So what’s the flipside of our inertia in the face of large numbers?
We don’t want to take action unless we see large numbers of others doing so!
Take canned laughter. Can you think of any...
Needing to raise funds for your business or non-profit? Then take the point of this article to heart: make sure your other donors play a role in your story!
Ingenious. But so true. And so overlooked. This article explains all about social proof and how stories about donors/funders contributing to your cause or business is critical to build more donor momentum and bring cash in the door.
So don't forget this group of stories!