Local Business Get Online
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Local Business Get Online
The how and why of taking control of your online web presence. Even if you don't have a website, your business is probably online. Make the most of it - it's easier than you think!
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Closed in Error on Google Places, Merchants Seek Fixes

Closed in Error on Google Places, Merchants Seek Fixes | Local Business Get Online | Scoop.it
In recent months, many perfectly healthy businesses across the country have expired according to Google Places, and fixing the error has often been difficult.

 

Do you know if your Google Places page says you're closed for business? You'd be surprised how many do. Claiming your Google Places page is easy, and very important to getting new customers through your doors. 

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Facebook Offers Newbies a Step-by-Step Guide | Entrepreneur.com

Facebook Offers Newbies a Step-by-Step Guide | Entrepreneur.com | Local Business Get Online | Scoop.it
The new Facebook guide for business is a great place to start with your online presence. Start with easy steps, then build as you go. The most important thing is to start somewhere.
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Industry Statistics - Social media dominates the web time of American consumers - Internet Retailer

Industry Statistics - Social media dominates the web time of American consumers - Internet Retailer | Local Business Get Online | Scoop.it

A Facebook business page is a quick way to start your online presence.  Your customers are already there - make it easy for them to find and like you.

 

"When Americans go online they are more likely to visit a social network than engage in any other single category of web activity, according to The Nielsen Co.’s “State of the Media: The Social Media Report.”

 

Americans spend 22.5% of their web time on Facebook and other social networks; by comparison Americans spend 9.8% of their web time playing games online, the second most popular activity, according to the study."

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Why Your Website Should Cop an Attitude | Blog | Daily Dose | Entrepreneur.com

Why Your Website Should Cop an Attitude  | Blog | Daily Dose | Entrepreneur.com | Local Business Get Online | Scoop.it
One of the advantages small businesses have is personality. Be different. Weird even. It's part of the reason your loyal customers keep coming into your store - build the same atmosphere online. Here are two businesses that do a good job of taking a tone with customers.
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Newsmakers - Google opens its wallet again, this time in service of local search and online discounts - Internet Retailer

Newsmakers - Google opens its wallet again, this time in service of local search and online discounts - Internet Retailer | Local Business Get Online | Scoop.it
Internet Retailer - Technology/Newsmakers - Google opens its wallet again, this time in service of local search and online discounts...

 

This could mean better search results for local businesses, making online even more important and relevant to local businesses and restaurants.

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Businesses Continue Shift to Digital Advertising - Midmarket - News & Reviews - eWeek.com

You may not be online yet, but can you afford not to be?  Your competitors are probably are...

 

"Our forecast clearly indicates that the allocation of SMB advertising and marketing dollars for acquiring and retaining customers will both shift and grow over the next five years," said Mark Fratrik, vice president of BIA/Kelsey.

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