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5 Steps to Automate your Online Marketing

5 Steps to Automate your Online Marketing | Material handling For Hospitality Aged Care and Industry | Scoop.it

It’s so important to know how to automate your marketing because there are so many areas you need to master to actually grow a business online. It’s just not humanly possible to do what you need…


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Daniel Watson's curator insight, August 2, 2016 11:23 PM

 

Online marketing can consume every minute in your day if you try to do it all manually. As more and more businesses recognise the inherent benefits of online marketing and jump on board, succeeding in attracting attention will become more difficult, and to succeed you will need to automate as many of the processes as possible. This comprehensive article, is full of great advice, and well worth the allocation of the time it will take to read and absorb.

Simon Steed's curator insight, August 5, 2016 5:21 AM
Very Useful insights into the marketing process
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Why Constant Learners All Embrace the 5-Hour Rule

Why Constant Learners All Embrace the 5-Hour Rule | Material handling For Hospitality Aged Care and Industry | Scoop.it

At the age of 10, Benjamin Franklin left formal schooling to become an apprentice to his father. As a teenager, he showed no particular talent or aptitude aside from his love of books.

 

When he died a little over half a century later, he was America's most respected statesman, its most famous inventor, a prolific author, and a successful entrepreneur.

 

What happened between these two points to cause such a meteoric rise? Underlying the answer to this question is a success strategy for life that we can all use, and increasingly must use.


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The Learning Factor's curator insight, July 14, 2016 6:58 PM

Benjamin Franklin did this 1 hour a day, 5 hours a week. Why you should do it too.

Brilliant Breakthroughs, Inc.'s curator insight, July 15, 2016 4:30 PM
Succinct article about the power of consistent learning. Great examples of role models and their approach.
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How the Gold Coast became a must-see cultural tourist hot spot

How the Gold Coast became a must-see cultural tourist hot spot | Material handling For Hospitality Aged Care and Industry | Scoop.it
From world-renowned beaches and sophisticated restaurants to whale watching and hot air ballooning, there's a new experience waiting for holidaymakers at every turn on the Gold Coast.
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5 Tips to Create an Irresistible Call to Action

5 Tips to Create an Irresistible Call to Action | Material handling For Hospitality Aged Care and Industry | Scoop.it

If you are getting website traffic but not conversions - use these 5 tips to create a compelling call to action and get more visitors to take action.


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Daniel Watson's curator insight, May 11, 2016 7:18 PM

 

Business owners who use their websites as lead generators, need to ensure that they use a strong call to action on each page that directs site visitors to take specific action, to move them into their business sales funnel. Unfortunately, many businesses operate websites that have no calls to action, or the calls to action that they do have, are weak or totally ineffective. The tips in this article on how to write an irresistible call to action should prove invaluable to such business owners.

Bryan Worn's curator insight, May 17, 2016 4:32 AM

If we are shy about doing this we should hire someone who isn't .

Nice concise advice.

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Why Attitude Is More Important Than IQ

Why Attitude Is More Important Than IQ | Material handling For Hospitality Aged Care and Industry | Scoop.it

When it comes to success, it’s easy to think that people blessed with brains are inevitably going to leave the rest of us in the dust. But new research from Stanford University will change your mind (and your attitude).

 

Psychologist Carol Dweck has spent her entire career studying attitude and performance, and her latest study shows that your attitude is a better predictor of your success than your IQ.

 

Dweck found that people’s core attitudes fall into one of two categories: a fixed mindset or a growth mindset.


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scott gillespie's curator insight, January 22, 2016 4:01 AM

Carol's  work on MINDSET is fascinating and offers lots of insights on who to consider for ventures, teams and projects.


"The deciding factor in life is how you handle setbacks and challenges. People with a growth mindset welcome setbacks with open arms."


So consider a mindset where every experience is an experiment you can learn from rather than a personal win or loss.   

Susanna Lavialle's curator insight, January 22, 2016 4:35 PM
I agree, you need to be enthusiastic and curious, the rest will follow
Bill Brown's curator insight, January 25, 2016 12:28 PM

or some time now it has been recognised that IQ alone is not going to make you successful, whatever your field. Today, even academics have to be more entrepreneurially oriented. And if you are in business - then it goes without saying that the it will not be the meek, but the entrepreneurs who will be the inheritors of the earth! 

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Social Business Strategy - 7 Success Factors

Social Business Strategy - 7 Success Factors | Material handling For Hospitality Aged Care and Industry | Scoop.it

A social business  is not a marketing strategy or a technology roadmap but rather a way or philosophy of how business could be done differently…in a much more human manner.


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Marco Favero's curator insight, January 27, 2016 9:14 AM

aggiungere la vostra comprensione ...

Saadia Asif's curator insight, February 9, 2016 12:49 AM

Many businesses leap into the social media world without sufficient planning or a real understanding of what they want to achieve. This is a handy reminder of the basics that should be considered before and during your social media launch. 

ismokuhanen's curator insight, March 27, 2016 7:04 AM

 

Expecting to achieve success from your social media activities without having developed and deployed an effective social business strategy, is akin to wishful thinking. Generally speaking, businesses with clearly defined business strategies that are well executed, will always outperform counterparts operating without clear strategic intent. Social media is no different, and this article and infographic from social media expert Brian Solis, provides a good blueprint for any business looking to succeed as a fully fledged social business.

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How to Successfully Generate B2B Leads Using Social Media

How to Successfully Generate B2B Leads Using Social Media | Material handling For Hospitality Aged Care and Industry | Scoop.it

We are in an era where almost everyone and everything is on social media. Savvy marketers are taking note of this and are doing their best to connect with their target market on every social media platform that they are in.


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Daniel Watson's curator insight, February 2, 2016 12:18 AM

 

If your business is in the business of selling its products or services to other businesses, then using social media to generate your B2B leads, is something that you will need to wrap your head around sooner than you might expect (unless you are already up to speed).  Given the steep learning curve that social media entails, anything that can assist a business owner to dip their toe into the social media pond, is most welcome. This excellent collection of articles relevant to such business owners, is a great starting point for taking the first step, towards generating future leads via low cost social media means.

ismokuhanen's curator insight, March 27, 2016 6:57 AM

 

If your business is in the business of selling its products or services to other businesses, then using social media to generate your B2B leads, is something that you will need to wrap your head around sooner than you might expect (unless you are already up to speed).  Given the steep learning curve that social media entails, anything that can assist a business owner to dip their toe into the social media pond, is most welcome. This excellent collection of articles relevant to such business owners, is a great starting point for taking the first step, towards generating future leads via low cost social media means.

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Before a Meeting, Tell Your Team That Silence Denotes Agreement

Before a Meeting, Tell Your Team That Silence Denotes Agreement | Material handling For Hospitality Aged Care and Industry | Scoop.it

Most bosses assume that, when they directly ask for feedback, people will offer their thoughts candidly and directly. It’s great when that happens. But it often doesn’t, especially in public settings and high-stakes situations. If you get unanimous, but mostly unvoiced, support for a decision that you thought might be contentious, it should be a warning sign. In some cases, junior people may hesitate to disagree with bosses or senior colleagues. In others, the most powerful team members may be disinclined, for political or other reasons, to express candid opinions in front of the group because they know they can always get access to decision-makers or launch a covert campaign to sway support their way after the fact

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The Truth About Wasting Time At Work - Forbes

The Truth About Wasting Time At Work - Forbes | Material handling For Hospitality Aged Care and Industry | Scoop.it

If you look at the standard organizational model, the first thing you notice is that it’s a pyramid. It is narrower at the top than at the bottom. There are a lot of worker bees at the bottom of the pyramid — that’s why the base of the pyramid is broader than the top of the pyramid is. There are fewer managers than employees, and there are a very small number of executives at the top of the organization, calling the shots.

Since the typical organization has lots of non-management employees and only a small number of senior-level leaders, it stands to reason that every minute of a highly-placed executive’s day has great impact. The decisions C-level leaders make have huge ramifications on everything from the company’s stock price tomorrow to the firm’s existence or nonexistence five years from now.


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The Learning Factor's curator insight, February 7, 2016 4:29 PM

What does our obsession with time-keeping at work say about us as leaders?

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How to Benchmark Cash Flow Using Competitive Analysis

How to Benchmark Cash Flow Using Competitive Analysis | Material handling For Hospitality Aged Care and Industry | Scoop.it

Luckily, there’s an easy way to measure benchmark against competition: look at the data. Specifically, there are several KPIs hidden within public financial data that, if used comparatively, can reveal some powerful insights. Here are four metrics worth their weight in gold:

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Are You a Leader, or Just Pretending to Be One?

Are You a Leader, or Just Pretending to Be One? | Material handling For Hospitality Aged Care and Industry | Scoop.it

We’ve rarely needed leaders more — but wanted the leaders we have less.

It’s as if we’ve forgotten what leadership really is, and confused it with what it isn’t.

What’s not leadership? For one thing, performing. Leadership is not making the right faces, memorizing the right lines, pumping your fist in precisely the right way at exactly the right moment. It’s being. Let me explain the difference. What happens, for example, when the situation goes off script, or when the audience heckles, or when the walls of the theater begin to collapse? The actor, if he cannot improvise, is left paralyzed. Yet that is what we see today: leader after leader left paralyzed by the unexpected turmoil of an uneasy age in an uncertain world, whether those leaders are political, social, cultural, or corporate. So we study the scripts, memorize the lines, carefully examine the angle of our fist pumps.


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The Learning Factor's curator insight, February 11, 2016 4:55 PM

It’s not about performing, in either sense of the word.

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How to Come Up with a Quick Small Business Marketing Strategy 

How to Come Up with a Quick Small Business Marketing Strategy  | Material handling For Hospitality Aged Care and Industry | Scoop.it

Need to grow your customer base and not sure how to go about it? Follow these steps to come up with your marketing strategy.


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Marketing made a little easier

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malek's curator insight, March 27, 2016 8:22 PM

 

Without customers, a small business has no chance of success, therefore a marketing strategy that will be deployed to attract customers, is a key imperative for any business owner. The challenge many business owners face, is how to come up with a marketing strategy, that will work for their business. The quick to develop, small business marketing strategy as outlined in this article is easy to follow, and can be applied to any business in any industry.

massimo facchinetti's curator insight, March 28, 2016 6:03 AM

 

Without customers, a small business has no chance of success, therefore a marketing strategy that will be deployed to attract customers, is a key imperative for any business owner. The challenge many business owners face, is how to come up with a marketing strategy, that will work for their business. The quick to develop, small business marketing strategy as outlined in this article is easy to follow, and can be applied to any business in any industry.

Antonio Ormachea's curator insight, April 1, 2016 12:31 PM
 
Without customers, a small business has no chance of success, therefore a marketing strategy that will be deployed to attract customers, is a key imperative for any business owner. The challenge many business owners face, is how to come up with a marketing strategy, that will work for their business. The quick to develop, small business marketing strategy as outlined in this article is easy to follow, and can be applied to any business in any industry.

 

Without customers, a small business has no chance of success, therefore a marketing strategy that will be deployed to attract customers, is a key imperative for any business owner. The challenge many business owners face, is how to come up with a marketing strategy, that will work for their business. The quick to develop, small business marketing strategy as outlined in this article is easy to follow, and can be applied to any business in any industry.

 
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Tweet from @wagenmaterial

Tweet from @wagenmaterial | Material handling For Hospitality Aged Care and Industry | Scoop.it

Wagen is one of the most established names in the industry designing, manufacturing a wide range of Trolleys. pic.twitter.com/6bsMBXRk76

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How do you describe your hotel using five words or less?

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Robert Harris's insight:
Make it as descriptive as possible
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How to Tell If a Pallet Is Safe for Reuse? • 1001 Pallets

How to Tell If a Pallet Is Safe for Reuse? • 1001 Pallets | Material handling For Hospitality Aged Care and Industry | Scoop.it
With an estimated 2 billion pallets being used every day, and many more laying around, no wonder so many projects …
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Wooden Pallets Sizes & Dimensions • 1001 Pallets

Wooden Pallets Sizes & Dimensions • 1001 Pallets | Material handling For Hospitality Aged Care and Industry | Scoop.it
In the United States industry, the standard size wooden pallet is 48” x 40.” The information below is simply a …
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130 Ways to Get More Website Traffic

130 Ways to Get More Website Traffic | Material handling For Hospitality Aged Care and Industry | Scoop.it
Examples, details for each tactic, and a spreadsheet to help you decide the best traffic channels to go after

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Daniel Watson's curator insight, January 14, 2016 12:49 AM

 

Build it and they will come is a fallacy when it comes to attracting visitors to any business website. If you want to increase the volume of traffic visiting your website, you will need to work hard in many different ways, and monitor the effect of each attempt to increase traffic. Often working out ways to generate more traffic is the most difficult aspect of the task, and this problem is completely removed by this excellent and comprehensive guide. One to save and revisit often.

hakan can's curator insight, January 14, 2016 10:39 AM

Etiler çilingir

http://www.etilercilingir.org/

Denise Gabbard's curator insight, January 16, 2016 8:33 AM

Your website does you no good if no one visits it! This article gives you a comprehensive look at ways to get more eyeballs on your site, including which avenues are best for you to focus your time and effort on.

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31 LinkedIn Tools for Business Growth

31 LinkedIn Tools for Business Growth | Material handling For Hospitality Aged Care and Industry | Scoop.it

It's time for your small business to take advantage of LinkedIn. There are plenty of LinkedIn tools for business to help boost growth.


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Marco Favero's curator insight, January 21, 2016 5:46 AM

aggiungere la vostra comprensione ...

Roberto Crosignani's curator insight, January 21, 2016 3:40 PM

Se avete scelto LinkedIn per cercare lavoro o per cogliere l'opportunità di stringere l'accordo per qualche collaborazione proficua per la propria attività, non potete fare a meno di questi tools che vi aiutano a rendere ancora più efficace il vostro profilo.

Ian Berry's curator insight, January 22, 2016 11:17 PM

As good an article I've come across. I've used LinkedIn to successful attract lead that have converted to clients without investing any money. Google Adam Houlahan who is also excellent

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10 Ideas for Improving Your Business Website

10 Ideas for Improving Your Business Website | Material handling For Hospitality Aged Care and Industry | Scoop.it

Your small business website is the online face of your business. But what do you put on your site. Members of the small business community, this week, shared some helpful tips on building a better business website.


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Paulo Martins's curator insight, February 2, 2016 3:45 AM

A lot of good hints that deserves your time, if you really want to improve the performance of your business website.

ismokuhanen's curator insight, March 27, 2016 7:05 AM

 

Any business seeking growth via acquiring more customers or clients needs to ensure that their business website performs effectively and attracts the right viewers. Far too many small business websites need reviewing and updating, and one barrier faced by business owners tackling this task, is finding ideas to make their site perform. The ten ideas outlined in this article should greatly assist anyone finding themself in this position.

Antonio Ormachea's curator insight, April 1, 2016 12:33 PM

 

Any business seeking growth via acquiring more customers or clients needs to ensure that their business website performs effectively and attracts the right viewers. Far too many small business websites need reviewing and updating, and one barrier faced by business owners tackling this task, is finding ideas to make their site perform. The ten ideas outlined in this article should greatly assist anyone finding themself in this position.

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Why Multitasking is Killing Your Brain

Multitasking is Killing Your Brain - Life Tips. - Medium
Many people believe themselves to be multitasking masters, but could it all be in their heads?

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Vincent PEIFFERT's curator insight, March 16, 2016 5:23 AM

...and why stopping to do this will improve your performance significantly

Alexandru Otelea's curator insight, March 19, 2016 3:43 AM

This article breaks the myths. Many people believe the multitasking it a skill of which they are proud. It's not! Let's listen the studies.

Antonio Ormachea's curator insight, April 1, 2016 12:32 PM

 

As a business owner you will always have a lot on your plate, and if you are like most business owners, you will pride yourself on your ability to multitask in order to get everything done. Research has long shown that multitasking is actually a very inefficient way in which to operate, yet business owners tend to take little notice of such research findings. Perhaps, if you were conscious of what multitasking is doing to your brain, you might review your modus operandi, and focus on monotasking instead. This article should be a wake up call for every business owner who sees multitasking as a virtue.

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How to Use Email to Automate Your Lead Qualification Process

How to Use Email to Automate Your Lead Qualification Process | Material handling For Hospitality Aged Care and Industry | Scoop.it

Long story short we've managed to automate lead qualification, follow ups and appointment scheduling to the point where all I have to do is wake up and check my calendar for appointments.


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Daniel Watson's curator insight, February 4, 2016 10:39 PM

 

Qualifying website leads can be a time consuming and sometimes futile exercise for business owners. If you capture leads directly from your website, you need to seriously consider automatically qualifying these prospects, utilising the power of automated email processing. This article provides 20 examples of ways in which you can use email to simplify the qualification process, and save you a lot of time that you can use to make more sales.

ismokuhanen's curator insight, March 27, 2016 6:54 AM

 

Qualifying website leads can be a time consuming and sometimes futile exercise for business owners. If you capture leads directly from your website, you need to seriously consider automatically qualifying these prospects, utilising the power of automated email processing. This article provides 20 examples of ways in which you can use email to simplify the qualification process, and save you a lot of time that you can use to make more sales.

THE OFFICIAL ANDREASCY's curator insight, March 27, 2016 7:04 AM

 

Qualifying website leads can be a time consuming and sometimes futile exercise for business owners. If you capture leads directly from your website, you need to seriously consider automatically qualifying these prospects, utilising the power of automated email processing. This article provides 20 examples of ways in which you can use email to simplify the qualification process, and save you a lot of time that you can use to make more sales.

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15 Executives Share the Best Advice Their Mentors Ever Gave Them

15 Executives Share the Best Advice Their Mentors Ever Gave Them | Material handling For Hospitality Aged Care and Industry | Scoop.it

I checked in with more than a dozen top executives who credit their mentors with helping them achieve great things. Here's the advice they remember most.

 

1. If you're going to be in the room, be useful.


"It was advice my first boss gave me after he invited me to join a big client pitch, and I sat in silence taking notes the entire time thinking that was my place. It's advice I took to heart from that day on, and it's been incredibly important while building a startup where things only happen if you make them happen."

 

--Chris Toy, CEO and founder of Bindle, the mobile app bringing people together with shareable chats

 

 


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The Learning Factor's curator insight, February 9, 2016 8:18 PM

Anyone who's serious about getting ahead in business knows the value of a mentor. Not only can this person be a sounding board and treasure trove of advice, he or she can act as your advocate and a catalyst for your career goals.

Nancy Allison's curator insight, March 7, 2016 3:02 PM

Anyone who's serious about getting ahead in business knows the value of a mentor. Not only can this person be a sounding board and treasure trove of advice, he or she can act as your advocate and a catalyst for your career goals.

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33 Free Social Media Marketing Tools for Small Businesses

33 Free Social Media Marketing Tools for Small Businesses | Material handling For Hospitality Aged Care and Industry | Scoop.it

Small business owners may find it challenging navigating through the fast-paced world of social media.


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judyhaar's curator insight, March 27, 2016 11:49 AM

 

Business owners who have embraced social media, know that the task of doing your own social media marketing, is made much more difficult if you don't have access to the right tools. Cash strapped businesses need to identify the tools that will do the job for them and are preferably free and easy to deploy. This large collection of free social media marketing tools provides a great time saving resource for anyone searching for the right tools to help them to embrace low cost social media marketing.

Dielle Web e Grafica's curator insight, March 28, 2016 10:30 AM

 

Business owners who have embraced social media, know that the task of doing your own social media marketing, is made much more difficult if you don't have access to the right tools. Cash strapped businesses need to identify the tools that will do the job for them and are preferably free and easy to deploy. This large collection of free social media marketing tools provides a great time saving resource for anyone searching for the right tools to help them to embrace low cost social media marketing.

Kate Marsh's curator insight, March 28, 2016 11:23 AM

 

Business owners who have embraced social media, know that the task of doing your own social media marketing, is made much more difficult if you don't have access to the right tools. Cash strapped businesses need to identify the tools that will do the job for them and are preferably free and easy to deploy. This large collection of free social media marketing tools provides a great time saving resource for anyone searching for the right tools to help them to embrace low cost social media marketing.

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11 Signs You Have the Grit You Need to Succeed

11 Signs You Have the Grit You Need to Succeed | Material handling For Hospitality Aged Care and Industry | Scoop.it

There are a ton of qualities that can help you succeed, and the more carefully a quality has been studied, the more you know it's worth your time and energy.

Angela Lee Duckworth was teaching seventh grade when she noticed that the material wasn't too advanced for any of her students. They all had the ability to grasp the material if they put in the time and effort. Her highest-performing students weren't those who had the most natural talent; they were the students who had that extra something that motivated them to work harder than everyone else.

Angela grew fascinated by this "extra something" in her students and, since she had a fair amount of it herself, she quit her teaching job so that she could study the concept while obtaining a graduate degree in psychology at the University of Pennsylvania.

Her study, which is ongoing, has already yielded some interesting findings. She's analyzed a bevy of people to whom success is important: students, military personnel, salespeople, and spelling bee contestants, to name a few. Over time, she has come to the conclusion that the majority of successful people all share one critical thing--grit.

Grit is that "extra something" that separates the most successful people from the rest. It's the passion, perseverance, and stamina that we must channel to stick with our dreams until they become a reality.


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The Learning Factor's curator insight, February 11, 2016 4:45 PM

Grit is as difficult to develop as it is important. Learn how to build this skill and give yourself an edge in life.

rodrick rajive lal's curator insight, February 15, 2016 4:00 AM

Grit, doggedness, and the ability to plod in spite of odds that seem to be heaped against us are the age old qualities identified in successful people. This reminds me about how Robert the Bruce gained inspiration from a spider that fell down each time it climbed up on to a web. This happened many times and finally it managed to climb on. Robert gained a lot of inspiration from this incident. In many cases successful people are also self-motivated, and they don't go for instant gratification. The Article, 11 Signs gave me reason to savour life in spite of all the spanners it might throw into the works!

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Choose from our wide range of Wagen Function Room Trolleys

Choose from our wide range of Wagen Function Room Trolleys | Material handling For Hospitality Aged Care and Industry | Scoop.it

Choose from our wide range of Wagen Function Room Trolleys

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