Lead Generation Marketing and much much more
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Lead Generation Marketing and much much more
Interesting articles, resources and tips on lead generation... enjoy.
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8 Changes to Google AdWords in 2012 You Shouldn’t Miss

8 Changes to Google AdWords in 2012 You Shouldn’t Miss | Lead Generation Marketing and much much more | Scoop.it
Google has introduced new ad formats, AdWords settings and a few high profile tests. This year saw a lot more aggressive monetization by Google, with several high profile changes that increased the real estate for ads at the expense of organic.
STEVE ZINGEL's insight:

Check this out!  It is a great read summary of changes in the pipeline :)

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Sales 101 I know but hey have a look any way!

Sales 101 I know but hey have a look any way! | Lead Generation Marketing and much much more | Scoop.it
Many people have been interested in a recent post that I made with regards to the importance of building a Sales Funnel in your website.
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The Ten Commandments for Making an Awesome Lead-Generating Website - Yes abit of food for thought!

The Ten Commandments for Making an Awesome Lead-Generating Website - Yes abit of food for thought! | Lead Generation Marketing and much much more | Scoop.it
Your leads are only as good as the website that produces them. Fortunately, designing a landing page that's built for leads doesn't have to be overwhelming or time-consuming. Click here to read how to create the best lead generating website.
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Ok we how where Americans spend their time what about the rest of the worLD

Ok we how where Americans spend their time what about the rest of the worLD | Lead Generation Marketing and much much more | Scoop.it

Infographic: The Growing Impact of Social Media | Socially Aware Blog

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Do Facebook Ads Work? I'm not sure???

Do Facebook Ads Work? I'm not sure??? | Lead Generation Marketing and much much more | Scoop.it

When was the last time you clicked on a FB ad.  The honest truth, I don't think I have ever clicked on an add.  Then how effective is advertising FB.  I am not convinced and will take baby steps with this channel.

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Bing vs. Google: The Battle for Your Advertising Dollars

Bing vs. Google: The Battle for Your Advertising Dollars | Lead Generation Marketing and much much more | Scoop.it
Think AdWords is the be-all and end-all of search engine marketing? Think again.

Seriously think about using Adcentre for PPC campaigns.  Here are some reasons why...

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WigiSocial.com - Social Media and Web News, Tips, and Ideas for Businesses

WigiSocial.com - Social Media and Web News, Tips, and Ideas for Businesses | Lead Generation Marketing and much much more | Scoop.it

Great little site for information on Social Media - check it out!

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imgur: the simple image sharer

imgur: the simple image sharer | Lead Generation Marketing and much much more | Scoop.it

" Great diagram to understand the stages customers will go through.  I also liked the different mesurements that I need to watch to assess the effectiveness of each channel..."

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Don’t Waste Money On Content Feeds For SEO | Simple SEO Group

Don’t Waste Money On Content Feeds For SEO | Simple SEO Group | Lead Generation Marketing and much much more | Scoop.it
http://t.co/v7VkSzAA - Don't Waste Money On Content Feeds For SEO...

A timely reminder that you can't short cut good old orginal thought and contribution.

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How to Diagnose and Repair 'Conversion Rate' Problems on Your Website

How to Diagnose and Repair 'Conversion Rate' Problems on Your Website | Lead Generation Marketing and much much more | Scoop.it

"Consider these strategies if you aren't converting website viewers into paying customers."  A good place to start

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- Sales - Ralph Barsi on Lead Gen, Lead Qual and Outbound Prospecting

Kevin chats with Ralph Barsi from Inside View about running multiple sales teams, outbound processing, lead qualifications, and the other essential ingredien...

Via Jim Conard
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STEVE ZINGEL's comment, November 21, 2012 5:12 PM
Very interesting! I like how Kevin pressed Ralph for tips!
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5 SEO tips to get your website right with Google

5 SEO tips to get your website right with Google | Lead Generation Marketing and much much more | Scoop.it
Like many people you are probably feeling a little confused and overwhelmed by the massive quantity of information and dis-information about search engine optim (5 SEO tips to get your website right with Google via @highprofileseo

 

5 awesome tips to improve SEO for your website.  Yes I will be checking my developer has used them.

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A Simple 3-Step Plan to Article Acceleration (And get 150% Free Traffic)

A Simple 3-Step Plan to Article Acceleration (And get 150% Free Traffic) | Lead Generation Marketing and much much more | Scoop.it

Last Wednesday I watched a clip of Rand Fishkin at SEOmoz, where he was doing his Whiteboard Friday on article acceleration anno 2012. I picked abit more information on web SEO.  Check it out!  I also found out about a  useful Adword tools - Samurai Market http://www.marketsamurai.com/

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Who is your profile customer? Is your website speaking to this person

Who is your profile customer? Is your website speaking to this person | Lead Generation Marketing and much much more | Scoop.it
In my previous post describing a sales funnel development case study, I described a particular client that came to us to help them improve the conversion rate...
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Top 5 Lead Gen Case Studies- I like it so here it is for you to read!

B2B marketers know that at the end of the day, it’s all about lead generation. The sales team could care less about brand awareness and value propositions.

 

Really interesting information that you can sink you teeth into!

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6 of the Best Lead Generation Techniques MORE like 6 things I shouldn't forget

6 of the Best Lead Generation Techniques MORE like 6 things I shouldn't forget | Lead Generation Marketing and much much more | Scoop.it
To turn around the meaning of the phrase '6 of the best' I thought I'd put together six of the best lead generation techniques for your business.

Not rocket science!  Or any secret sauce but worth a quick read!

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PInterest think about for you next campaign your competitors are!

PInterest think about for you next campaign your competitors are! | Lead Generation Marketing and much much more | Scoop.it

Of all the emerging social platforms, marketers are expanding their focus to Pinterest and Google+ most rapidly. According to STRATA's survey, 23% of advertising agencies used Pinterest in Q3. This represents an increase of 48% from 2Q12.
PR Newswire (http://s.tt/1uZds)

 

Good one I never thought about that!

 

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Is Facebook advertising worth the investment?

Is Facebook advertising worth the investment? | Lead Generation Marketing and much much more | Scoop.it

More oil on Face Book!

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Secret ! shhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhh

Secret ! shhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhh | Lead Generation Marketing and much much more | Scoop.it

How to get more ad space from Google. Free.

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51% of marketers rate content marketing as No#

51% of marketers rate content marketing as No# | Lead Generation Marketing and much much more | Scoop.it

"Got to spend more time on this".

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5 Ways Microsoft adCenter beats Google AdWords | PPC Hero®

5 Ways Microsoft adCenter beats Google AdWords | PPC Hero® | Lead Generation Marketing and much much more | Scoop.it
Ever wondered what the best features of Microsoft adCenter were? Sam Owen discusses his top 5 adCenter features at PPC Hero, the Internet's best PPC-only blog.

 

Don't forget AdCentre as alternative to Google Adwords.

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1 simple thing to improve conversion

1 simple thing to improve conversion | Lead Generation Marketing and much much more | Scoop.it
How to determine which aspects of your web design work is most effective to help the client's website achieve its aims, by a process known as split testing.
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Great Tool to improve conversion - CrazyEgg

Great Tool to improve conversion - CrazyEgg | Lead Generation Marketing and much much more | Scoop.it

Diagnosing the specific problems affecting your website's conversion rate can be tricky, but many webmasters will benefit from "heat mapping" software, such as the program offered byCrazy Egg (plans start at $9 a month). Heat mapping software enables you to track visitor eye movements across your site to see when potential customers depart.

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How To Use Webinars As A Lead Generation Tool 2

How To Use Webinars As A Lead Generation Tool 2 | Lead Generation Marketing and much much more | Scoop.it
How to Use Webinars As A Lead Generation Tool by @moniquemerhige via @digitalethos http://t.co/Wqrx1dSW...

 

Webinars are a great idea to build credibility in the market place.  I will definately look to develop a programme for developing webinars for my website.

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Tools, Tips and Tricks on Being a Great SEO, Social Media Expert, or Internet Marketing Specialist

Tools, Tips and Tricks on Being a Great SEO, Social Media Expert, or Internet Marketing Specialist | Lead Generation Marketing and much much more | Scoop.it
In DFW, we have access to some brilliant minds in the way of social media, SEO and internet marketing. I attended two events recently and found a few things in common.

 

Great summary of key websites for SEO, analytics etc.

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