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LinkedIn Is The Best Social Network For Improving SEO

LinkedIn Is The Best Social Network For Improving SEO | HomePage Marketing | Scoop.it
Fewer links are shared on LinkedIn than on Twitter and Facebook, but there’s a much higher positive correlation of shares to inbound links.

 Dan Zarrella, HubSpot social media scientist, recently conducted a study of link sharing and SERP (search engine results page) correlation on the top three social media platforms – Facebook, Twitter, and LinkedIn — to determine which platform improves search engine results the most. Surprise, it’s LinkedIn!

 Zarrella compiled a database of 25,000+ URLs that had been shared at least once on Facebook, Twitter, and LinkedIn. The URLs were all at least one month old and had a minimum of one incoming link. 

 

The Study found that, while Facebook and Twitter users share the most links to content, the number of links directed at that content is higher per share via LinkedIn.

 

This is important because receiving more shares creates a snowball effect. Each time your content is seen and shared, you receive an inbound link. The more links your article has, the higher the authority rank it is given by search engines. This results in higher search engine placement and, along with it, more site traffic.

For best results,  develop a strategy for LinkedIn that includes posting links to your relevant content. 

In this slideshow, HubSpot Founder Dharmesh Shah and SEOmoz CEO Rand Fishkin show a graph of these results, as well as some key findings from HubSpot’s Report:

The State Of SEO And Internet Marketing In 2012:

#How to utilize content in your SEO and inbound marketing

#How to stay competitive in the rapidly evolving Internet marketing landscape

#What the best SEO practices in today’s marketing industry are

#Data that will help you make smarter marketing decisions

 

By Pam Dyer. http://bit.ly/OVjOzj

The State Of SEO And Internet Marketing In 2012. http://bit.ly/SiVkEf

Source. http://bit.ly/OXIF6o


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Local Search Ranking Factors | Local SEO Best Practices for Ranking in Google +Local

Local Search Ranking Factors | Local SEO Best Practices for Ranking in Google +Local | HomePage Marketing | Scoop.it
Local Search Marketing experts weigh in on the importance of over 80 criteria that influence rankings in the Google and Local search algorithm.
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YOUR MONEY-How to tweet, blog and network your way to a new job

Social Media is not just for business...it's for achievers who want to get ahead...NEW YORK, Sept. 5 (Reuters) - Welcome to Job Search 2.0.

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Cost Efficient App Branding Becomes a Reality for Small Businesses, Thanks to Reputed Business App Maker i-SocialApps.com | Virtual-Strategy Magazine

Cost Efficient App Branding Becomes a Reality for Small Businesses, Thanks to Reputed Business App Maker i-SocialApps.com | Virtual-Strategy Magazine | HomePage Marketing | Scoop.it
i-SocialApps.com, an acclaimed developer of business branding mobile applications, is making life easier for small and medium sized businesses by helping them brand their business within an affordable price.
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Investing in SEO: Marketers are Doing More SEO Than They Think

Investing in SEO: Marketers are Doing More SEO Than They Think | HomePage Marketing | Scoop.it

Content marketing, social media, video, and public relations affect a web presence and organic search rankings. These tactics can have a significant positive impact on SEO including: rank, backlinking, social signal generation and fresh content.

 

"Social media and SEO are very much separate line items in a marketing budget, but content socialized at the page level through Google+, Facebook, Twitter, Pinterest and YouTube generates social signals which can positively impact SEO and an organic search ranking.

 

The most direct link between SEO and social media is Google+ and Search plus Your World. If you haven't yet started to build out your personal and business Circles, please do. A piece of content shared through your Circles has an opportunity to be found by your followers through Search plus Your World – before your competitors’ content is found".

 

Full Article Here: http://searchenginewatch.com/article/2203277/Investing-in-SEO-Marketers-are-Doing-More-SEO-Than-They-Think


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The Importance Of A Fan Base & How To Grow One

People are the lifeblood of your business. Building relationships with people fosters loyalty. As a result, loyalty has the potential to increase profits.
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Social Media 'Addiction' is Marketer's Best Friend

Social Media 'Addiction' is Marketer's Best Friend | HomePage Marketing | Scoop.it
Here's more good news for marketers who use social media to reach their consumer base: American consumers are so addicted to their social networks that they'd rather have root canal than surrender their social media profile, a new survey found. ...
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5 Ways that Social Media Impacts SEO

5 Ways that Social Media Impacts SEO | HomePage Marketing | Scoop.it

"How does social media activity impact SEO? That's a common question these days as publishers try to make the most of search and social for audience development.

 

While the role of social media signals in Google and Bing’s ranking algorithms is still evolving there are already a number of ways that social media is having a clear influence.

 

Here are five ways that social media impacts SEO, or more specifically search engine visibility, rankings and traffic:

 

1. Annotations in the Search Results

Both Google and Bing use social data to annotate select listings on their search engine results pages.

 

2. Personalized Rankings

In addition to annotations the engines also personalize the order of their search results based on a number of factors including social connections and activity.

 

3. Secondary Links

When it comes to ranking factors links are still much more important than social shares. A link from a quality, trusted site has considerably greater weight than a like, tweet or +1.

 

4. Highlighting Authors

In some instances Google is now highlighting author information in its search results.

 

5. AuthorRank

Beyond author markup in the search results, both Google and Bing are beginning to utilize the concept of AuthorRank in which trusted, popular authors may be given a boost in search and social media visibility".

 

Read More: http://www.adamsherk.com/seo/how-social-media-impacts-seo/


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