How the Mobile Revolution Is Changing Business Communication
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How the Mobile Revolution Is Changing Business Communication
Created by Bovee and Thill, the authors of the best-selling college textbooks in business communication for more than 25 years, and the only authors who explain and illustrate in every chapter how mobile is revolutionizing business communication. These resources below will help you spend less time preparing and more time teaching about this topic. For more information about Bovee and Thill's texts and the exclusive, superior coverage they give to all aspects of business communication, visit http://blog.businesscommunicationnetwork.com. For instructor examination copies, go http://blog.businesscommunicationnetwork.com/texts. To find your local sales representative, visit http://www.pearsonhighered.com/educator/replocator. To contact the authors, send an email to hotline@boveeandthillbusinesscommunicationblog.com. To get a free Comprehensive Guide to Business Communication Instructional Resources, visit http://blog.businesscommunicationnetwork.com/resources. Subscribe to a free weekly newsletter of new posts to all 11 of Bovee & Thill's Online Magazines: http://sco.lt/8kgeVV.
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What's the Latest Technology Disrupting Business Communication? Your Students Are Holding It in Their Hands

"The great challenge of teaching a contemporary business communication course is helping students develop solid communication skills that are compatible with today’s business needs."

Bovee & Thill's Online Business Communication Magazines's insight:


Writing, speaking, and listening skills are as vital as ever, but those skills have to be put to use in an environment that has been disrupted by waves of game-changing technologies in recent years.


One of the most disruptive changes to ever hit the field of business communication is taking place right now—and in fact, your students are probably holding it in their hands this minute.

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Bovee & Thill's Online Business Communication Magazines's curator insight, February 14, 2015 9:40 PM


Writing, speaking, and listening skills are as vital as ever, but those skills have to be put to use in an environment that has been disrupted by waves of game-changing technologies in recent years.


One of the most disruptive changes to ever hit the field of business communication is taking place right now—and in fact, your students are probably holding it in their hands this minute.

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Why Mobile Needs to Be Part of Your Business Communication Course

Why Mobile Needs to Be Part of Your Business Communication Course | How the Mobile Revolution Is Changing Business Communication | Scoop.it
Bovee & Thill's Online Business Communication Magazines's insight:


Chances are your business communication syllabus is already packed as you try to cover everything from business English to a wide range of message types to recent advances in digital and social media. It’s a fair question then: Do you really need to find the time and space to add mobile communication to your course?


We’re adding mobile coverage to our three business communication textbooks based on the same mandate that we’ve always used to modify and expand our coverage over time: anything that is a significant aspect of contemporary business communication should be represented in a textbook on the subject so that students will be aware of it and prepared for it when they enter the workforce. . .

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Bovee & Thill's Online Business Communication Magazines's curator insight, January 29, 2015 5:49 PM


Chances are your business communication syllabus is already packed as you try to cover everything from business English to a wide range of message types to recent advances in digital and social media. It’s a fair question then: Do you really need to find the time and space to add mobile communication to your course?


We’re adding mobile coverage to our three business communication textbooks based on the same mandate that we’ve always used to modify and expand our coverage over time: anything that is a significant aspect of contemporary business communication should be represented in a textbook on the subject so that students will be aware of it and prepared for it when they enter the workforce. . .

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Business Communicators Innovating with Mobile: Important Insights for Business Communication Instructors

Business Communicators Innovating with Mobile: Important Insights for Business Communication Instructors | How the Mobile Revolution Is Changing Business Communication | Scoop.it
As the third major revolution in business communication in the past two decades (after the World Wide Web and social media), mobile communication has the potential to change nearly every aspect of business communication. Here is a small sample of the ways companies are putting mobile to work.
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The Mobile Revolution Is The Biggest Tech Shift In Years, And Companies Are In A Race To Keep Up

The Mobile Revolution Is The Biggest Tech Shift In Years, And Companies Are In A Race To Keep Up | How the Mobile Revolution Is Changing Business Communication | Scoop.it
Mobile industry growth shifts to content and mobile media.
Bovee & Thill's Online Business Communication Magazines's insight:


"We know that mobile is becoming the place for media consumption. It is where people are doing their social networking, video viewing, reading, and of course, location-based searching. But how can companies truly capitalize on this consumer revolution and adapt to their mobile-centric customers?" . . .

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Google Search Is about to Change in a Big Way

Google Search Is about to Change in a Big Way | How the Mobile Revolution Is Changing Business Communication | Scoop.it
Google is about to change the way its influential search engine recommends websites on smartphones and tablets in a shift that's expected to sway where millions of people shop, eat and find information....
Bovee & Thill's Online Business Communication Magazines's insight:

"The revised formula, scheduled to be released Tuesday, will favor websites that Google defines as "mobile-friendly." Websites that don't fit the description will be demoted in Google's search results on smartphones and tablets while those meeting the criteria will be more likely to appear at the top of the rankings — a prized position that can translate into more visitors and money." . . .

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The Mobile Revolution Is Just Beginning

The Mobile Revolution Is Just Beginning | How the Mobile Revolution Is Changing Business Communication | Scoop.it

Mobile technology is disrupting every industry, with the full potential still not yet fully understood.It is not just about smartphones or handheld devices, but also includes other technologies, such as robotics and sensors."

Bovee & Thill's Online Business Communication Magazines's insight:

“'Mobile is the most disruptive technology that I have seen in 48 years in Silicon Valley,' said Joe Schoendorf, Partner at Accel Partners, USA. What telecom companies have called the 'last mile' – the connection to the individual at home – should actually be regarded as the first mile, given the power of mobile technology, he argued."


Only Bovee and Thill provide fully integrated coverage of mobile business communication, unlike all other business communication textbooks.

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10 Tips for Securing Your Smartphone

10 Tips for Securing Your Smartphone | How the Mobile Revolution Is Changing Business Communication | Scoop.it
Remote wiping? Encryption? Secure passcode? Here are 10 tips to ensure you keep your smartphone just as secure as your PC.
Bovee & Thill's Online Business Communication Magazines's insight:

"This month is National Cyber Security Awareness Month.

So, with that in mind, we thought we'd prepare some tips to help keep your smartphone safe." . . .

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Going Mobile: Do Employees Trust Employers to Protect Their Privacy?

Going Mobile: Do Employees Trust Employers to Protect Their Privacy? | How the Mobile Revolution Is Changing Business Communication | Scoop.it

"Thirty-nine percent of employees say that a foundation of trust between them and their employers still isn’t there when it comes to mobile."

Bovee & Thill's Online Business Communication Magazines's insight:

"According to a recent study by MobileIron, employees who said they “completely trust” their companies to guard their personal privacy dropped to just 21% in 2015 from 30% in 2013. The participants in the survey who said they “trust” dropped from 66% in 2013 to 61% in 2015."

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Top Business Executives Name Their 10 Must-Have Mobile Apps

Top Business Executives Name Their 10 Must-Have Mobile Apps | How the Mobile Revolution Is Changing Business Communication | Scoop.it

"Whether you are partial to iOS, Android or even BlackBerry for your mobile computing needs, you're likely faced with an embarrassment of riches when it comes to apps."

Bovee & Thill's Online Business Communication Magazines's insight:

"We asked a handful of executives to share which  apps make their lives easier, more productive and more effective. Here’s what they had to say:" . . .

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Five Tips for Effective Mobile Business Communication

Five Tips for Effective Mobile Business Communication | How the Mobile Revolution Is Changing Business Communication | Scoop.it
Bovee & Thill's Online Business Communication Magazines's insight:

"Writing business communications for a mobile audience is very different than writing for the web. Content can be harder to comprehend and consume. It’s typically viewed on the move, read on a tiny screen, and scrolled with the flick of a thumb." . . .

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How Mobility is Transforming Industries

Mobile is changing the way industries operate. Not one industry; all industries. The shift from a wired to a wireless world is proving to be almost as dynamic as the shift from horses to automobiles.


It's not just the ability to receive data on mobile devices. These devices have become so powerful they can frequently replicate high-end functions previously limited to laptops and desktops. Utilities, health care, financial services, retailers and other leading adopters are reworking their mobile strategies to take advantage of the latest technologies.

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The Future of Apps: How Mobility Is Taking over the Enterprise

Mobility is more than a technology. Today, it's how business is done. This video presents some of the key trends today's enterprises face, as they relate to mobile business communication."

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What You Should Be Teaching Your Students about Mobile Business Communication and Business Careers, Writing Resumes, and Applying for and Interviewing for Employment

Learn the essential points that should be taught to business communication and business writing students about mobile business communication and business careers, writing resumes, and applying and interviewing for employment.

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Nina Adriano's curator insight, June 7, 2018 7:14 AM
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How You Should Prepare Students for the Mobile Shift in Business Communication?

With mobile devices becoming mainstream in business communication, the challenge for those of us in education is to help students adapt their writing skills to this exciting new format.

Bovee & Thill's Online Business Communication Magazines's insight:


The latest editions of Bovée and Thill’s business communication textbooks offer extensive coverage of mobile communication, with numerous features to help you and your students.

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Bovee & Thill's Online Business Communication Magazines's curator insight, February 19, 2015 9:57 PM


The latest editions of Bovée and Thill’s business communication textbooks offer extensive coverage of mobile communication, with numerous features to help you and your students.

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Bovee and Thill: Be Aware of a Disruptive Technology That Is Having a Major Effect on Business Communication

Bovee and Thill: Be Aware of a Disruptive Technology That Is Having a Major Effect on Business Communication | How the Mobile Revolution Is Changing Business Communication | Scoop.it

"In the technology frenzy of the past decade, digital communication and social media are merely the warm-up acts to the blockbuster headliner that is today the mobile revolution." . . .


Only Bovee and Thill cover mobile business communication. No other business communication authors address this topic in the textbooks they write.

Bovee & Thill's Online Business Communication Magazines's insight:


Ever so often, a truly disruptive technology causes major changes in the field of business communication. The changes affect the field on such a grand scale that it requires major revisions to business communication textbooks.


The two most recent disruptive technologies were digital communication and social media. But, now there's a third. . .

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THE MOBILE REVOLUTION: For the First Time, a Majority of U.S. Online Banking Customers Access Their Accounts on Smartphones and Tablets

THE MOBILE REVOLUTION: For the First Time, a Majority of U.S. Online Banking Customers Access Their Accounts on Smartphones and Tablets | How the Mobile Revolution Is Changing Business Communication | Scoop.it

"A good mobile banking app is an inexpensive way to provide customers with many services that would otherwise require going to the bank and interacting with a representative."

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Are You Going to Adopt a Modern "Essentials" Textbook?


Are you going to adopt a modern “Essentials” textbook with extensive integration of mobile communication in every chapter, or are you going to saddle your students with a commonly adopted “Essentials” text that is stuck in the last decade?


Bovee & Thill's Online Magazines for Business Communication's insight:


Because of complacency and a lack of knowledge about the topic, most business communication textbook authors are ignoring the mobile revolution. In fact, they’re pretending that it doesn’t even exist.


In light of these facts, are your students being served well? There is one team that’s always on the cutting edge: Bovee and Thill. The fact they are the only business communication textbook authors currently writing about mobile tells you everything you need to know about which author team conscientiously revises its books and keeps them current. (Bovee and Thill were also the first authors to discuss social media and digital communication in their texts.)


Adopt the only modern "Essentials" text: Business Communications Essentials by Bovee and Thill.


See how your text compares to Business Communication Essentials with this interactive checklist.



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Social and Mobile Media Quiz

Social and Mobile Media Quiz | How the Mobile Revolution Is Changing Business Communication | Scoop.it

"This quiz is about the technical aspects of working with social and mobile media."

Bovee & Thill's Online Business Communication Magazines's insight:


Answer the questions and get feedback on any wrong answers.

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The Future Of Mobile

The Future Of Mobile | How the Mobile Revolution Is Changing Business Communication | Scoop.it

"As life becomes increasingly dependent on smartphones and tables, we take a look at what the future holds in a mobile world."


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Nearly Half Of U.S. Smartphone Users Say They Can't Live Without Their Phones

Nearly Half Of U.S. Smartphone Users Say They Can't Live Without Their Phones | How the Mobile Revolution Is Changing Business Communication | Scoop.it
The other half are probably lying about it....
Bovee & Thill's Online Business Communication Magazines's insight:

"The Pew Research Center released a new study on Wednesday laying out how Americans use and feel about their phones. Nearly half of all U.S. smartphone users claimed they couldn't live without their phones. And they declared overwhelmingly that they found their phones far more helpful than annoying, distracting or limiting"

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The Mobile Revolution Is the Biggest Tech Shift In Years, and Companies Are in a Race to Keep Up

The Mobile Revolution Is the Biggest Tech Shift In Years, and Companies Are in a Race to Keep Up | How the Mobile Revolution Is Changing Business Communication | Scoop.it
Mobile industry growth shifts to content and mobile media.
Bovee & Thill's Online Business Communication Magazines's insight:

Mobile is where people are doing their social networking, video viewing, reading, and of course, location-based searching. But how can companies truly capitalize on this consumer revolution and adapt to their mobile-centric customers?

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Mobile-Friendly Sites Turn Visitors into Customers

Mobile-Friendly Sites Turn Visitors into Customers | How the Mobile Revolution Is Changing Business Communication | Scoop.it

"Check out the following infographic to learn why a mobile-friendly site is essential for your business."

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How Mobility Is Changing Business

Forward-thinking enterprises use mobile technology across their organizations to give employees, suppliers, and customers access to appropriate data."

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