your Community ... | Mcom' | Scoop.it
door Peter van der Schaar, interim manager E-Commerce. Comments ...
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The Holy Trinity of Digital Travel Marketing - Business 2 Community

The Holy Trinity of Digital Travel Marketing - Business 2 Community | Mcom' | Scoop.it
I am often approached by clients, or potential clients, asking if I can help with their social media marketing, to make some sense of their ongoing tactics and/or to devise a longer-term strategy. ...
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The marketer's guide to the future: a manifesto | Marketing magazine

The marketer's guide to the future: a manifesto | Marketing magazine | Mcom' | Scoop.it
Exponential rates of change: The declining cost of the factors of production – microchips, computers, sensors, RFID tags, near-field communication (NFC), ubiquitous internet access, BRIC nation labour – will allow innovation at ...
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Web marketing trends in 2013 | Magazine SEO

Web marketing trends in 2013 | Magazine SEO | Mcom' | Scoop.it
marketing. Like every year, I took the habit of going to the salon assiduously E-Marketing Paris. In addition to the many stalls and many players moving, it is possible to attend dozens of conferences.
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Your 2013 Marketing Budget Has Been Slashed – What's Plan B ...

Your 2013 Marketing Budget Has Been Slashed – What's Plan B ... | Mcom' | Scoop.it
An intelligent organization with adept marketers will find more clever ways of managing reductions by looking for lower-cost alternatives that preserve core objectives. Huddle with the sales folks before talking to anyone else ...
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Interview with Crisis Communications Expert Mark Lambert ...

Interview with Crisis Communications Expert Mark Lambert ... | Mcom' | Scoop.it
I'm excited to invite Mark Lambert to join us for an exclusive interview on our Online Reputation Management blog. Mark is president of Lambert Media, a communications consulting firm based in Louisiana.
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6 Components You Need In A B2B Online Marketing Program (Infographic)

6 Components You Need In A B2B Online Marketing Program (Infographic) | Mcom' | Scoop.it
“ In order to increase the success rate of your marketing campaign, I recommend you view the infographic, “The Science of B2B Online Marketing.” Circle S Studio, a marketing and design firm based i…”
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Pierre Bizollon's curator insight, August 4, 2014 3:04 AM

#social #digital #B2B Le B2B à l'honneur ce matin! Découvrez des Bonnes Pratiques B2B en terme de stratégie digitale et d'optimisation des performances! @ linkingbrand accélérateur de croissance online en B2B

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Your 2014 Digital Marketing Roadmap - Marketing Technology Blog

Your 2014 Digital Marketing Roadmap - Marketing Technology Blog | Mcom' | Scoop.it
“ Your 2014 Digital Marketing Roadmap by Douglas Karr on Marketing Technology Blog”
Via Pierre Bizollon
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Pierre Bizollon's curator insight, July 30, 2014 4:26 AM

#trends #digital #infographics....J'aime! c'est simple et cela rappelle les fondamentaux incontournables et non négociables! ....mais évidemment insuffisants pour booster votre performance et faire partie des Tops Performers Digitaux! ;) @linkingbrand accélérateur de croissance online

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La digital strategy di Sephora in 9 comodi punti

La digital strategy di Sephora in 9 comodi punti | Mcom' | Scoop.it
Lo scorso anno Sephora North America ha aumentato del 300% gli acquisti in mobile shopping sul proprio sito, con il 70% del traffico mobile proveniente ...

Via Carlo Mazzocco
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Street Marketing : Un Starbucks sinon rien

Street Marketing : Un Starbucks sinon rien | Mcom' | Scoop.it

Jusqu'où ira l'hégémonie de Starbucks ?!


Via Matthieu Dufour
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Mobile and online games predicted to be 60% of the market by 2017

Mobile and online games predicted to be 60% of the market by 2017 | Mcom' | Scoop.it
Rapid growth in online and mobile gaming markets is expected push revenue for the entire games industry past $100 billion by 2017, according to a new report from Digi-Capital.
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How Staff Scheduling Affects Customer Service -

How Staff Scheduling Affects Customer Service - | Mcom' | Scoop.it
These delays in service will only ruin your reputation. If you have a relatively ...
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Social Media and Beyond: Building Your Digital Footprint | Clean Slate

Social Media and Beyond: Building Your Digital Footprint | Clean Slate | Mcom' | Scoop.it
Researching new trends and updates within your industry as well as community needs and market indicators is a way to build your reputation and keep your name top of mind. Create a blogging strategy based on current ...
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Facebook use 'undermines well-being'

Facebook use 'undermines well-being' | Mcom' | Scoop.it
Using Facebook erodes overall well-being and a sense of satisfaction with life among young adults, researchers at the University of Michigan say.
AnaisBernelin's insight:

Utiliser Facebook renforcerait un sentiment de solitude, Êtes-vous d'accord avec cette étude ?

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How Pinterest Can Shape Your e-Commerce Content Strategy ...

How Pinterest Can Shape Your e-Commerce Content Strategy ... | Mcom' | Scoop.it
How Pinterest Can Shape Your e Commerce Content Strategy image pin of the week 300x292 Every year, BDO USA asks chief marketing officers from major retail companies whether they include social media in their ...
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10 FAQs About Social Media and Conversation Management ...

10 FAQs About Social Media and Conversation Management ... | Mcom' | Scoop.it
Social media, community and conversation managers will definitely recognise them, because they are the same type of questions they hear from colleagues every day. In view of these recurring questions, I thought it would be ...
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Seven Steps To Manage Your E-Reputation - Business 2 Community

Seven Steps To Manage Your E-Reputation - Business 2 Community | Mcom' | Scoop.it
Seven Steps To Manage Your E-Reputation
Business 2 Community
A strong content marketing strategy stems from knowing the right triggers in your target audience's mind, in order for you to fulfill their needs and wants with pertinent information.
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Content Creation vs. Content Marketing – There's a Big Difference ...

Content Creation vs. Content Marketing – There's a Big Difference ... | Mcom' | Scoop.it
He has helped many engineering companies and manufacturers improve their lead generation, conversions, and marketing communications to increase sales. He is the ... Web page addresses and e-mail addresses turn into links automatically.
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