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Slideshare is the digital marketing secret weapon

Slideshare is the digital marketing secret weapon | Digital marketing | Scoop.it
Just 15 percent of social media marketers are using Slideshare. Here's why 85 percent of them are missing out on a big opportunity.

Via Ranjan KHOTEJA
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Définition du jour : SEA, SEM, SMO, SEO | Ecommerce - Webmarketing - Le Blog Cible web

Définition du jour : SEA, SEM, SMO, SEO | Ecommerce - Webmarketing - Le Blog Cible web | Digital marketing | Scoop.it
Les différences entre les acronymes SEA, SEM, SMO et SEO ne sont pas toujours claires. Voilà un article qui clarifie l'ensemble de ces techniques webmarketing
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Pinterest Tips: What Makes A Pin Go Viral? - Business 2 Community

Pinterest Tips: What Makes A Pin Go Viral? - Business 2 Community | Digital marketing | Scoop.it
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Luxury Interactive: What Luxury Brands Have Learned About Social Media in 2010 | InsideFMM

Luxury Interactive: What Luxury Brands Have Learned About Social Media in 2010 | InsideFMM | Digital marketing | Scoop.it
Summary of Luxury Interactive conference. Luxury fashion, luxury marketing and social media.
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46 Experts Share Their Top Social Media Management Tools | Blogging Wizard

46 Experts Share Their Top Social Media Management Tools | Blogging Wizard | Digital marketing | Scoop.it
A list of social media management tools is all well and good but which tools are the experts using? Find out here.
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Google+ for Businesses [INFOGRAPHIC] | Social Media Today

Google+ for Businesses [INFOGRAPHIC] | Social Media Today | Digital marketing | Scoop.it
With a clean interface, revelatory features like Ripples, Hangout, and Communities, and groundbreaking search integration, Google Plus is the place to be if you want your business to be ahead of the marketing arena.
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Traffic generation without Google! 50 ways to do that!

Traffic generation without Google! 50 ways to do that! | Digital marketing | Scoop.it
Are you struggling to get more traffic? Believe me, I know how you feel. You’ve probably tried all techniques and methods you find on Internet but nothing works and you are not receiving desired number of visitors.
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La désoptimisation, dernière tendance du SEODigital Trends

La désoptimisation, dernière tendance du SEODigital Trends | Digital marketing | Scoop.it
Le domaine du SEO a toujours connu des changements, mais une tendance s'est développée : celle de la désoptimisation des pages.
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How much is twitter worth (to small businesses)?

How much is twitter worth (to small businesses)? | Digital marketing | Scoop.it

Today the third major social network is becoming a public company. As with all major IPO’s, we will read a lot of diverse and conflicting opinions on its valuation: to some Twitter will be an overpriced money-losing startup, to others it will be the next major player of the Web and undervalued. To add a data point to the debate, the Scoop.it team decided to study the value of social networks to small and mid-size businesses.


Via Lauren Moss
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ChaZING Smart Shops's curator insight, November 10, 2013 1:25 AM
How much is twitter worth (to small businesses)? Zorrolist Marketplace
Graham Couling's curator insight, November 10, 2013 9:20 AM

Our company has been focusing on Facebook for approximatley a year. In our experience thus far, Facebook has been a more effective social B to C platform than Twitter. That said, as we learn and progress with Twitter, we are confident that Twitter will compliment our Facebook and other social platform efforts.

Stéphane Hardel's curator insight, December 15, 2013 6:11 AM

Encore une petite couche de gazouillis

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Infographic: The 4 Steps to Social Media Marketing - Marketing Technology Blog

Infographic: The 4 Steps to Social Media Marketing - Marketing Technology Blog | Digital marketing | Scoop.it
One of Stephen Covey’s The 7 Habits of Highly Effective People is to Begin with the End in Mind.
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Vincent Dickie's curator insight, December 8, 2013 5:52 PM

"Begin with the end in mind" - so often overlooked in social media strategies. This is a great overview for putting a social media / marketing strategy together.

Nicolas Fillat's curator insight, January 3, 2014 8:59 AM

Pour reprendre les bases en ce début d'année

rob halkes's curator insight, January 17, 2014 4:21 AM

Just a nice support stepwise help to get you into social media, also in health care and social media ;-)

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Le référencement est mort : Pensez Conversion et non plus Position !

Le référencement est mort : Pensez Conversion et non plus Position ! | Digital marketing | Scoop.it
Guillaume Eouzan, auteur du livre Webmarketing - définir, mettre en pratique et optimiser sa stratégie 2.0 nous fait part de l'évolution du référencement selon lui.
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The Difference Between Marketing, PR, Advertising, and Personal Branding

The Difference Between Marketing, PR, Advertising, and Personal Branding | Digital marketing | Scoop.it

Via Marc Rougier, Fabrice
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Marc Rougier's curator insight, November 13, 2013 3:20 PM

Funny but relevant! And it's a good way to explain the benefits of developing your Personal Brand.


"It is much more effective when other people talk about you in a positive fashion compared to self-promotion."

Fabrice's curator insight, November 15, 2013 8:23 AM

Très bon résumé

Jonathon Gordon's curator insight, November 19, 2013 7:45 AM

Gotta love it!

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Instagram: un allié mobile pour l’industrie touristique

Instagram: un allié mobile pour l’industrie touristique | Digital marketing | Scoop.it
Avec ses 40 millions de photos partagées et 85 000 «like» exprimés par jour, ainsi que ses quelque 1 000 commentaires échangés par seconde, l’application mobile Instagram s’ajoute dorénavant à la liste des outils incontournables dans le marketing...
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6 Ways for Luxury Brands to Maintain Their Allure With Social Media

6 Ways for Luxury Brands to Maintain Their Allure With Social Media | Digital marketing | Scoop.it
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Do Luxury Brands Need Social Media? Sì. - Digital Royalty

Do Luxury Brands Need Social Media? Sì. - Digital Royalty | Digital marketing | Scoop.it
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40 Infographics & Cheat Sheets For Social Media Marketers | Free and Useful Online Resources for Designers and Developers

40 Infographics & Cheat Sheets For Social Media Marketers | Free and Useful Online Resources for Designers and Developers | Digital marketing | Scoop.it
Today, social media is more than a platform for friends to meet. Businesses all over the world are taking advantage of social media platforms to market their goods, services, websites, tools or wares.
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Le Real Time Bidding, ou le début d’un marketing plus socialDigital Trends

Le Real Time Bidding, ou le début d’un marketing plus socialDigital Trends | Digital marketing | Scoop.it
Tout le monde parle de Real Time Bidding, cette nouvelle manière d'obtenir des espaces publicitaires de manière ciblée par contexte.
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Le marketing avec Twitter ou T marketing, la prochaine étape Digital Trends

Le marketing avec Twitter ou T marketing, la prochaine étape Digital Trends | Digital marketing | Scoop.it
Réseau en pleine croissance, Twitter connaît son heure de gloire et les stratégies marketing doivent être élaborées maintenant.
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QR Code : phénomène de mode ou technologie créative ?Digital Trends

QR Code : phénomène de mode ou technologie créative ?Digital Trends | Digital marketing | Scoop.it
Les QR Code se sont intégrées dans quasi tous les moyens de communication. Le phénomène connaît-il de beaux jours devant lui ?
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