May 22, 2014 – Cebu, Philippines – Katherine Lacano, a professional businesswoman and certified makeup enthusiast, recently launched her own online makeup store in the Philippines called The online beauty and fashion shop can be accessed at is a one-stop online shop for makeup and beauty products. It offers a wide and classy selection of products that aim to bring out the charm and enhance the beauty of every Filipina all over the world. “We understand that every woman has distinct preferences and we value your time, so we are here to ensure you that we provide only what would benefit you and make you beautiful as effortless as possible,” Lacano shares.


With the vision to become the leading online makeup store in the Philippines, features different makeup products for the different parts of the face, including the eyes, eye brows, cheeks, and lips. The products it carries are under various names of big brands that are widely used all over the world, such as Mary Kay, Nu Skin, Human Nature, Hanskin, MKMen, TimeWise, Revlon, Maybelline, and L’oreal among many others.


“It all started when I was buying makeup only for my friends to help them achieve the look that they wanted. Eventually, the friends of my friends started ordering makeup from me, as well. Through word of mouth, referrals grew and orders kept coming in. Shopping for makeup which used to be just a fun and exciting hobby for me gradually evolves into what is now known as,” she adds.


With everything going digital nowadays, Lacano takes advantage of modern technology to introduce to the public what she enjoys most and help them with their beauty and makeup needs. With an online makeup store, customers who are in need of specific makeup items and other beauty products need not go out of their houses, travel to shopping malls, and fall in long lines anymore just to buy one or two pieces of makeup. enables them to shop for makeup products right at the comfort of their home.


Through integrated shopping cart system, payment gateway, and shipping facilities, customers can receive their orders within 3 to 5 business days right in front of their doorstep. The online store offers free shipping for orders worth more than Php1,500 and even features a 30-day return policy in case the order that came in is a result of the company’s error.


With hundreds of makeup and beauty products being offered, is all about creativity and giving inspiration to every woman. Because of this, Lacano concludes, “We will continue to broaden the range of our products and provide best customer service to meet emerging client’s needs. We will keep on creating new ideas, platforms, and strategies to ensure every woman’s dream do come true.”


For more information about the newest online makeup store in the Philippines and the products that it offers, visit