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STUDY: Teens Leaving Facebook, Being Replaced By More Users 55 And Older

STUDY: Teens Leaving Facebook, Being Replaced By More Users 55 And Older | Hot New Marketing Trends | Scoop.it

Are Facebook users getting older on average? Very much so, according to a recent study from digital agency iStrategyLabs, which found that the number of teens (aged 13 through 17) was down 25.3 percent when compared with its 2011 report, while total users 55 and older were up 80.4 percent during the same time period.


iStrategyLabs also found that San Francisco experienced the largest growth among major metropolitan areas in the 55-plus demographic, at 148.6 percent, while Houston finished at the bottom of that list, at just 23.8 percent.


Via Brian Yanish - MarketingHits.com
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Denise Gabbard's curator insight, January 19, 2014 2:34 PM

Wow! I knew the median age was increasing, but I didn't realize it was this drastic of a change....lots of opportunities for those marketing to this demographic. 

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The Top 10 Marketing Trends of 2012 | The Newsletter List

The Top 10 Marketing Trends of 2012 | The Newsletter List | Hot New Marketing Trends | Scoop.it
Like most businesses, you probably have your marketing plan for 2012 already in place. But have you built your plan so that you're ready to respond to the latest market trends? While it's important to stay focused, it's equally ...
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Art and Tech Combine to Create New Social Marketing Trends

Art and Tech Combine to Create New Social Marketing Trends | Hot New Marketing Trends | Scoop.it
Art and Tech Combine to Create New Social Marketing Trends http://t.co/56WmvwRI @davidreport...
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3 Marketing Communication Talents Which Are Necessary To ...

In this post you may uncover 3 advertising and marketing communication abilities which are necessary. In a lot of situations we often feel we are listening, but in reality we're only hearing what we want to hear.
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“Google+ for Business: How Google's Social Network Changes ...

“Google+ for Business: How Google's Social Network Changes ... | Hot New Marketing Trends | Scoop.it
Steve has also been featured in the following publications: A Marketer's Guide to e-Newsletter Publishing, Credibility Branding, Innovation Quarterly, B2B Marketing Trends, PRWEEK, Faces of E-Content and The Ragan Report.
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Marketing Trends in a New Multicultural Society: Multicultural Marketing and the Super Bowl 2012

Marketing Trends in a New Multicultural Society: Multicultural Marketing and the Super Bowl 2012 | Hot New Marketing Trends | Scoop.it
Marketing Trends in a New #Multicultural Society: Multicultural Marketing and the Super Bowl 2012 http://t.co/Q0cS9TLO...
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