Marketing
427 views | +0 today
Follow
 
Scooped by Joel Evans
onto Marketing
Scoop.it!

Building a Stronger Personal Presence

Building a Stronger Personal Presence | Marketing | Scoop.it
How one projects his/her personal presence is a key element of self-branding. So, how can we better project ourselves to others? According to Elizabeth Holmes, writing for the Wall Street Journal, ...
more...
No comment yet.
Your new post is loading...
Your new post is loading...
Scooped by Joel Evans
Scoop.it!

Ad Features Which Annoy Consumers Most. What Should Marketers Do?

Ad Features Which Annoy Consumers Most. What Should Marketers Do? | Marketing | Scoop.it
Marketers may be ethically challenged in their quest to generate revenues and profits. Thus, we need to address the ad features which annoy consumers most.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Optimizing Employer-Employee Relationships Helps Motivate Workers.

Optimizing Employer-Employee Relationships Helps Motivate Workers. | Marketing | Scoop.it
By optimizing employer-employee relationships, we have better employees. More motivated. More productive. More customer-friendly. More happy.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

A.T. Kearney's Influence Versus Affluence Report. Consumers@250 Study

A.T. Kearney's Influence Versus Affluence Report. Consumers@250 Study | Marketing | Scoop.it
A.T. Kearney's Influence Versus Affluence Report. Consumers@250 Study. Why it's important to understand the differences between the two segments.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Glassdoor's 2018 Best U.S. Employers. Where Do YOU Want to Work?

Glassdoor's 2018 Best U.S. Employers. Where Do YOU Want to Work? | Marketing | Scoop.it
Glassdoor's 2018 Best U.S. Employers ranking. Looking for a new job or career? Glassdoor provides a lot of good information.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Big Data Challenge: Measuring Marketing ROI. Let's Do Better.

Big Data Challenge: Measuring Marketing ROI. Let's Do Better. | Marketing | Scoop.it
Big Data Challenge: Measuring Marketing ROI
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Millennials, Generation Z Greatly Differ. Understand the Differences.

Millennials, Generation Z Greatly Differ. Understand the Differences. | Marketing | Scoop.it
Millennials, Generation Z Greatly Differ
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Will 24/7 Curbside Service Boost Nordstrom for the Holiday?

Will 24/7 Curbside Service Boost Nordstrom for the Holiday? | Marketing | Scoop.it
As with other department store chains, Nordstrom has been seeking out novel tactics to drum up more business. Its latest customer service approach? Adding 24/7 curbside service. Will it help Nordstrom's holiday sales? We'll know quite soon. According to George Anderson, reporting for RetailWire: "Nordstrom will give customers a little help as Christmas approaches. It will…
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Competitive Advantage Via Animated Logos Values Being Visual

Competitive Advantage Via Animated Logos Values Being Visual | Marketing | Scoop.it
We know the importance of company brands and logos. And how firms use them. Today, we look how to generate a competitive advantage via animated logos.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Booming Growth Means Enterprise IoT Security Imperative

Booming Growth Means Enterprise IoT Security Imperative | Marketing | Scoop.it
Booming Growth Means Enterprise IoT Security Imperative
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Top Authentic Global Brands -- Credibility Rewards Firms

Top Authentic Global Brands -- Credibility Rewards Firms | Marketing | Scoop.it
Top Authentic Global Brands — Credibility Pays
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Deliverer Entering Person's Home OK? Would YOU Say Yes?

Deliverer Entering Person's Home OK? Would YOU Say Yes? | Marketing | Scoop.it
People feel OK if home for deliveries and with packages left at their door. But, will they leave a key for a deliverer to enter their home?
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Happy Thanksgiving. Black Friday Shopping Next? - Evans on Marketing

Happy Thanksgiving. Black Friday Shopping Next? - Evans on Marketing | Marketing | Scoop.it
Despite many shoppers avoiding Black Friday, millions are getting revved up. And they spend millions of dollars over Thanksgiving weekend. What about YOU?
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

World's Leading Ethical Companies 2017 - Evans on Marketing

World's Leading Ethical Companies 2017 - Evans on Marketing | Marketing | Scoop.it
World’s Leading Ethical Companies 2017
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Ad Features Which Annoy Consumers Most. What Should Marketers Do?

Ad Features Which Annoy Consumers Most. What Should Marketers Do? | Marketing | Scoop.it
Marketers may be ethically challenged in their quest to generate revenues and profits. Thus, we need to address the ad features which annoy consumers most.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Evans on Marketing - Marketing in an Interactive World - Live Life Every Day!

Evans on Marketing - Marketing in an Interactive World - Live Life Every Day! | Marketing | Scoop.it
Marketing in an Interactive World -- Live Life Every Day!
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Purpose-Driven Brands' Marketing Lessons. Doing Good Matters.

Purpose-Driven Brands' Marketing Lessons. Doing Good Matters. | Marketing | Scoop.it
Purpose-Driven Brands’ Marketing Lessons
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Success Switching Careers Post-30 Years Old. Yes Its Doable!

Success Switching Careers Post-30 Years Old. Yes Its Doable! | Marketing | Scoop.it
more people are now switching jobs and/or careers. And that applies to those who switch after age 30. Yes, we can have success switching careers post-30 years old.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Try to Keep Smiling This Holiday Season: Humor Required

Try to Keep Smiling This Holiday Season: Humor Required | Marketing | Scoop.it
While it’s funny to visualize these party archetypes in a graphic, encountering them in real life can be very uncomfortable – especially if they’re your boss.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Addressing Competitive Analysis Questions Is Crucial

This post covers addressing competitive analysis questions. Good competitive analysis is essential. And that applies to large AND small firms.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Key 2018 Influencer Marketing Trends. Be Prepared!

Key 2018 Influencer Marketing Trends. Be Prepared! | Marketing | Scoop.it
Key 2018 Influencer Marketing Trends
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Personalized Marketing's Future Looks Engaging: Tips

Personalized Marketing's Future Looks Engaging: Tips | Marketing | Scoop.it
One of the toughest issues for marketers is how much to personalize. On the one hand, firms need as much customer data as possible to target individual shoppers. On the other hand, many customers want their privacy. And they do not appreciate it when they are overly tracked.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Certain U.S. Travelers Like Loyalty Programs -- And Use Them

Certain U.S. Travelers Like Loyalty Programs -- And Use Them | Marketing | Scoop.it

Certain U.S. Traveler
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Insightful Self-Branding Advice. Please follow it -- for YOUR benefit

Insightful Self-Branding Advice. Please follow it -- for YOUR benefit | Marketing | Scoop.it
Want to get past that initial Google search? You need a personal brand that reflects your capabilities. We assembled an A to Z guide. From consistency to networking, we walk you through the elements that define an impressive personal brand.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Small Business Saturday 2017. Support Local Businesses.

Small Business Saturday 2017. Support Local Businesses. | Marketing | Scoop.it
Small Business Saturday 2017. Support Local Businesses.
more...
No comment yet.
Scooped by Joel Evans
Scoop.it!

Holiday Advertising 2017: John Lewis Features Moz - Evans on Marketing

Holiday Advertising 2017: John Lewis Features Moz - Evans on Marketing | Marketing | Scoop.it
Holiday Advertising 2017: John Lewis Features Moz
more...
No comment yet.