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WEEK 3 Discussion Article: Big Data? Big Deal!

WEEK 3 Discussion Article: Big Data? Big Deal! | Marketing | Scoop.it

Thanks to big data, Kraft knows customers love Vegemite with avocado, and Woolworths has learnt milk drinkers are good car insurance risks. But can you unlock insights? When technology vendors talk about big data, what many entrepreneurs hear is "blah blah blah". Deakin access only

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Good times in Jamaica

Good times in Jamaica | Marketing | Scoop.it
I finally made it out to Jamaica... nearly two months ago!! What can I say? There are plenty of distractions in Miami outside of work that might have played some part in delaying this post. I left ...

Via Karim Haddad
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20 Tips for Women Traveling Alone

20 Tips for Women Traveling Alone | Marketing | Scoop.it
The world is slowly becoming a safer place for women, but we're far from there yet. So if you are hitting the road, here are some things I know saved me from life altering or ending situations while traveling alone.

Via Travel 2 the Caribbean, Miranda
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PASSPORT GMID | Deakin University Library

PASSPORT GMID | Deakin University Library | Marketing | Scoop.it

Passport GMID monitors industry trends and gives you strategic analysis and a market size and market share database for all your products across all your key countries. Deakin access only

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IBISWORLD | Deakin University Library

IBISWORLD | Deakin University Library | Marketing | Scoop.it

IBISWorld provides up-to-date information on various Australian industries. Industry Market Research Reports include a definition of the industry, key statistics, critical factors for success, information on the major players, market characteristics, industry segmentation and industry outlook. Deakin access only. Note - only the Australian Industry reports are available within our subscription

 

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10 Habits of Happy Couples

10 Habits of Happy Couples | Marketing | Scoop.it
It starts with going to bed at the same time.

Via Christopher Pearsall
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Christopher Pearsall's curator insight, January 23, 2014 7:01 PM

Being in sync with your partner and each party of the couple making compromises because of the love, care and concern they have for the growth and sustenance of their relationship is a major part of the survival of any relationship.

 

My wife and I would often shift our bed times when our schedules shifted or during illness, even if it didn't make sense from a time perspective during the day.  Even if it meant going to bed at 4:30 p.m. then that's what we'd do because without our relationship everything else meant nothing. 

 

Too many people think of themselves first or one partner in the couple is constantly giving and the other partner is taking.  Either situation creates an imbalance in the relationship.  Each must feel that that give and receive in roughly the same proportion and yet when a relationship works, it has nothing to do with counting or measuring what each one does for the other.  When the relationship is well-balanced, it just works!  If something isn't working, then find out where the imbalance is and create a habit that brings things back into balance and soon everything will work naturally without even thinking about it.

 

http://www.RhodeIslandDivorceTips.com

http://www.AttorneyPearsall.com

 

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The ten most beautiful places in Vietnam by Global Grasshopper Travel magazine

The ten most beautiful places in Vietnam by Global Grasshopper Travel magazine | Marketing | Scoop.it
The ten most beautiful places in Vietnam were selected by the Global Grasshopper, a travel site for ...
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Kraft Foods

Kraft Foods | Marketing | Scoop.it

The article presents a company profile of Kraft Inc., a food beverage company, in Australia. The branding of the new product of the company's Vegemite as iSnack2.0 triggered a public backlash when the product was launched and was labeled "name me." The company, which has revenues of at least 100 million dollars, sells its products through distribution centers, satellite warehouse, and depots. An analysis of the company's strengths, weaknesses, opportunities, and threats (SWOT) is presented. Deakin access only. Scooped by Sharon

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WEEK 2 Article of the Week: Marijuana marketing, divorce parties, hashtag fatigue and 97 other things to watch in 2014

WEEK 2 Article of the Week: Marijuana marketing, divorce parties, hashtag fatigue and 97 other things to watch in 2014 | Marketing | Scoop.it

Advertising agency JWT has produced a list of 100 things to watch that will affect media and marketing globally next year.

 

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