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CDs are not selling? Try something else - Lovable Marketing

CDs are not selling? Try something else - Lovable Marketing | Lovable Marketing | Scoop.it
Your CDs are not selling? Try something else instead and innovate the physical format you want to put out there and market to your fans.
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Vincent's curator insight, September 20, 2013 6:22 PM

Innovate with the French talent Maël Roth !

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The Growing Impact Of 'Native Advertising' On Brand Marketing

The Growing Impact Of 'Native Advertising' On Brand Marketing | Lovable Marketing | Scoop.it
How much is a sponsored tweet worth to your brand?
Maël Roth's insight:

Amen... rankseller international is headed in that direction in Europe. #nativeadvertising #contentmarketing

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Is native advertising lovable? - Lovable Marketing

Is native advertising lovable? - Lovable Marketing | Lovable Marketing | Scoop.it
In the "Is it lovable?" section of the lovable marketing magazine, we want to get your feedback on marketing practices we either introduced in an article, or which we want to have your opinion on.
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KarenDaniels.com

KarenDaniels.com | Lovable Marketing | Scoop.it
Amazon top 10 selling author, online writer, creativeprenuer, founder zencopy blog - claim your write to success
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5 things you should know before working for a startup - Lovable Marketing

5 things you should know before working for a startup - Lovable Marketing | Lovable Marketing | Scoop.it
Oh this wonderful startup life: fun, flexibility and the being part of something that's going to come out big.
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Accenture: customer experience should be the focus of modern marketing

Accenture: customer experience should be the focus of modern marketing | Lovable Marketing | Scoop.it
One of the key tenets of our Modern Marketing Manifesto is that improving the customer experience must be the relentless focus of modern marketing.

Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, September 10, 2013 12:07 PM

A well rounded article that touches on all the key points related to why the customer experience should be the main focus to your Marketing strategic plan.

 

They address the challenges and the opportunities:

 

"Digital technologies present a great opportunity for businesses to create #personalised customer experiences. However, the proliferation of consumer touch points also makes it increasingly difficult to come up with a coherent strategy across different channels.

 

Businesses recognise the push they’ve been given by the digital revolution, #data explosion, and consumer demand for seamless cross-channel experiences.

 

As an example, banks are finding that when they adopt a digital business and move away from reactive, transaction-based customer relationships and shift towards a more intimate, proactive and personalised experience across multiple channels, they are building trust and providing a renewed banking experience for their new and existing customers. "

 

The above is even more relevant when you have a consumer facing business.

 

 

 

 

Avinash Jhangiani's curator insight, September 11, 2013 12:23 AM

Customer experience (enabled by Digital technologies) should be the focus of modern marketing !!

Tilly S Davies's curator insight, September 12, 2013 3:36 AM

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