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B1 Dannevang | Om conzoom®typer | conzoom.eu

B1 Dannevang | Om conzoom®typer | conzoom.eu | Marketing tools | Scoop.it
Mette Risgaard Olsen's insight:

Consoom segmenteringsværktøj

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Consumer Barometer – Think Insights – Google

Consumer Barometer – Think Insights – Google | Marketing tools | Scoop.it
What role do online sources play in a person's journey from consideration to actual purchase? Google's interactive tools help you know.
Mette Risgaard Olsen's insight:

The role of online in purchase situations

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Personas: The Foundation of a Great User Experience | UX Magazine

Personas: The Foundation of a Great User Experience | UX Magazine | Marketing tools | Scoop.it
Mette Risgaard Olsen's insight:

About how to develop personas

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Personas

Personas | Marketing tools | Scoop.it
All About Personas.
Mette Risgaard Olsen's insight:

Infographic about personas - incl. list of sources and inspiration 

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2013 B2B Marketing Plan Template - B2B Marketing Agency

2013 B2B Marketing Plan Template - B2B Marketing Agency | Marketing tools | Scoop.it
This free 2013 B2B marketing plan template is an easy to use tool designed to help you plan your marketing activities by objective.
Mette Risgaard Olsen's insight:

Templates for the B2B marketing plan

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IfItWereMyHome.com

IfItWereMyHome.com | Marketing tools | Scoop.it
Mette Risgaard Olsen's insight:

Tool for comparing living conditions in different countries

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2013-10%20CONSUMER%20TREND%20CANVAS.pdf

Mette Risgaard Olsen's insight:

Canvas for working with trends

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8 Of The Best Influencer Marketing Campaigns From 8 Hot Agencies

8 Of The Best Influencer Marketing Campaigns From 8 Hot Agencies | Marketing tools | Scoop.it
I went straight to a number of agencies I respect to get their take on influencer marketing, and hear a sampling of recent success stories.
Mette Risgaard Olsen's insight:

Examples of successful influencer marketing campaings

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Our Mobile Planet

Our Mobile Planet | Marketing tools | Scoop.it
Learn about smartphone adoption and usage across 40 countries. Create custom charts to deepen your understanding of the mobile consumer and get the data you need to guide your mobile strategy.
Mette Risgaard Olsen's insight:

Excellent tool for gaining insight in the mobile consumer 

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Complete Guide to Creating a Customer Persona for Your Startup - Marketing Before Funding

Complete Guide to Creating a Customer Persona for Your Startup - Marketing Before Funding | Marketing tools | Scoop.it
Mette Risgaard Olsen's insight:

How to create a persona

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Create Authentic Personas to Drive Compelling Content Strategy

Create Authentic Personas to Drive Compelling Content Strategy | Marketing tools | Scoop.it
Use a deep understanding of your inbound marketing target to create target personas so your content strategy is precisely tailored to them.
Mette Risgaard Olsen's insight:

How to create personas

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B2B content that drives conversions - Pardot Connections 2013 Prese...

B2B content that drives conversions - Pardot Connections 2013 Presentation A B2B marketing clinic on how to develop marketing content that drives conversions.
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PowToon - Brings Awesomeness to your presentations

PowToon - Brings Awesomeness to your presentations | Marketing tools | Scoop.it
PowToon is a brand new presentation tool that allows you to create animated presentations and cartoon style videos just by dragging and dropping.
Mette Risgaard Olsen's insight:

Free oresentation tool for creating animated videos and presentations

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