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Los grandes peligros de las #empresas que crecen demasiado rápido

Los grandes peligros de las #empresas que crecen demasiado rápido | Herramientas Emprendedores | Scoop.it
por Javier López Díaz Cuando un emprendedor tiene una buena idea de negocio uno de los primeros deseos que tiene es que su empresa crezca muy rápido. Lo más normal es que se asocie que una empresa ...

Via Ricard Lloria
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Which Social Media Platforms Are Best Suited for Your Business?

Which Social Media Platforms Are Best Suited for Your Business? | Herramientas Emprendedores | Scoop.it

...With all the social media sites available today, which ones should you leverage? In an ideal world, you would use them all. As a small business, however, you don’t have enough time and money to do so.

 

With your limited resources, which social media platform would you pick?


If you think Facebook and YouTube are your best bets because they are most popular, think again. Just because a site is popular doesn’t mean it is a good fit for you business.

 

To help you decide which social media platform is best suited for your business, I’ve created an infographic that explains what social sites you should be leveraging based on real data....


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Jeff Domansky's curator insight, September 5, 2014 11:48 PM

Neil Patel offers tips on how to choose the best social media platform for your business.

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10 Tools to Create Beautiful Infographics and Visualize Data - noupe

10 Tools to Create Beautiful Infographics and Visualize Data - noupe | Herramientas Emprendedores | Scoop.it

They used to say content is king. But what really makes up content? Gone are the days when “content” meant purely text. Today, if you want to engage and enchant your customers, your content must have some visual cues. The human brain processes visual information much quicker than text. And with web 2.0 visuals like infographics, you can convey complex, boring data in a meaningful manner. Although infographics make things simpler, it can be time-consuming to create them. Here is a list of my top 10 tools to create your own beautiful infographics and more visual content (no Photoshop required!).


Via Jeff Domansky
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Vicky Dobbin's curator insight, September 4, 2014 9:38 PM

Are infographics overused?

Jennifer Yaniz's curator insight, September 4, 2014 10:48 PM

Everything I do nowadays id infographic inclusive, which I can easily share on social media for a client and get great results!

Thanks for the info

ManufacturingStories's curator insight, September 7, 2014 2:59 PM

For more resources on Social Media & Content Curation visit http://bit.ly/1640Tbl

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La importancia de los #KPIs para un #CommunityManager - Digital Marketing Trends

La importancia de los #KPIs para un #CommunityManager - Digital Marketing Trends | Herramientas Emprendedores | Scoop.it
La importancia de los indicadores clave de desempeño (KPIs) o comúnmente conocidos conocidos como Key Perfomance Indicators para un Community Manager.

Via Miguel Gajete, Ricard Lloria
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#RedesSociales 31 ideas para mejorar tus búsquedas de #información en un día

#RedesSociales 31 ideas para mejorar tus búsquedas de #información en un día | Herramientas Emprendedores | Scoop.it
Descubre en este artículo cómo mejorar tus búsquedas de información gracias a varios trucos sencillos en un solo día y sin apenas esfuerzo por tu parte.

Via Marta Torán, Ricard Lloria
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Marta Torán's curator insight, August 29, 2014 5:47 AM

Un artículo que proporciona consejos útiles y enlaces interesantes

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Cómo trabaja el Inbound Marketing #infografia #infographic #marketing

Cómo trabaja el Inbound Marketing #infografia #infographic #marketing | Herramientas Emprendedores | Scoop.it
Hola: Una infografía sobre cómo trabaja el Inbound Marketing. Un saludo Courtesy of: The Seen

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20 Best WordPress Themes for Non Profits and Charities | WP Template

20 Best WordPress Themes for Non Profits and Charities | WP Template | Herramientas Emprendedores | Scoop.it

Are you ready to start a fundraising website for your non-profit clients?

 

We have collected some of the finest WordPress themes for charity and non-profit organizations that have been designed by a team of professionals with many years of experience in this field. This is the perfect time to launch a fundraising website with the year coming to an end.

 

These themes are designed to help non-profit organizations generate surplus revenue with easy-to-use customization features....


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Jeff Domansky's curator insight, August 17, 2014 10:20 AM

Useful guide to WordPress themes for nonprofits and charities.

Jakarta Web Developer's curator insight, August 17, 2014 5:49 PM

20 Best WordPress Themes for Non Profits and Charities

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Cómo gamificar un curso (Taller en MoodleMoot Colombia 2014)

Se trata de la presentación del taller de "Cómo gamificar un curso". Dado como Taller en MoodleMoot 2014 #mootco14

Via Juan Jesús Baño Egea, En el núvol
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Terms, Laws, and Ethics for Using Copyrighted Images on Social Media

Terms, Laws, and Ethics for Using Copyrighted Images on Social Media | Herramientas Emprendedores | Scoop.it

Can you share a picture that you found on social media or a website (or in Google image search)?

 

This infographic answers that:

"While the laws about distributing images through social media channels likes Facebook, Pinterest, Google+, and blog are still fuzzy, it is generally considered acceptable to redistribute an image that was originally intended to be publicly viewed by the creator. This is why you will typically find original images re-posted on blogs, news sites, and social networking sites even if the person re-distributing the images didn't obtain permission to do so....


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Jeff Domansky's curator insight, July 28, 2014 12:53 AM

Are you using images according to legal and ethical standards? find out what this handy infographic guide.

Jeff Domansky's curator insight, July 28, 2014 12:55 AM

Are you using photos properly in your blogging? Find out with this handy reference guide.

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Top Alternatives to Prezi and PowerPoint - the ultimate list

Top Alternatives to Prezi and PowerPoint - the ultimate list | Herramientas Emprendedores | Scoop.it

If you are tired of looking for great alternatives to Prezi – look no further, because I have the ultimate comprehensive list of PowerPoint alternatives right here.  No more boring presentations. With this list you can pick the perfect presentation tool or software for your presentation (be it on stage in-front of an audience or online for sharing).


We tested these 10 different alternatives to Prezi and PowerPoint and summarized what we thought about each one.


Via Baiba Svenca, Jeff Domansky
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Recep's curator insight, August 21, 2014 10:28 AM

this is truly amazing. 

Mayra.Loves.Books's curator insight, September 7, 2014 8:36 AM

This is pretty much an ad for emaze, but it's good to know what is available commercially in terms of presentations.

Ness Crouch's curator insight, April 5, 2015 12:59 AM

Interesting list. Worth checking out some of these tools to see if I like them better than Prezi :)

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Mitos sobre el cloud computing #infografia #infographic #cloudcomputing

Mitos sobre el cloud computing #infografia #infographic #cloudcomputing | Herramientas Emprendedores | Scoop.it
Hola: Una infografía sobre Mitos sobre el cloud computing. Un saludo

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The Missing Manual for Google Hangouts Video

The Missing Manual for Google Hangouts Video | Herramientas Emprendedores | Scoop.it

As a remote team of 12, we’ve come to depend on Google Hangout video calls for our weekly standup meetings. The tool is free, quick to access and familiar to everyone on the team. Though like any other video conferencing software, Hangouts comes with hangups.

 

Can you hear me?

 

Can you invite my other Gmail account?

 

If you use Hangouts, you’ve been there (or soon will be there). And when that day comes you’re googling incessantly looking for the answer. Hopefully, you’ll need to search no more.

 

The following Google Hangout video call guide shows you how to get started, invite participants, record a call, collaborate over a Google Doc and more....


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Jeff Domansky's curator insight, July 1, 2014 9:24 AM

An excellent, simple guide to using Google Hangouts for best results.

Jeff Domansky's curator insight, July 1, 2014 9:30 AM

A very simple, handy guide to using Google Hangouts. Recommended reading. 9/10

Ian@Citrus Mind's curator insight, July 2, 2014 7:42 AM

Excellent resource to get you started on Google Hangouts (great spot, Jeff!) - recommended read..

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Convierte tus videos de YouTube en material interactivo

Convierte tus videos de YouTube en material interactivo | Herramientas Emprendedores | Scoop.it
Si lo que deseas es innovar desarrollando nuevas formas para presentar información en video te recomendamos Hapyak, una herramienta para crear material interactivo utilizando videos de YouTube.

Via Cristina Villalonga Gómez, Manolo Espinosa
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Laura V Rodríguez's curator insight, May 23, 2014 6:43 PM

Great tool to teach!

Eduardo Area Sacristan's curator insight, June 23, 2014 4:21 AM

Si lo que deseas es innovar desarrollando nuevas formas para presentar información en video te recomendamos Hapyak, una herramienta para crear material interactivo utilizando videos de YouTube.

Paco Gascón's curator insight, May 25, 2016 6:26 AM
Absolutely useful
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The Elements of a Compelling Sales Story

The Elements of a Compelling Sales Story | Herramientas Emprendedores | Scoop.it

Story time isn’t just for kids. In my analysis, top sales reps use stories at almost every stage of a deal -- clarifying the product, overcoming objections, answering questions. No matter what step they’re at or what the issue might be, they have a story on hand.


But the powerful art of sales storytelling is only mastered by a few. One reason is that salespeople aren’t taught how to talk about case studies and other marketing content as stories. It’s great to create written case studies, film an accompanying video or two, and put those resources on the website for potential customers. But the next step should be to provide training that walks salespeople through the talking points in the context of a story.

 

Also, too many sales reps use case studies as a way to puff out their chests. But they’re much more effectively put to use as a way to talk through challenges from the buyer’s perspective. Less “look how great my company is” and more “here’s how our client’s life got better thanks to our help.”

 

Here are the elements that should be in every sales story, to help both sales and marketing determine how to structure these valuable tales....


Via Jeff Domansky
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Jeff Domansky's curator insight, September 11, 2014 1:02 AM

Craig Rosenberg shares the key components of a compelling sales story.

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#Empresas #Pymes Fórmula para calcular el valor de un cliente fiel

#Empresas #Pymes Fórmula para calcular el valor de un cliente fiel | Herramientas Emprendedores | Scoop.it
por Mariana PizzoTrabajar para fidelizar a los clientes… ¿tendrá retorno? No es poco lo que hay que poner en juego para crear una cultura de servicio que consiga generar los ansiados clientes fiele...

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Make #Storytelling Part of Your #Company DNA: 6 Best Ways

Make #Storytelling Part of Your #Company DNA: 6 Best Ways | Herramientas Emprendedores | Scoop.it
Everyone loves a good story. Everyone. Which is why storytelling should be at the heart of your nonprofit’s strategic communications. I know ‘storytelling’ is a meme du jour. But that’s no reason to ignore it. Just because everyone else is doing it doesn’t mean you shouldn’t! There’s a reason these phrases become buzzworthy. In this [...]

Via Dr. Karen Dietz, Ricard Lloria
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Dr. Karen Dietz's curator insight, September 3, 2014 2:21 PM

I like the 6 ways shared here for making storytelling part of the ongoing activities of your organization -- whether its a nonprofit or for profit firm.


Once an organization embraces storytelling, then the next round of work is how to continually gather stories to share in different media.


The 6 pathways shared here will help you get that next piece done. Story on!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Stephen Dale's curator insight, September 5, 2014 11:19 AM

I liked these two points:

 

1. Look for emotionally compelling stories that relate to content that is relevant to your audiences.

2. Look for stories that show folks how they can prevent an unhappy ending.


Perhaps especially point 2!

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4 Branded Content Lessons From a Content Cancellation

4 Branded Content Lessons From a Content Cancellation | Herramientas Emprendedores | Scoop.it

In his new column for Chief Content Officer Magazine, Andrew Davis is dishing out content marketing advice to unsuspecting targets -- whether they want it or not.

 

...Put your top hat back on and bring back Top Hat Tuesday Tips.

 

Seriously. I want it back.For 22 weeks, your awesome video production, marketing, and distribution tips arrived like clockwork in my email inbox. Thanks to the Wistia team, I learned how to record better audio, how to frame a nice shot, and where to embed my videos for maximum impact. You taught me how to “circle back,” do a “rip take” and even how to make my own teleprompter with just a laptop and a chair.I’ve learned so much from your weekly deliveries of video content that I want them back. I’ll even pay for them. (That’s Youtility.)....


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Jeff Domansky's curator insight, August 31, 2014 12:37 PM

Andrew Davis shares an important lesson from a content marketer's shift its strategy and will likely lose many of its key audience.

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The New Rules of Selling [SlideShare]

The New Rules of Selling [SlideShare] | Herramientas Emprendedores | Scoop.it

Click through the new rules of selling in this SlideShare from David Meerman Scott.In Scott's new book (and in this SlideShare), explore how Sales is evolving, redefining its own space, and shaping the world of Services along with it. If you're familiar with the inbound marketing story and the shift to a digital, consumer-driven world, I suspect much of this will resonate with you....


Via Jeff Domansky
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Jeff Domansky's curator insight, August 28, 2014 10:34 AM
We are all in sales says David Meerman Scott in his new book.
Bryan Shoemaker's curator insight, August 29, 2014 1:32 PM

The slide show is long, but really good info here...

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Facebook Contest Apps - How to Create Facebook Contests

Facebook Contest Apps - How to Create Facebook Contests | Herramientas Emprendedores | Scoop.it
Discover how to easily create Facebook contests through the use of Facebook contest apps services like Wishpond, Shortstack, Heyo and AgoraPulse.

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Jeff Domansky's curator insight, August 22, 2014 8:17 PM

Good read, tips and Facebook contest advice for social marketing, marketing and promotion managers. 9/10

Benjamin Labarthe-Piol's curator insight, August 23, 2014 4:42 AM

Useful

July 31st-MY BDAY! ¶'s curator insight, August 26, 2014 4:09 AM

I think this is a surprising way 4 me as an illustrator & blogger to further interact w/ my followers...

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10 Ways to Use #Psychology to Convert Customers [#Infographic]

10 Ways to Use #Psychology to Convert Customers [#Infographic] | Herramientas Emprendedores | Scoop.it
This week’s featured infographic examines the psychology of conversion optimization, from pricing to verbiage to segmentation.
Via Helpscout

Via Brian Yanish - MarketingHits.com, Ricard Lloria
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Lista de 25 bancos de imágenes de dominio público o libres de derechos

Lista de 25 bancos de imágenes de dominio público o libres de derechos | Herramientas Emprendedores | Scoop.it

Comparto una lista de 25 bancos de imágenes de dominio público o libres de derechos de autor, realizada en List.ly (fuente).


Via Angel Tambo, En el núvol
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Sacra Jáimez's curator insight, August 4, 2014 1:46 PM

Una lista muy útil para cualquier docente y su alumnado, multitud de imágenes para usar en sus proyectos a lo largo del curso.

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Reputation is all you need, says Airbnb co-founder

Reputation is all you need, says Airbnb co-founder | Herramientas Emprendedores | Scoop.it
From taxi rides to overnight stays, the sharing economy is growing rapidly, and creating a village where your reputation is everything.

Via zackrizmanic
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Terry Corby's curator insight, July 23, 2014 5:21 AM

"You may have many jobs and many different kinds of income, and you will accumulate different reputations, based on peer reviews, across multiple platforms of people."  Brian Chesky's insightful quote on how your reputation is built. This is true of everyone - it's why we created Differentz - in recognition thate everyone builds talent and experience along their life's journey - most of which they never get to use or recognise. 

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Digital disruption is forcing businesses to #change how #business is done

Digital disruption is forcing businesses to #change how #business is done | Herramientas Emprendedores | Scoop.it

Social, mobile, real-time, cloud, geo-loco, ephemeral, wearable, AR, makers, sharing economy, beacons, IoT, second screen. Walk into any coffee shop in San Francisco and you'll hear one or more of ...


Via David Hain, Ricard Lloria
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#INFOGRAPHIC: The Science of #Storytelling

#INFOGRAPHIC: The Science of #Storytelling | Herramientas Emprendedores | Scoop.it
Brand storytelling is big - and getting bigger. As we're all geeky about the content, stories and ideas that brands publish we thought we'd take a look at the

Via José Carlos, Laura Rosillo, Ricard Lloria
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Javier Antonio Bellina's curator insight, July 1, 2014 12:24 PM

Interesante infografía sobre el Arte de Contar Historias

Nacho Vega's curator insight, July 3, 2014 5:37 PM

Keep it short!

Miguel A. de Jesus's curator insight, July 6, 2014 12:16 AM

Great Infographic about the affects of Storytelling on the Brain .

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50 Signs You Need to Start Your Own Business

50 Signs You Need to Start Your Own Business | Herramientas Emprendedores | Scoop.it
An entrepreneurial type reads the signals and suddenly realizes it's time to make the leap and ready a launch.
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