Finding Potential Content Publishers: A 3-Step Outreach Process | Internet Presence | Scoop.it

Content marketing has become a popular method to promote a website or a blog. Done right, it can provide tremendous benefits — for example, it’s a great way to get relevant traffic to your website or build links that will eventually lead to better results in search engines.

One of the most difficult parts of distributing the content you create is the required outreach to content publishers. Many fail here because they treat the process with shallowness. But, like any popular strategy, content marketing will not benefit your business if you overlook the key processes involved in ensuring success. Here, I will share some key content marketing processes and tools you can use to reach out to content publishers the right way, get exposure on the best websites that cover your business niche, and take your content marketing success to the next level.

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