Marketing for Startups
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Marketing for Startups
Lean and mean techniques to make the most of your marketing dollars.
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Where & When Your Keywords Really Matter for Content Marketing and SEO | Content Marketing Institute

Where & When Your Keywords Really Matter for Content Marketing and SEO | Content Marketing Institute | Marketing for Startups | Scoop.it
From title tags to meta tags, this post explores where and when keywords actually matter for content marketing and SEO – and when they don’t.
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Encouraging the Entrepreneur Job Creators of Tomorrow

Encouraging the Entrepreneur Job Creators of Tomorrow | Marketing for Startups | Scoop.it
We should encourage (at least not hinder) entrepreneurs for job creation, Charles Schwab (#BuffettRule Encouraging the Entrepreneur Job Creators of Tomorrow - Wall Street Journal: E...)...
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Creativity Gives Us the Creeps

Creativity Gives Us the Creeps | Marketing for Startups | Scoop.it

Smithsonian.com released findings in an interesting study today...

 

"Everyone talks about innovation, but most people aren't crazy about the engine that drives it."

 

According to their findings, the general public is pretty comfortable with things they find "practical" and "familiar".

 

But, as entrepreneurs and marketers, we think of innovation as identifying "new", "exciting" and even "disruptive" concepts, technologies and methodologies.

 

Take time to fully understand what your customers want. Are you pushing concepts on them that they aren't ready for?

 

Could you present your barrier-shattering widget as something "practical" that your customers can more readily allow themselves to accept?

 

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Encouraging the Entrepreneur Job Creators of Tomorrow

Encouraging the Entrepreneur Job Creators of Tomorrow | Marketing for Startups | Scoop.it
We should encourage (at least not hinder) entrepreneurs for job creation, Charles Schwab (#BuffettRule Encouraging the Entrepreneur Job Creators of Tomorrow - Wall Street Journal: E...)...
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