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All the latest news, info and articles concerning Inbound and Paid Marketing.
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How to Find, Curate & Create Effective Content | imFORZA Blog

How to Find, Curate & Create Effective Content | imFORZA Blog | Inbound and Paid Marketing | Scoop.it
Content marketing is one of the best ways to market your business. Learn how to find, curate & create effective content to expand your content marketing.
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The Uncomfortable Challenge of Topgrading Your Startup's Team - Rand's Blog

The Uncomfortable Challenge of Topgrading Your Startup's Team - Rand's Blog | Inbound and Paid Marketing | Scoop.it
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Why I Waste Time on Social Media - Forbes

Why I Waste Time on Social Media - Forbes | Inbound and Paid Marketing | Scoop.it
Point blank, hats off to PR Pro, Robert Wynne, on his latest piece, Is Social Media a Waste of Time? Let me say that Robert has shown me some impressive media coverage that he has acquired for his clients.
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SEO Remarketing

SEO Remarketing | Inbound and Paid Marketing | Scoop.it
SEO isn't a one session proposition. That's right, the single easiest way to improve your SEO is a Google Remarketing campaign.
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Rand Fishkin on inbound marketing

Rand Fishkin on inbound marketing | Inbound and Paid Marketing | Scoop.it
Rand Fishkin is regarded by many as a legend in the field of inbound marketing. Here he is interviewed by Dewaldt Huysamen* to get some Fishkin insights for you on the subject - and more.
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Rand, I’m The Guy Who Ranked You For Snuggie Dog Bed… | Grindstone SEO

Rand, I’m The Guy Who Ranked You For Snuggie Dog Bed… | Grindstone SEO | Inbound and Paid Marketing | Scoop.it
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Apple looking to build 'unibody' earbuds through ultrasonic bonding

Apple looking to build 'unibody' earbuds through ultrasonic bonding | Inbound and Paid Marketing | Scoop.it

Aplle wants to buy unibody

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How Google is destroying trust in its own results

How Google is destroying trust in its own results | Inbound and Paid Marketing | Scoop.it
Google is showing more sites with Rich Snippets review data in its results.
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Linkpreneurs: the new school of link building

Linkpreneurs: the new school of link building | Inbound and Paid Marketing | Scoop.it
One of the reasons I am so attracted to link building and SEO, is the very fact that it is so capricious.
I thrive on constantly learning and love the demand of having to adapt, evolve and challenge myself everyday.
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How to Increase Traffic and Revenue by Writing for Fewer Readers

How to Increase Traffic and Revenue by Writing for Fewer Readers | Inbound and Paid Marketing | Scoop.it
Let’s say you’re a nutrition coach and you need a copywriter.
You’re scaling up your blog’s editorial calendar and you need some help staying on top of all of the great content you want to create.
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Social Media Marketers Vote SEO Outranks PPC – SEO Analysts Smile Everywhere | Social Media Today

Social Media Marketers Vote SEO Outranks PPC – SEO Analysts Smile Everywhere | Social Media Today | Inbound and Paid Marketing | Scoop.it
Social Media Marketer SEO SocialMediaExaminer just released the results of a survey with nearly 4,000 answers from different social media (Social Media Marketers Vote SEO Outranks PPC - SEO Analysts Smile Everywhere http://t.co/2mh0tvLE...
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ass, and everything nice. NO CP/GROTESQUE/OR GAY SHIT - WickedFire - Affiliate Marketing Forum - Internet Marketing Webmaster SEO Forum

ass, and everything nice. NO CP/GROTESQUE/OR GAY SHIT - WickedFire - Affiliate Marketing Forum - Internet Marketing Webmaster SEO Forum | Inbound and Paid Marketing | Scoop.it
ALL NEW MEMBERS MUST READ THIS SECTION BEFORE POSTING!! Our mods and Admins are trigger happy when it comes to people breaking the simplest rules
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Handwrite, a new way to search on Google

Introducing Handwrite, a fun and easy new way to search Google from your smartphone or tablet. To enable Handwrite, visit www.google.com on your smartphone o...
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Enterprise SEO: 2012 and Beyond

Enterprise SEO: 2012 and Beyond | Inbound and Paid Marketing | Scoop.it
Learn about the key elements behind our most successful enterprise SEO campaigns.
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How to do Content Marketing “Without” Content – Be a Curator! | Unbounce

How to do Content Marketing “Without” Content – Be a Curator! | Unbounce | Inbound and Paid Marketing | Scoop.it
Fact #1: You don't need to be a content producer to market with content. Fact #2: Not all curators work in museums and have elbow patches.
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HOW TO: Archive Twitter Search Results in a Google Spreadsheet (and Analyze Them!)

HOW TO: Archive Twitter Search Results in a Google Spreadsheet (and Analyze Them!) | Inbound and Paid Marketing | Scoop.it

From the article:

"I find Twitter the most essential social media tool for Internet Marketers on many levels, mainly because of its search API. Unlike Facebook's and Google Plus's non-existent search options, Twitter makes it easy to go through the huge amounts of updates being published every minute and find those which are relevant (and important) to your brand.

 

Twitter search is priceless for various tasks:

 

- Track updates from any niche conference or event (through the official hashtag). In this particular case, archiving is very essential because your archive will let you find testimonials for your next event or quotes for your event coverage, etc.
- Monitor most recent link building opportunities. I for one use Twitter search to instantly react to niche guest posting invites;
- Monitor your own brand mentions (both linked and unlinked). Here's one post I did previously on awesome Twitter search operators that let you filter out all the clutter and track only very essential brand mentions (for example, filter out Twitter updates that contain links and only listen to "real" conversations);
- Keep an eye on your competitors and how they are doing on Twitter (for example, find negative mentions and be there to offer a better alternative)
- Identify active users and influencers within your niche (and get connected to them).

 

The free Google Spreadsheet I am reviewing in this article can help you with all the above tasks: it collects tweets, archives them and lets you analyze them! [..]"

 

Read the entire article: http://www.seomoz.org/ugc/how-to-archive-twitter-search-results-in-a-google-spreadsheet-and-analyze-them

 


Via Flavian Mihai
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Beth Kanter's comment, April 13, 2012 12:46 PM
Robin, terrific article. I've been using rowfeeder for this task (not free) and use it to capture tweets after I do presentations (http://www.bethkanter.org/data-viz-12ntc/) - now wondering what rowfeeder offers over the method mentioned in the post?
Robin Good's comment, April 13, 2012 2:33 PM
Hey Beth, I have been using that too, and was wondering the same. let's see who discovers it first! ;-)
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How Should You Handle Expired Content?

How Should You Handle Expired Content? | Inbound and Paid Marketing | Scoop.it
Handling expired content can be an overwhelming experience for any SEO in charge of a dynamic website, whether it be an e-commerce, a classified (example: job search, real estate listings), or a seasonal/promotional (example: New York Fashion Week)...
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Benefits of online marketing revealed to manufacturers - Manufacturing Digital

Benefits of online marketing revealed to manufacturers - Manufacturing Digital | Inbound and Paid Marketing | Scoop.it
Benefits of online marketing revealed to manufacturersManufacturing DigitalThe study was carried out by American company GRM; an inbound marketing firm for the manufacturing sector based in New Jersey, and compared 113 typical manufacturers with...
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MPAA: you can infringe copyright just by embedding a video (Timothy B. Lee/Ars Technica)

MPAA: you can infringe copyright just by embedding a video (Timothy B. Lee/Ars Technica) | Inbound and Paid Marketing | Scoop.it
Timothy B. Lee / Ars Technica: MPAA: you can infringe copyright just by embedding a video  —  The Motion Picture Association of America is squaring off against a coalition of Internet giants and public interest groups over the key question of...
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