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Rescooped by 鄺偉傑 from Transmedia: Storytelling for the Digital Age
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Machinima: How brands are making films within games

Machinima: How brands are making films within games | Kit's social | Scoop.it

"Creating movies from within computer games may sound like something best left to teenage boys, but the art of machinima, making animated films from within the real-time 3-D 'engine' of a video game, is proving anything but says Aaron Martin, Collective London's head of strategy" ...


Via The Digital Rocking Chair
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Henrik Safegaard - Cloneartist's curator insight, June 9, 2013 2:04 PM

Seeing the opportunity, EA commissioned Stoneman to create a piece of machinima that showcased the new downloadable content while paying homage to those "Only in Battlefield" moments.

The resulting short movie quickly became one of the most effective pieces of content EA has produced, generating more than 765,000 views and 25,000 likes without even as much as a sponsored post in media support. EA’s campaign for 'Battlefield 3' garnered them the top spot in the newly released Social Brands 100 for 2013.

Click headline for full story.

Juan Carlos Burgon's curator insight, June 17, 2013 6:21 PM

I think in this times of life videogames are openning the doors for new types of filmaking by giving them chances to start producing about new topics and types of themes that are related to life and to actual information that would be great for editing and producing films, they would be magical, or of action, drama and they will have too many kind of brilliant acts to show

Rafael Geraldo's curator insight, April 6, 2015 3:41 PM

Uma ideia na cabeça e um joystick na mão:

Conheça o Machinima, um gênero que usa a interface dos games para fazer filmes incríveis.

Rescooped by 鄺偉傑 from Digital Presentations in Education
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Storyboard That – online storyboard creator for schools

Storyboard That – online storyboard creator for schools | Kit's social | Scoop.it
Storyboard That is a cutting edge Web 2.0 tool for rapidly creating amazing storyboards, no art skills needed. Great for business meetings and in the classroom for students to express their creativity.

Via Baiba Svenca
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Carol Thomson's curator insight, July 12, 2013 5:51 AM

struggled to use in school (internet issues) but seems a good way to go.

Venkatesh Surya's comment, March 17, 2014 2:53 AM
that is a great innovation in studying
Venkatesh Surya's comment, March 17, 2014 2:53 AM
that is a great innovation in studying
Rescooped by 鄺偉傑 from Content Curation World
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Where Curation and Storytelling Meet: The 85 Seconds Clip

Getty Images touches people in a new campaign created by AlmapBBDO. 


Via Robin Good
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carmen blyth's curator insight, May 22, 2013 9:31 PM

Distilled images woven into a story

Tyler Richendollar's curator insight, July 1, 2013 10:41 AM

Getty Images just knocked it out of the park with this. Great use of music, too. 

 

Linda Allen's curator insight, July 1, 2013 1:17 PM

Excellent