Lead Generation 101
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Lead Generation 101
The basics of lead generation
Curated by Amber King
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How To Build Rapport With Sales Leads In Malaysia

How To Build Rapport With Sales Leads In Malaysia | Lead Generation 101 | Scoop.it
In business, building good rapport with your business is a must. This is the essential purpose of a B2B lead generation campaign. This is the part where you have to establish a relationship with them.

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Christine Steffensen's curator insight, December 17, 2013 12:16 AM
You need to know how to properly build rapport with others.
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How To Improve Your Lead Generation Campaigns Through Your Brand Logo

How To Improve Your Lead Generation Campaigns Through Your Brand Logo | Lead Generation 101 | Scoop.it

callboxinc.com

How well do you know the brand logo of the company whose products and services you use every day?

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Callbox Blog » Blog Archive » Budweiser Brand Mistake: Lessons In Lead Generation

Callbox Blog » Blog Archive » Budweiser Brand Mistake: Lessons In Lead Generation | Lead Generation 101 | Scoop.it

Who has not heard of Budweiser? This is an iconic American beer that always has a place in the market. Still, even though Bud’s have made a mark in its customers, profits are slipping.

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The Epicurious Tweet Gaffe And Why Social Media Is Bad For Lead Generation | Callbox Malaysia

The Epicurious Tweet Gaffe And Why Social Media Is Bad For Lead Generation | Callbox Malaysia | Lead Generation 101 | Scoop.it
Days after the Boston Marathon Bombing, Epicurious sent two tweets that went viral. They used the tragedy as a lead generation gimmick.
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Callbox Blog » Blog Archive » Lead Generation Lessons From The MySpace Comeback

Callbox Blog » Blog Archive » Lead Generation Lessons From The MySpace Comeback | Lead Generation 101 | Scoop.it
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Why Outsourced Lead Generation And Appointment Setting Work For Some And Not For Others

Why Outsourced Lead Generation And Appointment Setting Work For Some And Not For Others | Lead Generation 101 | Scoop.it
Small companies who have little time and resources to manage their own lead generation telemarketers and appointment setters have the option of outsourcing these tasks to a capable and reliable b2b appointment setting company.
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How Employee Attitude Affects Your Business | Business 2 Community

How Employee Attitude Affects Your Business | Business 2 Community | Lead Generation 101 | Scoop.it
Motivated Employees When your employees are not motivated enough to work for you, you could be losing a lot of potential business sales leads for your...
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Of Fishing And Business Sales Leads Generation

Of Fishing And Business Sales Leads Generation | Lead Generation 101 | Scoop.it
Lead generation is a lot like fishing. B2C lead generation marketers are the fishermen who use a fishing net to catch fish: the more fish you want to catch, the ...
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Why Fixed Rate Lead Generation Firms Are Better Than Pay-For-Performance

Why Fixed Rate Lead Generation Firms Are Better Than Pay-For-Performance | Lead Generation 101 | Scoop.it
When outsourcing your lead generation campaigns , before you start choosing your service providers, you will have to first decide which lead generation service you want. There are two types of lead...
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Business Marketing Strategies: Why Cold Calling Isn't Used For Lead Generation (And Why It Should Be)

Business Marketing Strategies: Why Cold Calling Isn't Used For Lead Generation (And Why It Should Be) | Lead Generation 101 | Scoop.it
There are plenty of ways to generate leads. You can use email marketing, social media and SEO. Why Cold Calling Isn't Used For Lead Generation (And Why It Should Be)?
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B2B Appointments & Telemarketing: Malaysia Lead Generation Tips: Delegate

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Answers By the Box: 4 Important Tips For Email Lead Generation Marketing

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How To Date Your Target B2B Leads According To Seth Godin

How To Date Your Target B2B Leads According To Seth Godin | Lead Generation 101 | Scoop.it

Marketing, he brings to light a traditional marketing strategy that has been around for a long time but has greatly been overlooked. This marketing strategy not only increases the attention you get from your business leads, but also helps create a business relationship that will lead to long-term profitability. Read the article to learn more about permission marketing.

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Callbox Blog » Blog Archive » Maximize Sales Leads Generation In Three Ways

Callbox Blog » Blog Archive » Maximize Sales Leads Generation In Three Ways | Lead Generation 101 | Scoop.it
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Three Sales Leads Lessons To Learn From Iron Man 3 | IT Leads Generation

Three Sales Leads Lessons To Learn From Iron Man 3 | IT Leads Generation | Lead Generation 101 | Scoop.it

To be as successful as Iron Man 3 in terms of generating more sales leads, it is good to remember these tips.

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Why Work With Those You Dislike During Lead Generation In Malaysia? | Lead Generation Call Centre

Why Work With Those You Dislike During Lead Generation In Malaysia? | Lead Generation Call Centre | Lead Generation 101 | Scoop.it
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Using Gamification In The Lead Generation Experience | Callbox Singapore Blog

Using Gamification In The Lead Generation Experience | Callbox Singapore Blog | Lead Generation 101 | Scoop.it
Lead generation is not really a hard activity. Actually, this is an important part of any company’s marketing efforts.
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Getting Over #LeadGeneration Campaign Failures | Business 2 Community

Getting Over #LeadGeneration Campaign Failures | Business 2 Community | Lead Generation 101 | Scoop.it
Both business to business (b2b) and business to consumer (b2c) entrepreneurs know the bittersweet taste of failure. This is because they know first hand
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CMO’s Agree on the Positive Impact of Social Media for Sales and Marketing

CMO’s Agree on the Positive Impact of Social Media for Sales and Marketing | Lead Generation 101 | Scoop.it
Bazaarvoice recently released a survey that further supported the effect of social media on a company or business’ sales by asking 100 CMOs (Chief Marketing Officers) from different B2B and ...
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Business Marketing Strategies: Important Business Tips From Warren Buffett

Business Marketing Strategies: Important Business Tips From Warren Buffett | Lead Generation 101 | Scoop.it
Among the most celebrated business personalities of this generation is Warren Buffett. Aside from being stingy with his funds, Buffett is known to be an efficient goal setter.
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5 Things to Look For in a Telemarketing Lead Generation Provider

Take into account these 5 key points and you'll be on your way to finding that right fit for a lead generation partner. For more info on finding the right le...
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Business Leads Telemarketing: Convert Your Sales Leads Like A 9-Ball Billiard Game

Business Leads Telemarketing: Convert Your Sales Leads Like A 9-Ball Billiard Game | Lead Generation 101 | Scoop.it
In business, if we follow the rules of 9-ball, getting to the highest converting leads means you have to pocket the “smaller” leads first.
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Business Marketing Strategies: Quality Customer Service As A Result Of Quality Products

Business Marketing Strategies: Quality Customer Service As A Result Of Quality Products | Lead Generation 101 | Scoop.it
In order to succeed in business, you need to bear in mind two things, Quality customer service and quality products. Businesses should bear in mind that customers are the life line of their company.
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Telemarketing and Outsourcing: How To Better Nurture Your Business Leads

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Business Marketing Strategies: Mass Media Advertising Is Losing Ground In The Marketing World

Business Marketing Strategies: Mass Media Advertising Is Losing Ground In The Marketing World | Lead Generation 101 | Scoop.it
Marketing has grown from word of mouth to social media. Before we rely on flyers, television ads, newspapers, radio for our marketing efforts. These days we rarely use them, is Mass Media Advertising Is Losing Ground In The Marketing World?
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