Income Opportunities Online
2 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Rescooped by Income Ops from It's Your Business
Scoop.it!

Marketing Notions to Improve the Presentation of Products and Services

Marketing Notions to Improve the Presentation of Products and Services | Income Opportunities Online | Scoop.it
Your Consumers need to know more about your business' products and services. When they are educated, your customers will react, and you'll see your profit soar

Via The Fish Firm II
more...
Pete Rose's curator insight, April 10, 2013 8:44 PM

I definitely need more of this...

Mobile Marketing and SEO's comment, May 4, 2013 3:56 AM
i would like to share Today marketing is very important for all business. have you use Mobile Marketing for Business? Mobile Marketing gives you the ability to market your business to today’s mobile audience.
Pete Rose's comment, May 7, 2013 11:02 AM
No I have not... I am kind of falling behind. I am trying to build a Website to sell my HID and LED lighting products Online. My business is PR-Lighting Solutions. When I get time in the future I will look futher into Mobile Marketing.
Rescooped by Income Ops from It's Your Business
Scoop.it!

The Benefits Of Social Media Beyond Marketing - Forbes

The Benefits Of Social Media Beyond Marketing - Forbes | Income Opportunities Online | Scoop.it
(Image credit: AFP/Getty Images via @daylife) By Natalie Burg Think you've got the social media thing down at your business? Think you're squeezing every last bit of benefit by utilizing online marketing across a variety of social platforms?

Via The Fish Firm II
more...
Joem Maranan's comment, April 15, 2013 1:20 AM
aw
Mobile Marketing and SEO's comment, May 4, 2013 4:02 AM
i think Mobile Marketing is very important for any business that gives you the ability to market your business to today’s mobile audience.Mobile Marketing Allow customers to request real-time information about your business via text message, SMS Marketing while putting your contact information in the customer's phone for future reference as well as permit you to capture customer's mobile number.
Rescooped by Income Ops from It's Your Business
Scoop.it!

How to Improve Your Use of Email for Lead Generation

How to Improve Your Use of Email for Lead Generation | Income Opportunities Online | Scoop.it

Email isn’t getting as much buzz as social media is these days, but the tried-and-true marketing channel is still a great way to get a message out to a large group of people. When it comes to lead generation, email is a tool that requires preparation, testing and discernment in order to get the best results. Here are the thoughts of three experts who have tips to help marketers improve their use of email for generating leads.


Via The Fish Firm II
more...
No comment yet.
Rescooped by Income Ops from Affiliate Marketing for Extra Income
Scoop.it!

increase email broadcast opt ins easily with this tip

increase email broadcast opt ins easily with this tip | Income Opportunities Online | Scoop.it

Via Eddie Hemenway
more...
Eddie Hemenway's curator insight, April 21, 2013 11:38 AM
double email opt ins easily with this tip. Sending additional broadcasts to those who didn't open your first message is a easy way to get more opens. See http://joemcvoy.com/how-to-increase-email-broadcast-optins/ for a video showing how to do it step-by-step.
Rescooped by Income Ops from Marketing Strategy and Business
Scoop.it!

How to Build an Online Community for Your Business | SEOmoz

How to Build an Online Community for Your Business | SEOmoz | Income Opportunities Online | Scoop.it

Excerpted from article by SEOmoz:
" It's not that SEO is dead or that links are obsolete, or whatever all that crazy talk is that's been going around. It's that there's a way to integrate all the pieces into the big picture of building a better company by building an online community around it.

There are lots of benefits to building a community around your company, but if I had to choose a few, here are my top five:
1. It will help you weather Google’s algorithms;
2. It will add equity and value to your business;
3. It will help you have purpose;
4. It will help you stand out;
5. It will put the focus on goals, not tools.

Here is a super awesome infographic and the play-by-play breakdown of each step in the process.
Whether you’re building a community from scratch, or you’re working to grow an existing one, you can use this process to get your community rolling or optimize and leverage what you already have.

[Here are only main sections of article]:

[1] Define your business objectives.
So before you do that, think about this:
1) What makes your company unique?
2) Why do you care?
3) What do you want to build?
4) Who do you want to build it for?

[2] Elect your team.
Here’s a few tips for getting the right team in place so that you can start working toward achieving your goals:
1) Understand the roles;
2) Elect, don’t just assign;
3) Work together as one, big, happy family;

[3] Develop your strategy.
Think about strategy in three pieces: the what, the when, and the how.
1) The what: campaigns;
2) The when: execution calendar;
3) The how: ongoing efforts.

[4] Empower your team.
Do not skip this step.
I repeat. This step is important.
You can empower your team for success by addressing a few simple questions:
1) Why are we doing this?
2) How much work is involved?
3) When will we see results?

[5] Learn your industry.
One of your number one priorities in marketing your business online is providing the best possible customer experience. And you can’t do that if you’re not learning continuously.

[6] Create the value.
Ok, now we’re getting to the real good stuff. Value is what your community is built upon, whether that’s “tangible” stuff like blog posts, videos, resources, and tools; or an approach, perspective, or virtue that is the basis for common ground.  Value that focuses on your customer and their experience is what attracts people to your business, your brand, and your community.
Foundational content is the more static stuff on your website...
The challenge with foundational content is to listen to your customer. Observe their needs, the things in life that they struggle with, and then communicate how your products or services address those things.
Community building content is the stuff that’s more dynamic in nature and usually lives on your blog. It’s the content that is less about what you do and more about what you know.

[7] Share the value.
It works like this:
80% of the time, share other people’s great stuff. But don’t just retweet it or hit the share button and place it on your feed. Read it. Internalize it. And then curate it. Tell people why it’s good. This helps you learn and also keeps the focus where it belongs: on the value that you're providing for the reader.
20% of the time, share your own stuff, but make it remarkable. This is the community building stuff that we just talked about.

[8] Build and foster growth.
There are lots of things that you can do to foster and grow your community. Here’s just a few:
1) Get in there;
2) Embrace offline efforts;
3) Acknowledge and show appreciation.

[9] Measure and analyze (and communicate).
Everything you do will include testing, feedback, measurement, analysis, adjustments, rinsing, and repeating. And then, you’ve got to communicate this data to your team (and/or your client).  

Keep these final things in mind:
- This is about building a brand;
- Stay grounded in your goals;
- Don’t give up."

Read full, detailed and long article here:
http://www.seomoz.org/blog/how-to-build-an-online-community-for-your-business

 


Via Giuseppe Mauriello
more...
Ivon Prefontaine, PhD's curator insight, May 25, 2013 11:22 AM

This will be helpful as I move forward.

Nikhil Malhotra's curator insight, June 6, 2013 3:27 PM

enlightening tips

Josee Tom's curator insight, June 13, 2013 7:40 PM

Fabulous Article!

Scooped by Income Ops
Scoop.it!

CloudFlare Co-Founder Michelle Zatlyn Shares Case Study With Tips On How To Grow To Billions Of Users

CloudFlare Co-Founder Michelle Zatlyn Shares Case Study With Tips On How To Grow To Billions Of Users | Income Opportunities Online | Scoop.it

CloudFlare processes 3% of all the Internet traffic, states CloudFlare co-founder Michelle Zatlyn at the Women 2.0 Conference 2013. She presents a case study about going to billions as a startup founder. How did she do this? “No silver bullet” she admits, concluding that it’s a combination of many different things.

 

Today's Women 2.0 Conference on February 14, 2013 is being livestreamed and video will be available post-event.

more...
No comment yet.
Rescooped by Income Ops from Just Story It
Scoop.it!

Want to design great products/services? Start with storytelling!

Want to design great products/services? Start with storytelling! | Income Opportunities Online | Scoop.it
It’s not uncommon for designers to confuse a beautiful looking product with one that works beautifully. A great technique for creating smarter, better products is to approach them using story-centered design.

Via Dr. Karen Dietz
more...
Dr. Karen Dietz's comment, April 18, 2013 2:55 PM
I agree GplusSage! More businesses need to think about doing this for their products and services from the customer's perspective. Thanks for your comment.
Dr. Karen Dietz's comment, April 18, 2013 2:55 PM
Thank you so much Alison! I appreciate the shout-out. You made my day :)
Tom Tabaczynski's comment, April 21, 2013 11:14 AM
Interesting.
Rescooped by Income Ops from It's Your Business
Scoop.it!

Why You need a Business Blog | Content Marketing and SEO

Why You need a Business Blog | Content Marketing and SEO | Income Opportunities Online | Scoop.it
Why You Need a business Blog! Companies that do it have 97 percent more traffic than those that don't.

Via The Fish Firm II
more...
Oliver's comment, April 24, 2013 11:58 AM
incredible image
Oliver's comment, April 24, 2013 11:58 AM
incredible image
Merril DeFiddes's curator insight, October 10, 2013 3:15 PM

Does you business blog regularly? Do you have a blog? Would you like to know more about blogging? Let me know if this is something you wold like to know more about.

Scooped by Income Ops
Scoop.it!

Passive Income Report: September 2012 | $1k ... - Comments on

Passive Income Report: September 2012 | $1k ... - Comments on | Income Opportunities Online | Scoop.it
This is the first instalment of my monthly passive income reports, and while it's not exactly impressive, the total income is more than ZERO (which I was mentally prepared to report, if necessary)! lol.
more...
No comment yet.
Scooped by Income Ops
Scoop.it!

Beep.com - Page locked

Can you turn $6.99 into an #AMAZING stream of income? My friend has using this method: http://t.co/YZ597wETpV Perfect passive income!
more...
No comment yet.