Influentials
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Influentials
The people that influence...
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Gilt Picks Your Next Discount Amount Based On Your Klout Score

Gilt Picks Your Next Discount Amount Based On Your Klout Score | Influentials | Scoop.it
Flash sales website Gilt Groupe this week will dish out discounts solely determined by its members’ Klout scores, with rollbacks as high as 100% off apparel and home decor.
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Klout CEO Reveals How to Leverage Score for Fame, Fortune, Perks

Klout CEO Reveals How to Leverage Score for Fame, Fortune, Perks | Influentials | Scoop.it
The CEO of Klout offers tips about how to boost your Klout score and leverage it for fame, fortune and new job opportunities.
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With Social Media, Should We Settle for ‘Return on Influence’ When We Can Have ‘Return on Investment’? | Social Media Today

With Social Media, Should We Settle for ‘Return on Influence’ When We Can Have ‘Return on Investment’? | Social Media Today | Influentials | Scoop.it
I read with interest a Social Media Today post that discussed the merits of social media ROI but instead of Return on Investment the article discussed Return on Influence.
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The beauty of Social Media/The affect of influence in beauty & cosmetics industry

The beauty of Social Media/The affect of influence in beauty & cosmetics industry | Influentials | Scoop.it
Today, we're diving into the world of social media in the beauty/cosmetics industry.

Beauty/Cosmetics means big business. Here are some numbers that are self-explanatory:

$59 bn industry rev...
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Avoid Relying Solely On “Canned” Scores For Influencer Targeting -- But Don’t Write Them Off Either | Forrester Blogs

Avoid Relying Solely On “Canned” Scores For Influencer Targeting -- But Don’t Write Them Off Either | Forrester Blogs | Influentials | Scoop.it

Influencer marketing is on my mind these days. In addition to working on a report about how interactive marketers should collaborate with different resources to execute influencer marketing, I’m also speaking about the topic at Forrester’s Consumer Forum in Chicago later this month.

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Kred - Measurable influence. We all have Influence Somewhere

Preview Kred Measurable Influence Kred | PeopleBrowsr...
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Infographic Of The Day: America's 50 Most Influential Designers | Co. Design

Infographic Of The Day: America's 50 Most Influential Designers | Co. Design | Influentials | Scoop.it
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Build a ‘Klout Klock’, track your influence and time. « Fabien's Bit Bucket

Build a ‘Klout Klock’, track your influence and time. « Fabien's Bit Bucket | Influentials | Scoop.it
The core concept of the article centers around “Thinking locally first and sharing your ideas with your tribes will eventually result in your impact becoming global”. This is a fascinating idea, begging to be experimented with. But how can one actually measure the breadth, depth and impact of one’s ideas as they travel and evolve through social networks?
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Intersection Of Influence Visualized: Message Is Messenger

Intersection Of Influence Visualized: Message Is Messenger | Influentials | Scoop.it
Joe Chernov, director of content for marketing automation provider Eloqua sent over a clever infographic to share with you. It's creative (Jess3 always does a nice job) and shares a compelling story: the fact that the message is now the messenger.
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The Interest Graph on Twitter is Alive: Studying Starbucks Top Followers Brian Solis

The Interest Graph on Twitter is Alive: Studying Starbucks Top Followers Brian Solis | Influentials | Scoop.it
Social media is maturing as are the people embracing its most engaging tools and networks. Perhaps most notably, is the maturation of relationships and how we are expanding our horizons when it comes to connecting to one another. What started as the social graph, the network of people we knew and connected to in social networks, is now spawning new branches that resemble how we interact in real life.

This is the era of the interest graph – the expansion and contraction of social networks around common interests and events. Interest graphs represent a potential goldmine for brands seeking insight and inspiration to design more meaningful products and services as well as new marketing campaigns that better target potential stakeholders.

While many companies are learning to listen to the conversations related to their brands and competitors, many are simply documenting activity and mentions as a reporting function and in some cases, as part of conversational workflow. However, there’s more to Twitter intelligence than tracking conversations.

We’re now looking beyond the social graph as we move into focused networks that share more than just a relationship.
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Klout Score Chrome Extension Makes Twitter Even More of a Popularity Contest - WebProNews

Klout Score Chrome Extension Makes Twitter Even More of a Popularity Contest - WebProNews | Influentials | Scoop.it
Inc.comKlout Score Chrome Extension Makes Twitter Even More of a Popularity ContestWebProNewsThe official description says: The ...
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Influence in Social Media: How to Find the Top Bloggers | Social Media Today - StumbleUpon

Influence in Social Media- Finding the Top Bloggers http://su.pr/1gr9tL via @sustaincities
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Klout, Kred, Peer Index: The Year of Online Influence | Business 2 Community

Klout, Kred, Peer Index: The Year of Online Influence | Business 2 Community | Influentials | Scoop.it
If 2011 will be remembered for the irruption of Google+ onto the social media center stage, it could also be rightly defined as the year when online influence...
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How to Be a Social Media Power Influencer (And Why!) - Forbes

How to Be a Social Media Power Influencer (And Why!) - Forbes | Influentials | Scoop.it
Last week, in writing about the top social media influencers I was struck by the sheer scale of connectivity that leading influencers create for themselves.
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Appinions

What are people talking and thinking about? Who’s leading the latest or important conversations? The emergence of social media has made it more challenging to discover the top influencers.

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Twitter looks to its power users to reinvent advertising

Twitter looks to its power users to reinvent advertising | Influentials | Scoop.it
In the same way that thousands of Kim Kardashian's loyal followers will flock to a shoe sale if the starlet simply tweets it, Twitter hopes to approach advertising on the platform in ...
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Klout vs. Kred, the new Social Media Influence Metric on the Block | SiliconANGLE

Klout vs. Kred, the new Social Media Influence Metric on the Block | SiliconANGLE | Influentials | Scoop.it
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Blogger Outreach: 5 Tips for Connecting With Top Influencers

Blogger Outreach: 5 Tips for Connecting With Top Influencers | Influentials | Scoop.it
Connecting your business or products with the right bloggers can really pay dividends, but it's easier said than done. These 5 best practices will set you on the right path.
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Influence and the Ninja Long View | Christopher S. Penn : Awaken Your Superhero

Influence and the Ninja Long View | Christopher S. Penn : Awaken Your Superhero | Influentials | Scoop.it
If there's one thing the jonin (heads of ninja families) had in spades, it was the long view, the perspective that spanned more than just now or the next...
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Why influence on Google+ is more than a popularity contest | VentureBeat

Why influence on Google+ is more than a popularity contest | VentureBeat | Influentials | Scoop.it
Google+ is a different kind of social network, and trying to calculate whether or not you're a big deal on Google+ is more complicated than a simple headcount of followers.
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MediaPost Publications Marketing Focus: Agent209 Targets Online Brand Influencers 02/28/2011

Marketing Focus: Agent209 Targets Online Brand Influencers - 02/28/2011
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Influence: How to get more from social media - Social Marketing - BizReport

Your social media campaign needs more than an interesting deal and a few extra tweets. The smart money is on engaging a group of consumers known as 'influencers'; the question most brands have is how to find those influencers. A new SAY Media report tells us who a few of these influencers are.
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It is the structure of social networks that shapes influence… and the structure is changing | Trends in the Living Networks

It is the structure of social networks that shapes influence… and the structure is changing | Trends in the Living Networks | Influentials | Scoop.it
RT @LDAcademy: It is the structure of social networks that shapes influence… and the structure is changing http://ow.ly/3Rhkw
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