Language Tech Market News
52.5K views | +46 today
Follow
Language Tech Market News
The Home of Multilingual Intelligence
Curated by LT-Innovate
Your new post is loading...
Your new post is loading...
Scooped by LT-Innovate
Scoop.it!

APAC Ad Network Uses IBM Watson to Enhance Regional Language Content Promotion

As one of the largest publisher-owned ad network platforms in APAC, Colombia was looking for a technology partner who can help address the growing need for varied content formats for targeting their publishers as well as readers. Regional language content being the key, the ability to promote content across language was a key necessity to stay ahead in a competitive environment. Colombia leveraged IBM Watson’s Natural Language Understanding API to enrich content with additional features such as named entities, concepts and categories . These raw feature enrichments, significantly improved the platform’s up-stream real-time recommendation algorithms.

more...
No comment yet.
Scooped by LT-Innovate
Scoop.it!

@Taylor&Francis Partner with @UNSILO to Deliver Content Discoverability

Publishers Taylor & Francis is partnering with AI technology providers UNSILO (DK) to help enrich customers’ online experiences. Users of taylorfrancis.com are being shown recommendations of additional, highly relevant content based semantically on what they are already reading. This will enable users to discover new research more easily.

more...
No comment yet.
Scooped by LT-Innovate
Scoop.it!

@SDL Marketing 'Linguistic AI' as the New Content Technology

@SDL Marketing 'Linguistic AI' as the New Content Technology | Language Tech Market News | Scoop.it

SDL events, currently taking place across the US and Europe, will focus on the following key themes:
- Emerging content trends that are dramatically impacting business today and a glimpse into the future.
- What a global content operating model is and how it can solve brands’ content challenges with AI-driven customer journeys.
- Why Linguistic AI is unique and how it enables the future of content.
- How brands can prepare their business for this rapidly approaching paradigm shift with practical technology applications and processes that can be implemented today.

LT-Innovate's insight:

"Linguistic AI" sounds like a cunning way to make sure "AI" gets into the new mix.

more...
No comment yet.
Scooped by LT-Innovate
Scoop.it!

@Phrasee Automates Email Subject Line Writing

@Phrasee Automates Email Subject Line Writing | Language Tech Market News | Scoop.it

UK company. Every brand’s audience responds to different subject line language in different ways. AI can be trained to analyse a brand’s subject line performance data and use the results to generate subject lines specifically designed to engage that brand’s audience. AI can continue to learn based on the performance data it collects, optimise the language it generates accordingly, and get better at generating that language as it goes.

LT-Innovate's insight:

One of the many small tasks in content marketing where AI can help save time. Once Phrasee has data about your emails, it will be able to craft whole messages, presumably, and why not track the analytics around success rates etc.

more...
No comment yet.