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Why Big Businesses Fail at Innovation - Innovation Excellence (blog)

Why Big Businesses Fail at Innovation - Innovation Excellence (blog) | Innovation meets management via BI | Scoop.it
Nowadays you’ll likely find more than one news story about why big businesses fail at innovation. Here's a look at the four most common reasons why big businesses fail at innovation.
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Les leviers de l’engagement

Les leviers de l’engagement | Innovation meets management via BI | Scoop.it

Parmi les modèles, recettes et astuces pour favoriser l’engagement, le modèle d’Aon Hewitt.


Via Eric Michellod, Corinne Chauffrut Werner
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Social Marketing: Marketing Through Web 2.0 Social Networks

Social network marketing tips that can help you with your online business. Web 2.0 is about utilizing social media to market your products or services.

Via Rami Kantari
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Pricing model changes and analytics allow opportunities for new customer segments

Learn more at PwC.com - http://pwc.to/J0a5bj PwC's US Technology Customer Competency Leader Joe Lo discusses SaaS pricing and the importance of pricing analytics.
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Entrepreneur 2.0 | Branding | Lifestyle | Online Marketing | Build Your Business with Courtney McKenzie Newell

Preview and download the podcast Entrepreneur 2.0 | Branding | Lifestyle | Online Marketing | Build Your Business with Courtney McKenzie Newell on iTunes. Read episode descriptions and customer reviews.

Via Skip Boykin
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Jugaad -An Indian way of Innovation

Story of a roadside corn roaster and his passion towards technology. By Subhash Subhash.g122@gmail.com.
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Disruptive Innovation Explained

Clay Christensen, Harvard Business School professor and the world's most influential management guru according to the Thinkers50, lays out his landmark theory.
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PROJECT MANAGEMENT 2.0 » www.drharoldkerzner.com

PROJECT MANAGEMENT 2.0 » www.drharoldkerzner.com | Innovation meets management via BI | Scoop.it
Abstract: In today's business environment, we have a new generation of workers that has grown up in a Web 2.0 world of web-based project management tools allowing people on virtual or distributed teams to work together much more closely ...
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TEDxBerkeley - Carl Bass - The New Rules of Innovation

Carl Bass is president and chief executive officer of Autodesk, Inc. Autodesk is the leader in 3D design, engineering and entertainment software. Formerly he was Autodesk's chief operating...
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Clayton Christensen on disruptive innovation - Clarendon Lectures 10th June 2013

In the first of his lectures for Saïd Business School, Clayton Christensen explains his theory of disruption, drawing on examples of innovations occurring in the steel industry and from leading...
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How to Perform Customer Segmentation

Do you know the characteristics of your target market? Do you know what they value? If so, you're well on your way to growing your business. Let Erica Olsen take you step-by-step through...
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How to Niche your Customer Segments: Finding your Early Adopters

The how and why of nicheing your customer segments to find your first customers. More at www.CustomerDevLabs.com.
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Track your competition: Five apps for gathering business intelligence

Track your competition: Five apps for gathering business intelligence | Innovation meets management via BI | Scoop.it
The ability to stay current with industry developments and analyze competitor performance enables you to make the right business and technology decisions. Here are five apps that will help.
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WHERE GOOD IDEAS COME FROM by Steven Johnson

One of our most innovative, popular thinkers takes on-in exhilarating style-one of our key questions: Where do good ideas come from? With Where Good Ideas Come From, Steven Johnson pairs...
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How I Failed - the untold story

When you start out as an entrepreneur, it's just you and your idea, or you and your co-founders and your idea. Then you add customers, and they shape and mold you and that idea until you achieve the fabled "product-market fit." If you are lucky and diligent, you achieve that fit more than once, reinventing yourself with multiple products and multiple customer segments.


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Marc Kneepkens's curator insight, January 29, 2014 10:45 AM

Excellent article with a tremendous amount of wisdom. If you're an entrepreneur starting up a company, please read this now, it will save you a lot of trouble and you'll find plenty of good advice in building your company.


Read more about funding at www.Business-Funding-Insider.com

  • Tools and articles to help get funded
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The Science of Storytelling: Why Telling a Story is the Most Powerful Way to Activate Our Brains

The Science of Storytelling: Why Telling a Story is the Most Powerful Way to Activate Our Brains | Innovation meets management via BI | Scoop.it
A good story can make or break a presentation, article, or conversation. But why is that? When Buffer co-founder Leo Widrich started to market his product through stories instead of benefits and bullet points, sign-ups went through the roof.

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Robin Good's curator insight, February 16, 2014 1:31 PM



Here is why storytelling is so effective and uniquely powerful.  


Bufferapp co-founder Leo Widrich has written, back in 2012, a very interesting and informative article on the topic. Here a few passages from it: 


"When we tell stories to others that have really helped us shape our thinking and way of life, we can have the same effect on them too.

The brains of the person telling a story and listening to it can synchronize, says Uri Hasson from Princeton:


"When the woman spoke English, the volunteers understood her story, and their brains synchronized. When she had activity in her insula, an emotional brain region, the listeners did too. When her frontal cortex lit up, so did theirs. 


By simply telling a story, the woman could plant ideas, thoughts and emotions into the listeners' brains."


A story, if broken down into the simplest form, is a connection of cause and effect. And that is exactly how we think. We think in narratives all day long, no matter if it is about buying groceries, whether we think about work or our spouse at home. We make up (short) stories in our heads for every action and conversation."



Truthful. Inspiring. Very useful. 8/10


Full article: http://lifehacker.com/5965703/the-science-of-storytelling-why-telling-a-story-is-the-most-powerful-way-to-activate-our-brains 


Reading time: 7':30" 






Janice Mobsby's curator insight, February 17, 2014 5:29 PM

I love "Story Telling"... Most of the time my articles are written in story line..It's fun to write & fun to read...Always make sure there is a point to your story..That's the idea..

 

Thanks for sharing..:)

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Disrupt your business model before you’re disrupted

Disrupt your business model before you’re disrupted | Innovation meets management via BI | Scoop.it

A well-known case study by Harvard Business Review documents how Dow Corning elected to disrupt its own silicon business rather than allow competitors to steal market share by offering lower price points. The story is worth retelling because Dow Corning’s business model innovation keeps evolving to meet the needs of price-driven customer segments.


Via Peter Verschuere
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Love the Problem, Not the Product | Product Management 2.0

Love the Problem, Not the Product | Product Management 2.0 | Innovation meets management via BI | Scoop.it
Product managers often place the cart before the horse. We love to think about the product, the features, how “cool” the UI is, and how we can make the product better. Steve Ballmer was once quoted saying, “The lifeblood of ...
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Episode 101: How to Use Market Segmentation: Developing a Target Market

To learn how Matt creates videos like this one, go here: http://bit.ly/1CQXEJl View additional videos from Alanis Business Academy and interact with us on our social media pages: YouTube...
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The Ethics of Innovation | Stanford Social Innovation Review

The Ethics of Innovation | Stanford Social Innovation Review | Innovation meets management via BI | Scoop.it
As the international development community draws on the technology community's language of innovation, private sector technology community itself is starting to approach the world of life-saving innovations.
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Management 2.0

Where do we begin reinventing management, and how can we start a management revolution? View more of the series at http://phoenix.edu/lectures.
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Our approach to innovation is dead wrong | Diana Kander | TEDxKC

This talk was given at a local TEDx event, produced independently of the TED Conferences. In the past decade, we've seen an explosion in the number of business incubators, startup accelerators...
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Marketing 2.0: Combining Forces of Marketing and Customer Service

Marketing 2.0: Combining Forces of Marketing and Customer Service | Innovation meets management via BI | Scoop.it
The customer's instant access to public information about your product, forces you to rethink customer service as the foundation of your marketing.
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Creating an Innovation Mindset

An interview with Vijay Govindarajan, Professor, Tuck. To create an innovation mindset, managers must bring in fresh voices from outside their company, encourage collaboration, and consider...
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