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kesterpoh
Games, Digital Media, Social Media, Tech Trends, Travels
Curated by Kester Poh
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Electricity Comes From Other Planets Lets You Physically Remix Music With Friends

Electricity Comes From Other Planets Lets You Physically Remix Music With Friends | kesterpoh | Scoop.it
Part game, part audiovisual art installation, Electricity Comes From Other Planets is a playful new piece from Fred & Company.
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Secret Location Combines Gaming, Interactivity, and Telephony With Mysterious Film “The Sevens”

Secret Location Combines Gaming, Interactivity, and Telephony With Mysterious Film “The Sevens” | kesterpoh | Scoop.it
When visiting the website of a creative company, the expectation is to find some contact information and selections of work and/or a demonstration of just how desperately social-media-savvy the proprietors are. When you visit the site of Secret Location and a phone starts ringing, however, you know something altogether different is going on. Clicking on the persistently ringing phone initiates a multi-layered narrative experience that seamless combines short film, interactivity, and gaming.

Dubbed The Sevens, the experience is the centerpiece of Toronto-based interactive agency Secret Location’s relaunched website and is designed to surprise and entertain while showcasing the extent of the company’s skills. Well versed in creating experimental interactive narratives such as Rookie Blue: Interrogation Room for Global TV, Stanfield’s Guy At Home in His Underwear, and Endgame Interactive for Showcase, which won an International Digital Emmy in 2012, for this site Secret Location builds on the insights learned from previous work to create an experience that is both chilling and exhilarating.
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A brilliant Dub step wedding proposal could be the best one ever

A brilliant Dub step wedding proposal could be the best one ever | kesterpoh | Scoop.it
We’ve seen wedding proposals come in all shapes and sizes here on the blog but we have a new contender for the best one ever today with a unique...
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Marketing Lessons Startups Need to Learn from Google’s Project Glass Concept Video - TechCrunch

Marketing Lessons Startups Need to Learn from Google’s Project Glass Concept Video - TechCrunch | kesterpoh | Scoop.it
Marketing Lessons Startups Need to Learn from Google’s Project Glass Concept Video
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Beer in exchange for agency timesheets

Beer in exchange for agency timesheets | kesterpoh | Scoop.it
Filling out timesheets is mandatory in most agencies, but it doesn't have to be a boring process. See how JWT and Casa in Brasil got their employees to do their timesheets and feel happy about it. This idea may catch on!
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Lego launches interactive mobile movie maker app - Mobile Marketer - Lego

Lego launches interactive mobile movie maker app - Mobile Marketer - Lego | kesterpoh | Scoop.it
Lego Systems Inc. is bridging the gap between the brand’s physical and digital engagements via a new mobile application enabling users to create their own stop animation movies using Lego blocks and minifigures.
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NBA All-Star LeBron hires SapientNitro to grow digital presence

NBA All-Star LeBron hires SapientNitro to grow digital presence | kesterpoh | Scoop.it
When you are a social-media friendly celebrity and you want to better engage your fans and reach out to them, then what do you do? Naturally, hire an agency that will help you do it. That is what one of the most recognized and digitally engaged athletes in the world, NBA All-Star’s James LeBron has done. The NBA superstar and entrepreneur, has hired SapientNitro, an integrated marketing and technology services company, to develop and expand his social media and digital presence. The partnership was signed between LRMR, management agent for LeBron and SapientNitro.
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Using Origami To Mock Up Ingenious Gestural Interfaces

Using Origami To Mock Up Ingenious Gestural Interfaces | kesterpoh | Scoop.it
Gestural user interfaces may be the future, but we’re not quite comfortable with them yet--as users or designers.
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This interactive poster reacts to human kisses

This interactive poster reacts to human kisses | kesterpoh | Scoop.it
Researchers in Japan have built a digital poster that reacts to being kissed.
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Zynga's $200 Million Acquisition, Draw Something, Is Already Losing Daily Users

Zynga's $200 Million Acquisition, Draw Something, Is Already Losing Daily Users | kesterpoh | Scoop.it
Bubble burst....
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Gamification Helps Patients Breathe Easier

Gamification Helps Patients Breathe Easier | kesterpoh | Scoop.it
A recent article in the FastCo.Design blog highlights the T-Haler, a training inhaler prototype that, according to the creators can increase proper inhaler use three-fold in just three minutes of training.
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How a Computer Game is Reinventing the Science of Expertise [Video] | Observations, Scientific American Blog Network

How a Computer Game is Reinventing the Science of Expertise [Video] | Observations, Scientific American Blog Network | kesterpoh | Scoop.it
If there is one general rule about the limitations of the human mind, it is that we are terrible at multitasking. The old phrase “united we ...
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Lego dude street painting. @ Sarasota, Florida. ...

Lego dude street painting. @ Sarasota, Florida. ... | kesterpoh | Scoop.it
Lego dude street painting. @ Sarasota, Florida. Impressive perspective.
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Nice anti-smoking campaign | Smoking kids

Ogilvy Asia created ‘Smoking Kid’, an ad for Thai Health Promotion Foundation [THPF]. In the ad kids ask for a light from an adult smoker, all the smokers share reasons why the kids should not smoke. The kids then ask why they are smoking and hand the smoker a piece of paper which reads, ‘You worry about me, but why not about yourself?’.
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The Truth about Innovation

The Truth about Innovation | kesterpoh | Scoop.it
Any successful innovation effort begins with the realization that the path to innovation is not a straight line, but a drunkard’s walk.
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Brilliant new Nike football advert launches for the Euros. [Video]

With a big international football tournament approaching, you can always expect a blockbuster of an advert from Nike and they haven’t let us dow...

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Watch The World’s First Shoppable Music Video

Watch The World’s First Shoppable Music Video | kesterpoh | Scoop.it
Music videos have come a long, long way since back when The Buggles and their new wave aesthetic killed the radio star. Ssense, a luxury retail company based out of Montreal, has recently introduced what they’re billing as the “world’s first interactive shoppable music video.” And yup, it’s pretty much exactly what it sounds like. I Think She Ready features Diplo, FKi, and Iggy Azalea all decked out and styled in brands and items carried by the site, while WireWax technology, which enables users to tag videos in essentially the same way they would a Facebook post, makes the "interactive shoppable" part possible.
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Google Maps Release Marble Madness Style Game 'Cube'

Google Maps Release Marble Madness Style Game 'Cube' | kesterpoh | Scoop.it
We seriously doubt anyone has ever wanted to play a game based on Google Maps, but you have to admit that this is a nice way of promoting a product.
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3 Ways Gamification Can Make Marketing More Fun

3 Ways Gamification Can Make Marketing More Fun | kesterpoh | Scoop.it
Here are real-world examples of how companies have seen big results from adding gaming elements to their online and offline campaigns.
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Why video is the new TV - iMediaConnection.com

Why video is the new TV - iMediaConnection.com | kesterpoh | Scoop.it
TV is dead. Some of you may be shaking your head in disbelief, but everyone needs to recognize that TV is dead. You may have watched "The Voice," "Modern Family," "Amazing Race," or "American Idol" last week, but where did you watch it? On an actual TV? On your desktop computer? On your laptop? On your tablet? On your mobile phone?
To clarify, the format is alive and well -- and actually growing, thriving, and reinventing itself. However, I believe the nomenclature of TV is, for all intents and purposes, dead.

What this means is that we are eliminating the word "TV" from our vocabulary and replacing it with the word "video." Video is more descriptive of both how and where people consume TV programs and other video content -- on the go, wherever, and whenever they want, given the flood of mobile devices and tablets into the market in the last year. Consumers are now device agnostic. Build it (the content), and they will find it -- whether on their computer, phone, or tablet.
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World’s First ‘Lickable’ Elevator - DesignTAXI.com

World’s First ‘Lickable’ Elevator - DesignTAXI.com | kesterpoh | Scoop.it
Baked goods producer McVitie’s created the world’s first lickable elevator using Jaffa Cakes.

Inspired by Roald Dahl’s ‘Willy Wonka’, an office elevator at London-based communications company Engine was covered in 1,325 lickable Jaffa Cakes—you could say it was a ‘tasteful’ alternative to a regular elevator.
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Procter & Gamble: the world's biggest channel hopper

Procter & Gamble: the world's biggest channel hopper | kesterpoh | Scoop.it
News for the marketing & media industries in the UK, with stories, job search resources, events listing, and features.
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Brilliant face mapping project from Samsung will blow your mind

Brilliant face mapping project from Samsung will blow your mind | kesterpoh | Scoop.it
Samsung are on a bit of a roll with marketing stunts at the moment, and their latest which features a human having their face used as a canvas, creati...
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How Real Is Social Media Fatigue?

How Real Is Social Media Fatigue? | kesterpoh | Scoop.it
Facebook. Twitter. Google+. Pinterest. Foursquare. LinkedIn. Path. How many of these social networks do you belong to? Do you participate in every day? Every week? Every month?
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Smart new campaign from Coca Cola rewards genuine football fans

Smart new campaign from Coca Cola rewards genuine football fans | kesterpoh | Scoop.it
If there is one global brand that is brilliant at stirring up an emotional attachment with their consumers then it is drinks giant Coca Cola.
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