Inbound Marketing
101 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Rescooped by Adrian Leighton from Public Relations & Social Marketing Insight
Scoop.it!

Content Curation Grows Up: What You Need To Know - Heidi Cohen

Content Curation Grows Up: What You Need To Know - Heidi Cohen | Inbound Marketing | Scoop.it

If content marketing is a teenager who’s left home, then content curation is its ever-present romantic attachment.

Like teenage love, content curation holds a strong sway over content marketing. That’s what happens when you’re in love.

Content curation may never reach content marketing’s prominence. But it’s increasingly important to your overall content marketing strategy. It’s not just something that’s nice to have. (Note: The Week and John Oliver’s This Week Tonight focus solely on curated content.)...


Via Jeff Domansky
Adrian Leighton's insight:

Heidi Cohen offers three key tips on content curation.

more...
Jeff Domansky's curator insight, March 29, 2016 11:14 PM

Heidi Cohen offers three key tips on content curation.

Scooped by Adrian Leighton
Scoop.it!

How to Prospect Using Twitter, LinkedIn, and Facebook : Social Media Examiner

How to Prospect Using Twitter, LinkedIn, and Facebook : Social Media Examiner | Inbound Marketing | Scoop.it
Discover how Twitter, LinkedIn and Facebook make it easy to develop relationships with potential customers before you ask for a meeting. | See more about Twitter, Facebook and Social Media.
more...
No comment yet.
Rescooped by Adrian Leighton from Content Marketing & Content Strategy
Scoop.it!

5 Ways Content Marketing Can Drive: Leads

5 Ways Content Marketing Can Drive: Leads | Inbound Marketing | Scoop.it
Content marketing creation is fun, but no one should do it just to have a good time. Make no mistake: Content marketing is intended to drive hard business goals. Yet it can be easy to lose sight of t…

Via Stefano Principato
more...
No comment yet.
Rescooped by Adrian Leighton from Linkedin for Business Marketing
Scoop.it!

20 Ways You Can Use LinkedIn To Scale Up Your Start Up Business!

20 Ways You Can Use LinkedIn To Scale Up Your Start Up Business! | Inbound Marketing | Scoop.it
The inspiration to write the subject of this Newsletter came during my attendance at the “Scale Up” event which was orga…

Via Peg Corwin
Adrian Leighton's insight:

Powerful list of ways that startups should take advantage of LinkedIn.

more...
Peg Corwin's curator insight, February 27, 2016 5:35 PM

Powerful list of ways that startups should take advantage of LinkedIn.

Ariane Janis's curator insight, March 8, 2016 2:49 PM

Powerful list of ways that startups should take advantage of LinkedIn.

Rise Zone's curator insight, March 9, 2016 6:04 AM

Powerful list of ways that startups should take advantage of LinkedIn.

Rescooped by Adrian Leighton from Business Improvement
Scoop.it!

How to Use Social Media to Market Your Small Business

How to Use Social Media to Market Your Small Business | Inbound Marketing | Scoop.it

Not sure how to use social media to market your small business or startup? We can help. Here are 9 ways social media can help you reach your goals!


Via Daniel Watson
Adrian Leighton's insight:

 

Social media marketing is assuming even greater importance for small business owners as the digital divide grows greater, and those embracing social media reap more benefits at less cost than those sticking with old style media, to promote and market their business offerings. Anyone yet to fully embrace social media as a great way to market themselves and their business, will find this comprehensive guide a good eye opener, and perhaps a tool to help them to embrace social media before they fall too far behind their competitors.

more...
ismokuhanen's curator insight, March 27, 2016 6:36 AM

 

Social media marketing is assuming even greater importance for small business owners as the digital divide grows greater, and those embracing social media reap more benefits at less cost than those sticking with old style media, to promote and market their business offerings. Anyone yet to fully embrace social media as a great way to market themselves and their business, will find this comprehensive guide a good eye opener, and perhaps a tool to help them to embrace social media before they fall too far behind their competitors.

Timothy Jacquet's curator insight, March 27, 2016 9:09 AM

 

Social media marketing is assuming even greater importance for small business owners as the digital divide grows greater, and those embracing social media reap more benefits at less cost than those sticking with old style media, to promote and market their business offerings. Anyone yet to fully embrace social media as a great way to market themselves and their business, will find this comprehensive guide a good eye opener, and perhaps a tool to help them to embrace social media before they fall too far behind their competitors.

Antonio Ormachea's curator insight, April 1, 2016 12:27 PM

 

Social media marketing is assuming even greater importance for small business owners as the digital divide grows greater, and those embracing social media reap more benefits at less cost than those sticking with old style media, to promote and market their business offerings. Anyone yet to fully embrace social media as a great way to market themselves and their business, will find this comprehensive guide a good eye opener, and perhaps a tool to help them to embrace social media before they fall too far behind their competitors.

Rescooped by Adrian Leighton from Public Relations & Social Marketing Insight
Scoop.it!

How “To-Do” Content Marketing

How “To-Do” Content Marketing | Inbound Marketing | Scoop.it

Content marketing content marketing 101 for small business. A business owners guide to content marketing As a business owner, I’m sure you’re bamboozled with the marketing babble that get’s thrown around. You remember the good ol’ days of paying for a…


Via massimo facchinetti, Jeff Domansky
Adrian Leighton's insight:

Content marketing 101 for small business.

more...
Kabir Kumar's curator insight, March 14, 2016 5:57 AM

Content marketing 101 for small business.

Michael Bani's curator insight, March 14, 2016 7:49 AM

Content marketing 101 for small #business. #MBAMCI

Aïssatou Thiam's curator insight, March 14, 2016 9:33 AM

Content marketing 101 for small business.

Scooped by Adrian Leighton
Scoop.it!

13 Social Media Tips For Driving Engagement & Revenue (Video)

13 Social Media Tips For Driving Engagement & Revenue (Video) | Inbound Marketing | Scoop.it
Let's dig into 13 social media tips to drive engagement and revenue. Which of these tips do YOU want to implement to benefit your business?
more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

Bigger smartphone screens: Why bigger is better

Bigger smartphone screens: Why bigger is better | Inbound Marketing | Scoop.it
Bigger smartphone screens are Here we will take a look at what makes bigger better and why you should be stocking these sizable smartphones today!
more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

7 Social Media Marketing Resolutions You Need To Make For 2015

7 Social Media Marketing Resolutions You Need To Make For 2015 | Inbound Marketing | Scoop.it
Marketers, are you ready for 2015? Here are 7 social media marketing resolutions that YOU need to make for the coming year!
Adrian Leighton's insight:

Prepare your social media marketing strategy for 2015 by adding some, or all, of these social media resolutions!

#SocialMedia

more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

Getting the most out of content curation/social media tool Scoop.it

Getting the most out of content curation/social media tool Scoop.it | Inbound Marketing | Scoop.it
All you need to know about getting started with easy to use content curation/social media tool Scoop.it
Adrian Leighton's insight:

Creating content? Give it a helping hand by syndicating it on Scoop.it

more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

Beginner's Guide To Image Creation Tools In Social Media Marketing (2)

Beginner's Guide To Image Creation Tools In Social Media Marketing (2) | Inbound Marketing | Scoop.it
In part 2 of this blog you'll learn how to use 3 brilliant image creation tools which require no design skill to create great social media images!
more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

Social Media Strategy for Pinterest: 10 ways to use secret boards

Social Media Strategy for Pinterest: 10 ways to use secret boards | Inbound Marketing | Scoop.it
Check out these 10 creative ways on how to use secret boards for your Pinterest social media strategy in this awesome infographic here!
more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

Social Media Strategy for Pinterest: Secret boards 101

Social Media Strategy for Pinterest: Secret boards 101 | Inbound Marketing | Scoop.it
If you aren't using Pinterest's secret boards for your social media strategy YOU SHOULD BE! Jazz up your marketing efforts with our secret boards 101!
Adrian Leighton's insight:

What are secret Pinterest boards, and why should you be using them?

This blog reveals all...

 

PS > Follow us on Pinterest too: http://www.pinterest.com/Oxygen_2Point0/

 

more...
No comment yet.
Rescooped by Adrian Leighton from Public Relations & Social Marketing Insight
Scoop.it!

5 Ways to Use LinkedIn Publisher for Business : Social Media Examiner

5 Ways to Use LinkedIn Publisher for Business : Social Media Examiner | Inbound Marketing | Scoop.it

Looking for a way to promote your business to a professional audience?


Have you considered LinkedIn Publisher?


Using a few simple tactics, LinkedIn Publisher can support business owners in their efforts to get more referrals, leads, and sales.


In this article you’ll discover five ways LinkedIn Publisher can help you grow your business....


Via Jeff Domansky
Adrian Leighton's insight:

Discover five ways LinkedIn Publisher can help you grow your business.

more...
Marco Favero's curator insight, March 29, 2016 3:38 AM

Discover five ways LinkedIn Publisher can help you grow your business.

stevebatch's curator insight, March 29, 2016 5:14 AM

Discover five ways LinkedIn Publisher can help you grow your business.

Antonio Ormachea's curator insight, March 29, 2016 4:24 PM

Discover five ways LinkedIn Publisher can help you grow your business.

Rescooped by Adrian Leighton from Business Improvement
Scoop.it!

21 Powerful Ways to Quickly Grow Your Email List

21 Powerful Ways to Quickly Grow Your Email List | Inbound Marketing | Scoop.it

One of the biggest reasons list building is so important is that you’re creating an ever-growing pool of views, comments, shares, and sales that can be tapped into at any time.


Via Daniel Watson
Adrian Leighton's insight:

 

As you can see via the graphic above, email marketing provides a far better return on your marketing dollar, than any other electronic marketing method. The biggest hurdle to successfully growing your business using email marketing as a cost effective customer acquisition tool, is the amount of time it can take to build a large enough email list, to make the effort involved worthwhile. If you need to quickly grow an email list for marketing purposes, the information contained in this excellent guide, will prove invaluable (well worth keeping for future reference also).

more...
Dade Ronan's curator insight, March 24, 2016 8:42 AM

 

As you can see via the graphic above, email marketing provides a far better return on your marketing dollar, than any other electronic marketing method. The biggest hurdle to successfully growing your business using email marketing as a cost effective customer acquisition tool, is the amount of time it can take to build a large enough email list, to make the effort involved worthwhile. If you need to quickly grow an email list for marketing purposes, the information contained in this excellent guide, will prove invaluable (well worth keeping for future reference also).

ismokuhanen's curator insight, March 27, 2016 6:32 AM

 

As you can see via the graphic above, email marketing provides a far better return on your marketing dollar, than any other electronic marketing method. The biggest hurdle to successfully growing your business using email marketing as a cost effective customer acquisition tool, is the amount of time it can take to build a large enough email list, to make the effort involved worthwhile. If you need to quickly grow an email list for marketing purposes, the information contained in this excellent guide, will prove invaluable (well worth keeping for future reference also).

Antonio Ormachea's curator insight, April 1, 2016 12:27 PM

 

As you can see via the graphic above, email marketing provides a far better return on your marketing dollar, than any other electronic marketing method. The biggest hurdle to successfully growing your business using email marketing as a cost effective customer acquisition tool, is the amount of time it can take to build a large enough email list, to make the effort involved worthwhile. If you need to quickly grow an email list for marketing purposes, the information contained in this excellent guide, will prove invaluable (well worth keeping for future reference also).

Rescooped by Adrian Leighton from Linkedin for Business Marketing
Scoop.it!

How to Advertise on LinkedIn

How to Advertise on LinkedIn | Inbound Marketing | Scoop.it
Are you looking for more leads from LinkedIn? Discover how to use LinkedIn ads to reach the most relevant professional audiences for your business.

Via Peg Corwin
Adrian Leighton's insight:

Learn how to create Sponsored Posts and Text ads on Linkedin.  Understand audience targeting options.  Get insights on ad budgets. Find an overview of ad analytics.

more...
Peg Corwin's curator insight, February 21, 2016 8:30 PM

Learn how to create Sponsored Posts and Text ads on Linkedin.  Understand audience targeting options.  Get insights on ad budgets. Find an overview of ad analytics.

Rescooped by Adrian Leighton from Public Relations & Social Marketing Insight
Scoop.it!

A Proven Blueprint for Creating a Sales Funnel with Content

A Proven Blueprint for Creating a Sales Funnel with Content | Inbound Marketing | Scoop.it

You want to be writing the right content, right?

I mean, if you're not getting anything out of your blog, why are you (or your content creators) spending hours researching, writing and formatting?

This article will break down the 10 most important pieces of content and how they can be used in combination to attract readers, generate leads, nurture those leads into signups and those signups into upgrades....


Via Jeff Domansky
Adrian Leighton's insight:

Here's an excellent content marketing blueprint from the folks at Wishpond. Recommended reading for PR, marketing and social marketing people. 9/10

more...
advancedrampant's curator insight, March 14, 2016 11:44 PM

Here's an excellent content marketing blueprint from the folks at Wishpond. Recommended reading for PR, marketing and social marketing people. 9/10

Mark E. Deschaine, PhD's curator insight, March 15, 2016 7:28 AM

Here's an excellent content marketing blueprint from the folks at Wishpond. Recommended reading for PR, marketing and social marketing people. 9/10

Anna Morgan's curator insight, March 16, 2016 4:23 PM

Here's an excellent content marketing blueprint from the folks at Wishpond. Recommended reading for PR, marketing and social marketing people. 9/10

Scooped by Adrian Leighton
Scoop.it!

SEO is dead! long live content marketing! [Infographic]

SEO is dead! long live content marketing! [Infographic] | Inbound Marketing | Scoop.it
Content marketing is the new SEO for today's businesses. Let's explore how YOU can harness its power and start creating great content today!
more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

PB092: 5 Things to Do after you Hit Publish on Your Next Blog Post - ProBlogger Podcast

PB092: 5 Things to Do after you Hit Publish on Your Next Blog Post - ProBlogger Podcast | Inbound Marketing | Scoop.it
How to Maximise How Many People See Your Posts and Deepen Reader Engagement If on publishing a blog post you immediately start thinking about the next – this episode is for you. Most of us spend a lot of time on the content we publish but if we don’t take a few simple steps AFTER …
Adrian Leighton's insight:
A great listen for anyone who is blogging - there are loads of ways to repurpose and share blogs for more exposure.
more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

Radio Ga Ga! 5 Reasons Why To Still Love Smartphones With FM Radio

Radio Ga Ga! 5 Reasons Why To Still Love Smartphones With FM Radio | Inbound Marketing | Scoop.it
Here are 5 reasons why you should look for smartphones with FM radio, and why you're missing out if your smartphone doesn't include good old radio!
more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

3 Steps To Add Fuel To Your Social Media Strategy Fire & Boost Results

3 Steps To Add Fuel To Your Social Media Strategy Fire & Boost Results | Inbound Marketing | Scoop.it
Discover the 3 step guide where you'll learn how to get better results from social media marketing via planning, consistency, and monitoring results.
more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

8 Reasons Why The AMGOO AM506 'Spark' Is 2015's Most Important Phone

8 Reasons Why The AMGOO AM506 'Spark' Is 2015's Most Important Phone | Inbound Marketing | Scoop.it
The AMGOO AM506 'Spark' is 2015's most important phone in the mobile industry in Africa. Here are 8 reasons why YOU need to sell this phone.
Adrian Leighton's insight:

There are 2 Billion phone users who don't use a smartphone, mainly because they can't afford one.

 

That's about to change...

more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

How & Why Sharing 'Click To Tweet Links' Boosts Traffic From Blogging

How & Why Sharing 'Click To Tweet Links' Boosts Traffic From Blogging | Inbound Marketing | Scoop.it
A smart way to boost traffic from blogging is with click to tweet links, but don't just take my word for it! Discover HOW & WHY click to tweet helps.
Adrian Leighton's insight:

Should you be using CLICK TO TWEET LINKS in your blogs and content? Absolutely!

Here's why, and how, they will boost your traffic.

more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

Beginner's Guide To Image Creation For Your Social Media Marketing (1)

Beginner's Guide To Image Creation For Your Social Media Marketing (1) | Inbound Marketing | Scoop.it
In part 1 of this beginner's guide you'll learn why creating images is so important in social media marketing & what kinds of images you need to make.
more...
No comment yet.
Scooped by Adrian Leighton
Scoop.it!

6 Helpful Things Your Competitors' Social Media Marketing Shows You

6 Helpful Things Your Competitors' Social Media Marketing Shows You | Inbound Marketing | Scoop.it
Did you know that you can learn a lot from your competitors' social media marketing? Here are 6 helpful things YOU can learn from what they are doing.
more...
No comment yet.