Marketing: Directed
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Marketing: Directed
Marketing: Directed
Looking back on the future of marketing.
Curated by J. Lilly
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The future of marketing: your face

The future of marketing: your face | Marketing: Directed | Scoop.it
Guest Post To a computer, your face is a set of points and measurements between features, but to advertisers, these data sets mean lucrative profits and a new way to connect with customers.
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Even on Social Media, Marketers Must Provide Disclosure, Says Ad Group

Even on Social Media, Marketers Must Provide Disclosure, Says Ad Group | Marketing: Directed | Scoop.it
Nutrisystem had its hands slapped after the company failed to disclose that weight-loss subjects featured on Pinterest were paid.
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How to Stalk Your Competitors in Social Media (So You Can Crush Them)

How to Stalk Your Competitors in Social Media (So You Can Crush Them) | Marketing: Directed | Scoop.it
Learn how to perform a social media competitive analysis so you can assess where you stand and make strides to improve.
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What Do Emotions Have to Do with Learning?

What Do Emotions Have to Do with Learning? | Marketing: Directed | Scoop.it

When parents and teachers consider how children learn, it’s usually the intellectual aspects of the activity they have in mind. Sidney D’Mello would like to change that ...

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The 10 Most Important Marketing Trends According To Sir Martin Sorrell

The 10 Most Important Marketing Trends According To Sir Martin Sorrell | Marketing: Directed | Scoop.it
What is Sir Martin Sorrell's, CEO of the world’s largest advertising and marketing services company WPP take on the marketing Zeitgeist?
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The doctor’s smartphone will see you now ...

The doctor’s smartphone will see you now ... | Marketing: Directed | Scoop.it
A visit to the modern doctor's office may look like this: You arrive at the clinic after making an appointment online. In the exam room, you sit across from your doctor, who is facing a computer screen ...
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British Airways Will Google Customers Before Boarding

British Airways Will Google Customers Before Boarding | Marketing: Directed | Scoop.it
British Airways is launching its "Know Me" program. Among other things, the program uses Google to grab images of customers, so the staff can recognize and greet you when you're boarding.
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Controlling And Managing Video Surveillance Data In The Field

Controlling And Managing Video Surveillance Data In The Field | Marketing: Directed | Scoop.it
Controlling And Managing Video Surveillance Data In The Field http://t.co/C1kXfxUM...
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With Promoted Updates, Foursquare helps advertisers push people into stores

With Promoted Updates, Foursquare helps advertisers push people into stores | Marketing: Directed | Scoop.it
After three-plus years, 20 million members, and 2 billion check-ins Foursquare is ready to grow up.
The social network, which lets users check-in at restaurants, retailers, and other venues, is fi...
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Startup Uses a Smartphone Compass to Track People Indoors - Technology Review

Startup Uses a Smartphone Compass to Track People Indoors - Technology Review | Marketing: Directed | Scoop.it
Indoor Atlas says its technology for indoor positioning is highly accurate.
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The End of Journalism? Artificial Intelligence writing news stories from algorithms.

The End of Journalism? Artificial Intelligence writing news stories from algorithms. | Marketing: Directed | Scoop.it

The new reporter on the US media scene takes no coffee breaks, churns out articles at lightning speed, and has no pension plan.
That's because the reporter is not a person, but a computer algorithm, honed to translate raw data such as corporate earnings reports and previews or sports statistics into readable prose.

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Drug marketing is dangerous script for consumers

Drug marketing is dangerous script for consumers | Marketing: Directed | Scoop.it

The last time I was in the doctor's office, I noticed the cream and sugar bins at the coffee pot were branded with a popular drug name ...

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San Francisco pools its resources to market a key shopping district ...

San Francisco pools its resources to market a key shopping district ... | Marketing: Directed | Scoop.it
San Francisco Better Market Street is the exciting collaboration of five key city agencies and community partners, initiating a number of improvements to test ways to improve Market Street between the Embarcadero and Van Ness Avenue.
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What's Your Favorite Future?

What's Your Favorite Future? | Marketing: Directed | Scoop.it

What's Your Favorite Future? When we were fundraising for NextView I, a successful entrepreneur we were seeking advice from as...

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Multi-Screen and Consumer Behavior: What You Need to Know

Multi-Screen and Consumer Behavior: What You Need to Know | Marketing: Directed | Scoop.it
Multi-screen viewers are here. It's not about market segmentation, niche marketing, or mass advertising anymore ...
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4 Rules for Luxury Brand Mobile Marketing

4 Rules for Luxury Brand Mobile Marketing | Marketing: Directed | Scoop.it
The mobile device requires brand marketers to rethink engagement strategies. Here are four ways to do that.
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22 Simple Tips to Grow Your Email List Organically | Social Media Today

22 Simple Tips to Grow Your Email List Organically | Social Media Today | Marketing: Directed | Scoop.it
While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Email is used far more than Facebook and Twitter combined. How much more?
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Sophisticated Robotic Hand Also Doubles As A Human Exoskeleton | Singularity Hub

Sophisticated Robotic Hand Also Doubles As A Human Exoskeleton | Singularity Hub | Marketing: Directed | Scoop.it
Sophisticated Robotic Hand Also Doubles As A Human Exoskeleton | Singularity Hub http://t.co/qLMW0rf1...
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