Inspiration_1
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Inspiring advertising campaigns around the world.
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McDonald's: TrackMyMacca's App

McDonald's: TrackMyMacca's App | Inspiration_1 | Scoop.it
Here's an interesting app that's just been launched in Australia today. TrackMyMacca's is a world first for McDonald's as it takes Australians 'behind the scenes' of their meal, showing them where their food has come from.
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LEGO: Brickmented Reality Holiday Campaign

LEGO: Brickmented Reality Holiday Campaign | Inspiration_1 | Scoop.it
I love it when brands create holiday campaigns that aren't completely self centered...
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