СписаниеТО Интернет Маркетинг
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СписаниеТО Интернет Маркетинг
Интернет | Web2.0 | Социални медии | Маркетинг
Curated by Nedko Aldev
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Everything You Need to Know About Google+ for Your Local Business | BuildFire

Everything You Need to Know About Google+ for Your Local Business | BuildFire | СписаниеТО Интернет Маркетинг | Scoop.it

Based on media reports and coverage, it would be fairly easy to dismiss Google+ as a failure, with certain large media outlets often referring to the service as a "ghost town".

 

However, these same media outlets also make the mistake of looking at Google+ as a social network rather than a social platform. Google+ might have started out as its parent company's attempt at a social network, but over the past 3-years it has (somewhat awkwardly) transformed into a social platform...

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Via Pantelis Chiotellis, Ivo Nový
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Will Hubspot Change Moribund CRM Landscape? Yes

Will Hubspot Change Moribund CRM Landscape? Yes | СписаниеТО Интернет Маркетинг | Scoop.it

Posted by Serge Salager on TechCrunch Editor’s note: Serge Salager was formerly CEO of OneMove Technologies and a marketing manager at Affinnova and Procter & Gamble.   After several years of relatively stagnant waters, what was a dull CRM landscape dominated by one player is heating up dramatically. Salesforce officially put its $3.5 billion market …

Marty Note
WOW and WOW. Hubspot confirms what web marketers already know - distance between CRM, CMS and Content Marketing / Curation is short. As distinctions between tools blurs because it must we will gain.

Perhaps a new generation of tools will actually WORK without needing to string a ten tools together, bridge five analytics ecosystems and answer the questions we need to know in near real time.

Pigs flying yet? HubSpot's CRM entry could be ALL GOOD though :). M


Via Martin (Marty) Smith
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