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How to Leverage Infographics to Generate Links and Social Signals

How to Leverage Infographics to Generate Links and Social Signals | Management | Scoop.it

Compelling infographics can help marketers earn links for the content they produce and lift their SEO rankings.


Via Kamal Bennani
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10 Google Analytics Metrics to Zoom Your Social Media Marketing, Blog and Content

10 Google Analytics Metrics to Zoom Your Social Media Marketing, Blog and Content | Management | Scoop.it

Would you like to better convert traffic to your blog or website to a real sale? Do you wish you knew more about your customer? Wish you knew what content is truly engaging your audience? How about the top traffic sources to your blog or website?

Many marketers stay far away from analytics data and measurement as they think it’s too complicated. The truth is that understanding analytics measurement systems doesn’t require a math or analytics degree.

Even better, you can quickly learn enough to be intelligently dangerous in short time. Google Analytics is an amazing platform to help marketers get in the head of their customer, better understand the performance of their content, online platform and overall marketing.


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Marco Favero's curator insight, March 6, 2015 6:02 PM

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Why People Unfollow Your Brand on Social Media [New Data]

Why People Unfollow Your Brand on Social Media [New Data] | Management | Scoop.it

Discover new data on why people unfollow brands on social media.


Via Kamal Bennani
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Understanding the Financial Consumer Purchase Journey

Understanding the Financial Consumer Purchase Journey | Management | Scoop.it
Banks and credit unions need to understand the customer purchase journey to improve marketing effectiveness and the customer experience.
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The Recipe for Perfect Social Media Posts [Infographic]

The Recipe for Perfect Social Media Posts [Infographic] | Management | Scoop.it
Check out this infographic on how to create the perfect post on 10 different social platforms: LinkedIn, your blog, YouTube, Facebook, Twitter, Pinterest, Google+, Instagram, Vine, and Tumblr.
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Eight lessons about Social Media Strategy from Frank Underwood - Twitter Counter Blog

Eight lessons about Social Media Strategy from Frank Underwood - Twitter Counter Blog | Management | Scoop.it
In honor of the new season of House of Cards is launching on February 27th, we picked eight quotes from ...
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The 25 Biggest UK Publishers On Facebook | The Whip

The 25 Biggest UK Publishers On Facebook | The Whip | Management | Scoop.it
We rank the 25 biggest UK publishers by their Facebook interactions for January 2015.
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Mainstream media strikes back at social

Mainstream  media strikes back at social | Management | Scoop.it
The collective onslaught of social media might have put traditional media on the quintessential backfoot.
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Bye bye, bank tellers: Why digital banking is the future

Bye bye, bank tellers: Why digital banking is the future | Management | Scoop.it
People are just now starting to use their...
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Cable news and social media go all in on #LlamaWatch

Cable news and social media go all in on #LlamaWatch | Management | Scoop.it
Thursday afternoon, social media and cable news were captivated when two escaped llamas ran free through Sun City, Arizona
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How to Build an Efficient Social Media Workflow to Increase your Traffic : @ProBlogger

How to Build an Efficient Social Media Workflow to Increase your Traffic : @ProBlogger | Management | Scoop.it
Recently I shared a video on my Facebook page about how I structure social media updates each week. I have ...
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To all the young journalists asking for advice....

To all the young journalists asking for advice.... | Management | Scoop.it
Dear budding journalist, Thanks very much for your email! I’m always happy to meet just about anybody, and would love to find some time to have that coffee with you.
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10 Ways Infographics Can Help You BOSS Your Marketing Strategy

10 Ways Infographics Can Help You BOSS Your Marketing Strategy | Management | Scoop.it
Are you looking for ways to improve your marketing strategy? Do you know how using infographics can help you? Infographics are the life and soul of our blog, and they’ve helped us go from a one man...
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Google Is Looking Into Ways To Rank Sites Based On Accuracy Of Information

Google Is Looking Into Ways To Rank Sites Based On Accuracy Of Information | Management | Scoop.it

In the future, Google may value the accuracy of your content more than the quality of your backlinks, according to a paper (PDF) recently published by researchers within the company.

 


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How to Improve Your Marketing with Google Analytics Data

How to Improve Your Marketing with Google Analytics Data | Management | Scoop.it
You know Google Analytics is powerful, but do you really know how to use it? Chances are you don’t…
_80% of retailers are using Google Analytics incorrectly._

Looking at reports isn’t enough. You have to take the data from Google Analytics and make adjustments to your site to get more visitors and conversions.

So, how can you use it to improve your marketing? 


Via Kamal Bennani
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Marco Favero's curator insight, March 6, 2015 6:06 PM

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Milena Mitova's curator insight, March 7, 2015 5:18 AM

A detailed guide to leveraging Google Analytics to gain customer intelligence: Infographic

CIM Academy's curator insight, March 12, 2015 5:05 AM

This infographic highlights 4 quick steps to get the most out of Google Analytics.

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[McKinsey Survey] Five facts: How customer analytics boosts corporate performance - GrowthHackers

[] Companies need to understand that it is not the IT that counts so much as what you do with it. Big Data often fails to deliver the big insights hoped for because companies don’t tackle the topic optimally.
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The 15 Steps to Make a Great Podcast | Convince and Convert: Social Media Strategy and Content Marketing Strategy

The 15 Steps to Make a Great Podcast | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Management | Scoop.it
How to produce a winning marketing podcast in 15 specific, actionable steps from Jay Baer and Convince and Convert. Includes a downloadable presentation.
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Constructing A Social Media Strategy

Constructing A Social Media Strategy | Management | Scoop.it
Do you feel like you might lose your mind trying to discover what your strategy is on social media? Have you ever considered choosing a daily topic so that you know what to discuss on a daily basis?…
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When is going on

When is going on | Management | Scoop.it
February 25, 2015 When doing your CI research, and the follow-on analysis, you are trying to determine “What is/was going on?” That means assembling, physically or mentally, the data by topic or ta...
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5 Pointless Marketing Metrics You Can Stop Tracking Today

5 Pointless Marketing Metrics You Can Stop Tracking Today | Management | Scoop.it
More isn't always better. Discover five marketing metrics you should stop measuring.
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The 6 Stages Of Mental Anguish We All Experienced From THAT DRESS

The 6 Stages Of Mental Anguish We All Experienced From THAT DRESS | Management | Scoop.it
Did we take the wrong color pill in the Matrix or something?
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'House of Cards' Sees Unusual Social-Media Spike Ahead of Season 3

'House of Cards' Sees Unusual Social-Media Spike Ahead of Season 3 | Management | Scoop.it
Netflix original series “House of Cards” continues to strengthen its foundation with a surge of social-media fans ahead of the premiere of the show’s third season, which bows Friday. “House of Card...
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Inside the ISIS recruitment machine - CNN Video

Inside the ISIS recruitment machine - CNN Video | Management | Scoop.it
ISIS uses social media to lure wanna-be jihadis to join them in Syria. CNN's Randi Kaye reports.
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The ultimate guide to get started with content marketing strategy in 2015

The ultimate guide to get started with content marketing strategy in 2015 | Management | Scoop.it
Days are gone when your marketing efforts was mostly relied upon direct endeavors. Successful marketing campaigns drive results through variety of ingredients that work in different ways to achieve business objectives.
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