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Rescooped by Charita Hughley Cadenhead from Just Story It
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How Storytelling Can Increase Any Business

Every entrepreuner has a story to tell. Get some insights on how to use storytelling techniques to tell your story!

Via Dr. Karen Dietz
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Dr. Karen Dietz's curator insight, June 30, 2014 1:46 PM

This is a great SlideShare piece by Lusko advocating that any business -- whether you are a startup or an established brand -- can use storytelling to grow.


I like the points made here about the kinds of stories you can tell, along with the list of customer personas that make your story crafting easier.


I just wish they had described the archetypes more! But never fear -- just Google the archetype and you'll have  wealth of information. Or use Carol Pearson's book The Hero And The Outlaw for a complete explanation (I have no financial ties to Carol).


So grab this piece and hone your stories!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Barbara Ganley's curator insight, July 7, 2014 8:12 AM

Useful to nonprofits, too

Scooped by Charita Hughley Cadenhead
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Introverts Still Learning About Introversion

Introverts  Still Learning About Introversion | Business | Scoop.it
The Introvert Light Bulb Moments Ever since I metaphorically came out of the introvert closet, I cannot tell you how many people have said that they can identify themselves as introverts. As they i...
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Scooped by Charita Hughley Cadenhead
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27 Must Use SEO Tools for Incredible Content Marketing Results | Inbound & Content Marketing Hub

27 Must Use SEO Tools for Incredible Content Marketing Results | Inbound & Content Marketing Hub | Business | Scoop.it
We all want content marketing results, but they can be hard to get without the right SEO tools. Here is a list containing 27 search optimization essentials.
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Guillaume Decugis's curator insight, June 4, 2014 8:16 PM

SEO changed over the past few years through the Google Search algorithm updates: from being a complex, tech process involving back links and labor - and to be fair not always very "white hat" - it became synonym for "regularly publish great content". 


This means that SEO tools have considerably changed and while analytics tools like Google's or Moz are still very important, they help you measure but they don't solve the main problem content marketers have: how to scale the content volume without sacrificing quality


So we're not surprised to see content-focused tools in that great list of SEO tools compiled by Writtent, a company that provide content services for B2B marketers. 


What is my SEO opportunity? What are the keywords I should invest on? How do I rank against competitors? Sure, all of this is extremely important. But over analyzing is not going to help you come out with the great content you need: the pieces that answer your potential clients' questions, that will educate them or that will make them see more clearly the value of your product throughout their buyer journey.


The good news in all of this? 


Acting on your SEO doesn't require complex technical work anymore. Especially with tools like these, it finally became what it should always have been: a Marketing job.

sledderwool's comment, June 13, 2014 1:22 AM
Its extraordinary :)
sledderwool's comment, June 13, 2014 1:25 AM
Pretty simple..
Rescooped by Charita Hughley Cadenhead from Successful Introverts
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Should introverts go to conferences? | The Business of Introverts

Should introverts go to conferences? | The Business of Introverts | Business | Scoop.it

Today's guest post is by fellow introvert and Founder of Twisted Sleeve, Jo L K Moore The introverts were, I assume, at home hiding under their duvets on


Via Mi Thian-De Wind
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Mi Thian-De Wind's curator insight, March 20, 2014 8:05 PM
I have often found conferences to be infinitely draining but a necessary evil in the world of business.
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5 Personality Types That Get Promotions at Work

5 Personality Types That Get Promotions at Work | Business | Scoop.it
As many employers know, a candidate's attitude and personality traits play a huge role in how well that person can perform in the workplace.
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Rescooped by Charita Hughley Cadenhead from Online Video Publishing
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The Top 100 Tools to Capture, Edit, Publish and Distribute Video Online

The Top 100 Tools to Capture, Edit, Publish and Distribute Video Online | Business | Scoop.it
The best tools and services to capture, edit, publish and distribute video online.

Via Robin Good
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David W. Deeds's curator insight, September 12, 2016 7:06 PM

Geeky-cool stuff! Thanks to Elizabeth E. Charles. 

António Leça Domingues's curator insight, September 16, 2016 3:49 AM
Top de ferramentas para edição e distribuição online de vídeos.
Ihor Kobets's curator insight, November 28, 2016 1:21 PM
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Rescooped by Charita Hughley Cadenhead from Daring Ed Tech
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Academics Continue Flirting With a Former Foe: Wikipedia – Wired Campus - Blogs - The Chronicle of Higher Education

Academics Continue Flirting With a Former Foe: Wikipedia – Wired Campus - Blogs - The Chronicle of Higher Education | Business | Scoop.it

Via GwynethJones
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GwynethJones's curator insight, June 18, 2014 6:14 AM

Crazy we're still talking about this, right?

Rescooped by Charita Hughley Cadenhead from Educational Technology News
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5 Great Tips for Putting the Power Back in Your PowerPoint Presentations

5 Great Tips for Putting the Power Back in Your PowerPoint Presentations | Business | Scoop.it
Bring the Passion and Purpose Back to Your Presentations With These Helpful Ideas Are your PowerPoint slides the same ones you've been using for years? Are

Via EDTECH@UTRGV
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GwynethJones's curator insight, June 7, 2014 1:06 PM

Check out my How to be a Presentation Ninja for .PPT design tips!

http://slidesha.re/1mZWQG5

Marinhos's curator insight, June 8, 2014 7:03 AM

Tem muito professor que usa o PowerPoint como a velha transparência, dando suporte para aulas expositivãs chatas. Como fazer apresentações no PowerPoint é coisa parabse aprender . 

Rescooped by Charita Hughley Cadenhead from Expand Social Media Circle
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The Secrets Of Networking For Introvert Entrepreneurs - Forbes

The Secrets Of Networking For Introvert Entrepreneurs - Forbes | Business | Scoop.it
The Secrets Of Networking For Introvert Entrepreneurs Forbes Just as it helps you overcome a fear of rejection by exposing you to it on an almost daily basis, being an entrepreneur also demands that those of us who identify as introverts find ways...

Via WorkFromHomeDaily
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3 Reasons Introverts Make Awesome Business Leaders

3 Reasons Introverts Make Awesome Business Leaders | Business | Scoop.it
When you think of a managerial type or a leader in business, your mind typically goes to someone extroverted. Someone outgoing who can command a room and take control is the key ingredient for leading a business to success, right?
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