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Cross cultural marketing and all the other key ingredients to grow your business overseas
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Auckland to benefit from trade agreement - mayor

Auckland Council's first international trade mission is being labelled a success.
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ADVICE: Social media and e-mail marketing for small businesses - Press-Enterprise

ADVICE: Social media and e-mail marketing for small businesses - Press-Enterprise | GlobalMarketing | Scoop.it
ADVICE: Social media and e-mail marketing for small businessesPress-EnterpriseWhile you are using social media to build your business, are you still using that sell, sell, sell mindset of days gone by?
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Pharma Marketing Blog: Consumer Use of Social Media for ...

Pharma Marketing Blog: Consumer Use of Social Media for ... | GlobalMarketing | Scoop.it
The report from PwC's Health Research Institute found that "one-third of consumers are using Facebook, Twitter and other social media sites to seek medical information, discuss symptoms and express their opinions about ...
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A closer look at Nokia's global social strategy

A closer look at Nokia's global social strategy | GlobalMarketing | Scoop.it
Nokia is facing perhaps it’s toughest time yet as a business.
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Japan’s Fastest Export Growth in a Year Boosts Outlook

Japan’s Fastest Export Growth in a Year Boosts Outlook | GlobalMarketing | Scoop.it
Japan reported the fastest export growth in a year and a smaller-than-expected trade deficit, aiding prospects of a sustained recovery in the world’s third- biggest economy.
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Japan's Fastest Export Growth in Year Boosts Outlook: Economy

April 19 (Bloomberg) Japan reported the fastest export growth in a year and a smaller-than-expected trade deficit, aiding prospects of a sustained recovery in the world's third- biggest economy.

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13 Ways to Improve Your International SEM Strategy - Mashable

13 Ways to Improve Your International SEM Strategy - Mashable | GlobalMarketing | Scoop.it
13 Ways to Improve Your International SEM StrategyMashableWe spoke with 10 search experts about how marketers can improve their international search engine marketing (SEM) strategies. We've outlined the top 13 tips here.
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How To Explore International Markets | International Marketing

How To Explore International Markets · Expanding Into Foreign Markets · Capturing the Entire International Market · Four Reasons Why Global and Domestic Marketing Must Differ · Going Strong in the International Market ...
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Cross Cultural Marketing

Cross Cultural Marketing | GlobalMarketing | Scoop.it
Cross-cultural marketing can be seen as the strategic process of marketing among consumers whose culture differs from that of the marketer's own culture
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Import-export, International Trade Explained | International Business

Import-export, International Trade Explained http://tinyurl.com/6xdgdew...
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Richard Lewis Communications - Negotiating across Cultures

Richard Lewis Communications - Negotiating across Cultures | GlobalMarketing | Scoop.it
People around the world negotiate in different ways and if you take account of this, you will find your negotiations go more smoothly
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British companies turn to social sites to attract new customers - Telegraph

More than a third of British companies are successfully winning new customers through social media, a study has found.
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Integrating Social Media Into Your Integrated Marketing ...

Integrating Social Media Into Your Integrated Marketing ... | GlobalMarketing | Scoop.it
Integrated Marketing Communications (IMC) is a process of planning, executing, and monitoring the brand messages that create customer relationships. Like social networking, IMC is about managing day to day interactions ...
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Basic Outline for Cross Cultural Online Marketing | articleshub3.in

Cross cultural researchers have studied different behavioral values in different cultures. Research has been done and there is a basic outline for people interested in multicultural marketing. read on and find out why this can do for you.
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Crowdbooster: Social Media Marketing Analytics and Optimization

Crowdbooster: Social Media Marketing Analytics and Optimization | GlobalMarketing | Scoop.it
Crowdbooster measures and optimizes your social media marketing by providing powerful, easy-to-use analytics and recommendations on Twitter and Facebook.
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Social media focus at Olympics

Social media focus at Olympics | GlobalMarketing | Scoop.it
Advertisers are going for Facebook as athletes go for the gold, in the first Olympic Games where marketers are placing high hopes on social media.
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China's export far from recovery despite orders surge, MTC Global Group analysts say dwindling export orders

China's export far from recovery despite orders surge, MTC Global Group analysts say dwindling export orders | GlobalMarketing | Scoop.it
Latest announcement from MTC Global Group, China, People's Republic of. A recent orders increase in many Chinese export-oriented companies combining a slower downward rate in the country's foreign trade figures.
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Fairer trade 'key to global recovery' - SouthAfrica.info

Fairer trade 'key to global recovery' - SouthAfrica.info | GlobalMarketing | Scoop.it
Improving global trade conditions for lower-income countries is critical to stimulating the recovery of the global economy, Trade and Industry Minister Rob Davies said ahead of a G20 ministerial meeting in Mexico on Thursday.
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Effective transportation tips for international trade | BestDocPublisherListing.info

Effective transportation tips for international trade http://t.co/fbZlA4g...
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Marmite – a lesson for would be exporters « Ohh la la ! patati et patata…

Marmite – a lesson for would be exporters « Ohh la la ! patati et patata… | GlobalMarketing | Scoop.it
Whilst the recent ban of the brand in Denmark may be perceived by Marmite lovers as defying common sense, it also brings back home a few truth for the less experienced SMEs seeking export growth...
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Cross Culture Negotiations

Cross Culture Negotiations | GlobalMarketing | Scoop.it
Cross cultural negotiation is one of many specialized areas within the wider field of cross cultural communications.
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10 Tips for Good Cross-Cultural Communications Intercultural Talk

Engaging and delighting in cultural difference
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Build a brand, be global - The Daily Star

Build a brand, be global - The Daily Star | GlobalMarketing | Scoop.it
Build a brand, be global - By Kotler, the 80-year-old professor of international marketing at JL Kellogg Graduate School of Management of Northwestern University in USA
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