"Hook the reader with your opening," they say - but precisely whom are you hooking? | Education and Training | Scoop.it

We all know that choosing the right entry point to a story can be difficult. Where to start? How can we begin in a place that is so compelling that readers won't be able to put the story down until they're into it?

No doubt you've heard people tell you about starting with tension, starting with action (but not necessarily physical action), picking an event that leads directly or indirectly into the main conflict (I've written about this myself!).

Today I'd like to suggest that you think about something else: your audience

Via Ruth Long