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Rescooped by Mirchibaaji from Content Curation World
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A Curated Showcase of the Best Email Newsletter Designs: Really Good Emails

A Curated Showcase of the Best Email Newsletter Designs: Really Good Emails | MarketingStrategies | Scoop.it
The Best Email Designs in the Universe (that came into my inbox)

Via Robin Good
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Kickstarting Your Self-Publishing Efforts: Video and Your Campaign | StyleMatters Writing Services

Kickstarting Your Self-Publishing Efforts: Video and Your Campaign | StyleMatters Writing Services | MarketingStrategies | Scoop.it
Kickstarting Your Self-Publishing Efforts: Video and Your Campaign | StyleMatters Writing Services http://t.co/HRxTIv4DUz via @sharethis

Via Kelly Davis Beckley
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The Women of Social Media: Digital Influencer Study [Infographic]

The Women of Social Media: Digital Influencer Study [Infographic] | MarketingStrategies | Scoop.it

Among online women, 75% use social media sites, whereas only 63% of online men do. To find out more about women's online social media activities and influence, check out this infographic based on the Digital Women Influencers study.

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Choice Channels: The Platforms that Matter in Social Media Marketing Services | Business 2 Community

Choice Channels: The Platforms that Matter in Social Media Marketing Services | Business 2 Community | MarketingStrategies | Scoop.it

Knowing which social media channels to use to build your brand and engage your audience is crucial. Study your market and your social media platforms to create social media solutions unique to your company....

 

In an increasingly “social” world, having the right communication channel for your company is more important than ever, and the list of social media platforms grows longer. The choices seem endless: Tumblr, Twitter, Facebook, Blogger, YouTube. These are just some of the channels dominating social media marketing services.

 

But which ones should you choose?

 

While any social media channel will be an extremely useful tool in your company’s inbound marketing strategy, there are a few broad trends you should be aware of. The type of social media solutions your company will want to use depends on the depth of your brand messaging and the demographics of the group being targeted. The latter can be a bit tricky, so analyzing the age, interests, and other characteristics of a company’s target market is an important first step in determining which social media channel to use.

 

A young, hip student is likely to spend more time checking out new content on Tumblr or Pinterest, and exploring predetermined pages on YouTube or Facebook. A more mature audience, however, is likely to be found on LinkedIn Groups and Google+ Communities....


Via Jeff Domansky
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Jeff Domansky's curator insight, April 25, 2013 1:43 PM

Social marketing is most effective when you keep it simple: the right channel, directed to the right people, at the right time, for the right ROI. See, I said it was simple! ;-)

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Social Media: 41 Ways to Boost Visibility and Viral on Social Media Apps

Social Media: 41 Ways to Boost Visibility and Viral on Social Media Apps | MarketingStrategies | Scoop.it
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