Keepamericaheard
135 views | +0 today
Follow
 
Rescooped by Keepamericaheard Maria Catania from Public Relations & Social Marketing Insight
onto Keepamericaheard
Scoop.it!

Free Technology for Teachers: Five Good Online Tools for Creating Infographics

Free Technology for Teachers: Five Good Online Tools for Creating Infographics | Keepamericaheard | Scoop.it

In my previous post I shared some advice from Randy Krum, author of Cool Infographics, about creating infographics. In his book Randy devotes a chapter to design tools. Many of the tools used by professional designers cost hundreds or thousands of dollars. But you don't have to spend anything if you want your students to try their hands at creating a data visualization in the form of an infographic. Here are five free tools that your students can use to create infographics...


Via Jeff Domansky
Keepamericaheard Maria Catania's insight:

#keepamericaheard

more...
Jeff Domansky's curator insight, December 14, 2013 11:03 AM

I can vouch for three of these tools for use in marketing and PR too. A superb resource from Richard Byrne. Recommended reading 9 / 10.

Jeff Domansky's curator insight, December 14, 2013 11:06 AM

Terrific tools for your PR and content marketing toolkit too. 

Your new post is loading...
Your new post is loading...
Scooped by Keepamericaheard Maria Catania
Scoop.it!

Richard Dawkins says England is becoming a 'nasty little backwater'

Richard Dawkins says England is becoming a 'nasty little backwater' | Keepamericaheard | Scoop.it

Prominent atheist who has been vocally anti-Brexit says he can sympathise with Scots wanting to leave the Union

more...
No comment yet.
Rescooped by Keepamericaheard Maria Catania from Literature & Psychology
Scoop.it!

Why You Should Read Books From Every Country In The World (With 30 Books Recommended)

Why You Should Read Books From Every Country In The World (With 30 Books Recommended) | Keepamericaheard | Scoop.it
Reading books from a narrow set of countries severely limits our literary experienced. We should read books from around the world for a wider perspective.

Via Mary Daniels Brown
Keepamericaheard Maria Catania's insight:

 Broaden  the range of learning living cultured, MariaCatania ����

more...
No comment yet.
Rescooped by Keepamericaheard Maria Catania from Public Relations & Social Marketing Insight
Scoop.it!

How To Measure the ROI of a Social Media Loyalty Program

How To Measure the ROI of a Social Media Loyalty Program | Keepamericaheard | Scoop.it

According to research by Cap Gemini, 97% of loyalty programs reward participants for “spend and get”. Yet, 84% of consumers, as reported by Loyalty360, said they would spend more with retailers that offer points for activities other than spending.

 

In tapping into the desire for rewards outside of traditional spend and get programs, the question looms large: How to measure the ROI of a program that rewards for outcomes like brand advocacy.

 

Working with leading brands to develop and measure social media loyalty programs, here at Chirpify we have developed an ROI model that can be used across loyalty programs to impact organizational goals. Without further ado, let’s break it down, diving into each of the metrics, why they matter, and how a social media loyalty program can increase the value of each....


Via Jeff Domansky
Keepamericaheard Maria Catania's insight:

What is your margin of spending,  and what drives you as a consumer, 

get the scoop...!

MariaCatania keepamericaheard 

more...
Jeff Domansky's curator insight, January 22, 2016 2:03 AM

Interesting social media loyalty measurement tips.

Rescooped by Keepamericaheard Maria Catania from Welfare, Disability, Politics and People's Right's
Scoop.it!

David Cameron's climbdown on EU benefits - Telegraph

David Cameron's climbdown on EU benefits - Telegraph | Keepamericaheard | Scoop.it

Via britishroses
Keepamericaheard Maria Catania's insight:

#trendinginternational

more...
britishroses's curator insight, December 12, 2015 7:34 PM

No surprise here, no one with a  lick of sense expected ball less Cameron to do anything different!

Rescooped by Keepamericaheard Maria Catania from Welfare, Disability, Politics and People's Right's
Scoop.it!

EU blows £210million on FAILED scheme for jobless | Politics | News | Daily Express

EU blows £210million on FAILED scheme for jobless | Politics | News | Daily Express | Keepamericaheard | Scoop.it

Via britishroses
Keepamericaheard Maria Catania's insight:

#trendingnews

more...
No comment yet.
Rescooped by Keepamericaheard Maria Catania from Networked Society
Scoop.it!

Doing more together: seeding a Collaborative Technology Alliance

Doing more together, together: seeding a Collaborative Technology Alliance - Enspiral Tales - Medium

Edward West

Last month, a group of 35 designers, engineers, and entrepreneurs from all over the world gathered in Oakland, California. Together, we are working on the creation of tools, strategies, and networks to build a new collaborative commons. 

 

Currently, our largest social media platforms are closed source, privately funded, and generally designed to maximize screen time for viewing ads and data collection for selling to third-parties. While on balance they provide tremendous benefit to many, I know that we can do better. We must. 


We envision the future of the social web as an ecosystem of collaborative tools designed to enable communities, guilds, and loosely affiliated groups everywhere to collaborate, share resources, sensemake and create at scale.


Via Sepp Hasslberger
Keepamericaheard Maria Catania's insight:

#networkingtipoftheday 

 Helping others to connect makes a better business world...

more...
Sepp Hasslberger's curator insight, November 15, 2015 11:51 AM

We need "our own" social media and collaboration tools, open source, non-proprietary...

Rescooped by Keepamericaheard Maria Catania from Public Relations & Social Marketing Insight
Scoop.it!

Three Signs Digital Marketing Is Facing a Social Tsunami

Three Signs Digital Marketing Is Facing a Social Tsunami | Keepamericaheard | Scoop.it

According to the Pew Research Center, at least 70% of U.S. Facebook users visit the site daily, and 45% visit multiple times per day. Most of these Facebook users are actively engaging their friends on the site, not just watching and listening. A similar story of regular socialization is unfolding on Instagram. Also, the overlap among audiences who use Facebook, Instagram, Twitter, Pinterest and LinkedIn is increasing across the board, meaning that, beyond the overt groundswell of consumers joining the social web, more social media users are becoming more social around the web.

Meanwhile, the novelty of social-for-business has grown up into pure business necessity. The revenue potential for marketers and advertisers adept at leveraging social is now clear (and clearly immense).

So here are three signs that getting good at social marketing and advertising will pay off in a much bigger way very soon....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, August 29, 2015 2:48 PM

Here's why social marketing is the opportunity of the future.

whinchatglaze's comment, September 1, 2015 5:37 AM
Its sweet
Rescooped by Keepamericaheard Maria Catania from Welfare, Disability, Politics and People's Right's
Scoop.it!

George Osborne dodges questions over HSBC's Stephen Green

George Osborne dodges questions over HSBC's Stephen Green | Keepamericaheard | Scoop.it
Chancellor defends HSBC as a ‘very important bank’ but repeatedly fails to answer questions about his conversations with bank’s former boss

Via britishroses
Keepamericaheard Maria Catania's insight:

Clearly can't answer because it's the same BS

more...
britishroses's curator insight, March 7, 2015 5:01 PM

#ToriesMustGo #DodgyDave #DuckingDave #EdForPM

Scooped by Keepamericaheard Maria Catania
Scoop.it!

Through the vortex

Through the vortex | Keepamericaheard | Scoop.it
If you picked up a copy of The Sun On Sunday in Scotland today, it’s possible you may have missed this article from the English edition, which hasn’t made it across the border due to print gremlins at Carlisle or something.
Keepamericaheard Maria Catania's insight:

No news like the same old news of tricks

more...
No comment yet.
Rescooped by Keepamericaheard Maria Catania from Public Relations & Social Marketing Insight
Scoop.it!

The Power of Word of Mouth Influencers: Your Existing Customers!

The Power of Word of Mouth Influencers: Your Existing Customers! | Keepamericaheard | Scoop.it

Did you know that more than 4 out of 5 consumers value word of mouth recommendations over all other sources? Amazing isn’t it? The power of a trusted opinion!Local influencers are people Small Businesses should target.

 

This recent blog talks about the importance of connecting with local influencers to increase your word of mouth. There are 2 data points are worth considering:

- Consumer-to-consumer word of mouth generates more than double the sales of paid advertising (Source: McKinsey)

- 84% of consumers say they trust word of mouth recommendations from friends and family above all other sources of advertising. (Source: Nielsen)...


Via Jeff Domansky
Keepamericaheard Maria Catania's insight:

#wordofmouth

more...
Jeff Domansky's curator insight, February 14, 2015 1:36 AM

Learn why word of mouth is such a powerful marketing force to be reckoned with.

Alfredo Erba's curator insight, February 14, 2015 5:04 AM

Interessante approfondimento ma anche ennesima riconferma che lavorare bene sui clienti esistenti può rendere di più, e costare meno, che ricercare direttamente nuovi clienti.

Nedko Aldev's curator insight, February 14, 2015 1:07 PM

add your insight...

400
Rescooped by Keepamericaheard Maria Catania from Public Relations & Social Marketing Insight
Scoop.it!

How Does Content Marketing Actually Get You More Sales?

How Does Content Marketing Actually Get You More Sales? | Keepamericaheard | Scoop.it

There is a big misconception that content marketing doesn’t drive sales. But if it didn’t work well, none of my companies would exist.

 

From KISSmetrics to Crazy Egg, I’ve grown each of my businesses through content marketing.

 

To prove to you that content marketing drives sales, I’m going to share with you stats and data points from KISSmetrics to show just how effective content marketing is....


Via Jeff Domansky
more...
Dean Ryan G. Martin's curator insight, February 6, 2015 10:04 AM

Content marketing is sales? I'm not sure. Content is a marketing tool and it's entirely different from sales, which involves the process of closing deals.

John Norman's curator insight, February 6, 2015 4:18 PM

Here is clear evidence that Content is King and does drive sales. Time to take note.

Ben Ricchio's curator insight, February 9, 2015 9:57 AM

With a special shoutout to Pardot, and the importance of content marketing.

Rescooped by Keepamericaheard Maria Catania from Public Relations & Social Marketing Insight
Scoop.it!

15 Tips for Using YouTube to Promote Your Business

15 Tips for Using YouTube to Promote Your Business | Keepamericaheard | Scoop.it

When it comes to online video marketing, Video SEO or using any kind of visual ploy to market your business, the platform that you should be leveraging is most definitely YouTube. Why this should be so, is something that does not even warrant an explanation, because, well, you know. Just look around you. ‘€˜nuff said.Here are fifteen tips to help you and get you started on the process....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, January 17, 2015 11:42 AM

Great starting point for video marketing.

Rescooped by Keepamericaheard Maria Catania from Keepamericaheard
Scoop.it!

EastEnders' Abi Branning to reunite with Jay Brown?

EastEnders' Abi Branning to reunite with Jay Brown? | Keepamericaheard | Scoop.it
EastEnders romance
more...
No comment yet.
Scooped by Keepamericaheard Maria Catania
Scoop.it!

Scotland ‘must act’ in face of frequent flood disasters

Scotland ‘must act’ in face of frequent flood disasters | Keepamericaheard | Scoop.it
Scotland faces far more frequent flooding and must take radical action to minimise the damage caused by extreme weather events, a leading government adviser on climate change has warned.
more...
No comment yet.
Rescooped by Keepamericaheard Maria Catania from Literature & Psychology
Scoop.it!

The Psychology of What Makes a Great Story

The Psychology of What Makes a Great Story | Keepamericaheard | Scoop.it

"The great writer's gift to a reader is to make him a better writer."

 

“Stories,” Neil Gaiman asserted in his wonderful lecture on what makes stories last, “are genuinely symbiotic organisms that we live with, that allow human beings to advance.” But what is the natural selection of these organisms — what makes the ones that endure fit for survival? What, in other words, makes a great story?


Via Mary Daniels Brown
more...
Paul Deemer's curator insight, January 24, 2016 4:58 AM

Fantastic article exploring the unique qualities of storytelling.

Mike Donahue's curator insight, January 24, 2016 11:21 AM

This contains some great insights from Bruner and others that can help anyone approach their storytelling challenges in more effective ways.

Andre Piazza's curator insight, January 29, 2016 4:40 PM

#Storytelling

Rescooped by Keepamericaheard Maria Catania from Public Relations & Social Marketing Insight
Scoop.it!

41 Ways You Can Use Mobile to Grow Your Business | Mobile X Festival

41 Ways You Can Use Mobile to Grow Your Business | Mobile X Festival | Keepamericaheard | Scoop.it

Have you ever wondered what secrets the Fortune 500 leverage when they use mobile to grow their businesses?

 

Have you ever wished you had a cheat sheet of tools and techniques that you could use when you were brainstorming ideas for your next mobile campaign?

 

Good news – what follows are 41 tools and techniques you can use to deepen your knowledge of mobile and use it to grow your sales and revenues. They’re based on the research I did when writing Go Mobile, the #1 bestselling mobile marketing book on Amazon when it was first released....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, January 22, 2016 2:29 AM

Interested in learning how to use mobile to grow your sales and revenues? Check out this post from Jamie Turner, one of the world's leading experts.

Marco Favero's curator insight, January 22, 2016 4:00 AM

aggiungere la vostra comprensione ...

Rescooped by Keepamericaheard Maria Catania from Welfare, Disability, Politics and People's Right's
Scoop.it!

Labour demand inquiry as Downing Street staff plot brings Tory bullying scandal to David Cameron's door - Mirror Online

Labour demand inquiry as Downing Street staff plot brings Tory bullying scandal to David Cameron's door - Mirror Online | Keepamericaheard | Scoop.it

Via britishroses
Keepamericaheard Maria Catania's insight:

#trendingexposure

more...
No comment yet.
Rescooped by Keepamericaheard Maria Catania from Networked Society
Scoop.it!

New Technology Uses Solar Cells As Power Source & Li-Fi Data Node

New Technology Uses Solar Cells As Power Source & Li-Fi Data Node | Keepamericaheard | Scoop.it

“What if we could use existing technologies to provide Internet access to the more than 4 billion people living in places where the infrastructure can’t support it? Using off-the-shelf LEDs and solar cells, Harald Haas and his team have pioneered a new technology that transmits data using light, and it may just be the key to bridging the digital divide.”


This prototype setup, with the solar cells providing both the electricity and acting as broadband receivers, could be a huge boon to people in those areas where building the necessary infrastructure, both energy- and communications-wise, to support internet and data communications access isn’t going to happen anytime in the near future.


Via Sepp Hasslberger
Keepamericaheard Maria Catania's insight:

 How #solar is changing the commute through technology globally...

#techcrunch

more...
Sepp Hasslberger's curator insight, November 11, 2015 11:26 AM

I see a whole new local networking technology developing here. Solar cells are available just about everywhere and so are strong led flashlights that can bridge the distance between the users of a local network and the internet feed...

Sepp Hasslberger's curator insight, November 11, 2015 11:27 AM

I see a whole new local networking technology developing here. Solar cells are available just about everywhere and so are strong led flashlights that can bridge the distance between the users of a local network and the internet feed...

Rescooped by Keepamericaheard Maria Catania from Networked Society
Scoop.it!

Mosaic Social | Mosaic Social

Mosaic Social | Mosaic Social | Keepamericaheard | Scoop.it

This is a first draft of a proposal to design and build a user friendly, egalitarian, and decentralized social platform that enables and inspires a mass of cooperative participants to come together as a powerful movement. A movement capable of transforming our political and economic systems in order to make a more just, democratic, and sustainable world. It’s a plan to build a platform designed to facilitate a modern renaissance. Your feedback is welcome. 


Mosaic will be a decentralized social network familiar to those who have used Facebook, Google+, or Ning. It will be one of the first major decentralized apps built on the decentralized web protocol. Its codebase will have a type of licence that is open to commoners but closed to extractors.


We hope that Mosaic will not only provide an escape from Facebook, but the means to better coordinate and act with our purpose-driven peers, a way to unite our economic, political, environmental, and social movements.


Mosaic will consist of independent nodes operating on the decentralized protocol that interact across servers. At first, there will be two primary types of nodes, user nodes and a community nodes. Because users of the decentralized protocol have the freedom to move from one server to another and Mosaic is an app run on the decentralized protocol that means Mosaic users have mobility as well.


Via Sepp Hasslberger
Keepamericaheard Maria Catania's insight:

#sicialmediatipoftheday

more...
Sepp Hasslberger's curator insight, November 28, 2015 6:14 PM

What would it take to bring the social net under OUR control... here's a project

Scooped by Keepamericaheard Maria Catania
Scoop.it!

Former SNP leader: Sturgeon should declare independence if UK votes to leave EU without Scots' backing

Former SNP leader: Sturgeon should declare independence if UK votes to leave EU without Scots' backing | Keepamericaheard | Scoop.it
NICOLA Sturgeon should declare independence if the UK votes to leave the EU but Scots back staying in, a former SNP leader has said.
more...
No comment yet.
Scooped by Keepamericaheard Maria Catania
Scoop.it!

Police Scotland defend new armed officer sightings

Police Scotland defend new armed officer sightings | Keepamericaheard | Scoop.it
POLICE Scotland has defended its controversial practice of sending armed police officers to routine calls – claiming that the armed patrols could not “drive on past” incidents because they happened to be ­carrying guns.
more...
No comment yet.
Scooped by Keepamericaheard Maria Catania
Scoop.it!

Police Scotland defend new armed officer sightings

Police Scotland defend new armed officer sightings | Keepamericaheard | Scoop.it
POLICE Scotland has defended its controversial practice of sending armed police officers to routine calls – claiming that the armed patrols could not “drive on past” incidents because they happened to be ­carrying guns.
more...
No comment yet.
Rescooped by Keepamericaheard Maria Catania from Public Relations & Social Marketing Insight
Scoop.it!

4 Cornerstones of Content Marketing That Educate and Build Trust - Kruse Control

4 Cornerstones of Content Marketing That Educate and Build Trust - Kruse Control | Keepamericaheard | Scoop.it
In today’s climate of radical transparency where everything your business says and does is subjected to scrutiny, the most valuable way to attract leads and sales is through education and trust. The vehicle for education and building trust is content marketing.

What Delivering Real Value Means Today
Real value is manifested in the content you inspire, create and publish.

Informative, helpful content that educates your buyer and helps them decide on their purchase.Informed customers make better decisions.Better decisions make happy, loyal customers.Happy, loyal customers are inspired to tell others....
Via Jeff Domansky
more...
Jeff Domansky's curator insight, February 6, 2015 11:43 PM

Kathi Kruse covers the four fundamentals of real content marketing value.

Nedko Aldev's curator insight, February 7, 2015 4:18 AM

add your insight...

188
Rescooped by Keepamericaheard Maria Catania from Public Relations & Social Marketing Insight
Scoop.it!

Analysis: Why Google killed Glass | Wearable Tech Watch

Analysis: Why Google killed Glass | Wearable Tech Watch | Keepamericaheard | Scoop.it

Mainstream media are surprised, but it was only a matter of time until Google took its Glass project out to the paddock and put a bullet in its head. That happened today.Google Glass, RIP.The concept will live on but Glass, as we know it, is dead.We’re not surprised....


Via Jeff Domansky
Keepamericaheard Maria Catania's insight:

Doesn't surprise me I knew it would be a dead end,

MariaCatania

more...
Jeff Domansky's curator insight, January 17, 2015 2:00 AM

Google bails on Glass. Interesting analysis.

Jeff Domansky's curator insight, January 17, 2015 2:09 AM

Interesting analysis of why Google bailed on Glass.

Shan Kumar S S's curator insight, January 17, 2015 2:45 AM
marslounch.in