Library Marketing
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Library Marketing
Listen, Engage, Matter
Curated by Nancy Dowd
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Cancer charities launch marketing standards - SouthCoastToday.com

India TodayCancer charities launch marketing standardsSouthCoastToday.com... websites the amount a campaign generated.
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The Maker Mom: #STEMchat Libraries as Makerspaces

The Maker Mom: #STEMchat Libraries as Makerspaces | Library Marketing | Scoop.it
RT @KimMoldofsky: Thrilled to add one more librarian panelist to next week's #STEMchat. Welcome @LisaPisa77!
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Newsletter Art Marketing Tips that Work! - Lori McNee Artist

Newsletter Art Marketing Tips that Work! - Lori McNee Artist | Library Marketing | Scoop.it
Newsletter Art Marketing Tips that Work!
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Mobile SEO Strategies: More than Just Choosing Keywords | Bussines Improvement and Social media

Mobile SEO Strategies: More than Just Choosing Keywords | Bussines Improvement and Social media | Library Marketing | Scoop.it
With more people performing searches by typing or voice commands on their mobile devices, does your company website need a new SEO strategy?   These five mobile SEO tips will help potential customers find -- and stay on -- your mobile site.
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Guerrilla Marketing - Over 90 Field-Tested Tactics to Get Your Busi...

By Jay Conrad Levinson a ChangeThis manifest...

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Don Draper Sales Pitch

How can you not love Don Draper? "You've given every girl who wears your lipstick the gift of total ownership.".... So, what are you giving your library customers?

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Louder Libraries for a Digital Age to Open Across U.S. - Education Week News

Louder Libraries for a Digital Age to Open Across U.S. - Education Week News | Library Marketing | Scoop.it
Education Week NewsLouder Libraries for a Digital Age to Open Across U.S.Education Week News... with New Media (MIT Press, 2009).


"Marketing begins with listening, works when you use the communication channels people are tuned into and spreads when you fill a need well." -Nancy Dowd

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Marketing Automation Predictions for 2013 - Customer Think (blog)

Marketing Automation Predictions for 2013 - Customer Think (blog) | Library Marketing | Scoop.it
Marketing Automation Predictions for 2013Customer Think (blog)Sirius Decisions' Six 2013 Predictions for Marketing Automation makes interesting predictions for the marketing automation space in 2013. I agree with several of Jay's points.
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Tom Walsh: Marketing exec tells of Facebook's role in helping automakers ... - Detroit Free Press

Tom Walsh: Marketing exec tells of Facebook's role in helping automakers ... - Detroit Free Press | Library Marketing | Scoop.it
Tom Walsh: Marketing exec tells of Facebook's role in helping automakers ...Detroit Free PressCarolyn Everson, Facebook's vice president for global marketing solutions, has perhaps the most daunting task at the giant social network.
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Marketing, Former marketer creates the Whiz Times, SINGAPORE, MARKETING, Careers, Appointments, | Market-interactive.com

Marketing, Former marketer creates the Whiz Times, SINGAPORE, MARKETING, Careers, Appointments, | Market-interactive.com | Library Marketing | Scoop.it
Marketing, SINGAPORE, MARKETING, Former marketer creates the Whiz Times, Careers, Appointments, (Great work!
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Chan closes book as library's writer-in-residence

Chan closes book as library's writer-in-residence | Library Marketing | Scoop.it
A couple of months ago, I was invited to read to a group of Grade 6 students at a west Edmonton school.
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Libraries in Polk expand selection of electronic books

Libraries in Polk expand selection of electronic books | Library Marketing | Scoop.it

This is a great news article. Some ways to stretch traditional media is to post the article to your Facebook page and Tweets. If reporters do a great job getting a story about your customers for an article, why not follow up and ask the customer for a picture and quote to add to your webpage? Every time your library gets an article published make sure you email the reporter with a personal thank you.

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QR Codes Rock the Library on Your Phone

QR CODES ROCK THE LIBRARY ON YOUR PHONE


Meredith Farkus’ presentation shares some great ways libraries are already using QR codes.


Read more about Meredith here: http://meredith.wolfwater.com/wordpress

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