Awakenings: Love 'em or hate 'em! | Human Interest | Scoop.it
Gummy worms fall in one of two categories...love 'em or hate 'em! Kids love 'em for sure, so does that mean the adults hate 'em? For some, yes; for others, definitely no! They are sweet, they are chewy, but they notoriously stick to your teeth! A bigger question might be "What makes sugar, gelatin and flavorful 'worms' so irresistible, especially for kids?" The truth is...

Gummy candy superstar Trolli was the first to develop the gummy worm, which happened in the early 1980s. Trolli’s idea was built on traditional American marketing values: making something gross enough looking to shock parents and simultaneously attract children. [Source: Huffington Post]

July 15 is...
National Gummy Worm Day

Via Sharla Shults