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The World of Social Media Monitoring & Analytics [infographic]

The World of Social Media Monitoring & Analytics  [infographic] | social media | Scoop.it
This infographic looks at the growth and future of analytics tool marketing and recommend 14 best social media analytics tools that will assist you to make accurate, insightful predictions.

Via Lauren Moss
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Jean-Marie Grange's curator insight, March 20, 2014 10:43 AM

All the tools to monitor and analyze your social media activities. Nice infographic

Marianne Naughton's curator insight, March 27, 2014 9:28 AM

Let Others Stay Up On Social Media

Carole Borie's curator insight, April 2, 2014 10:44 PM

Analytics tools to improve your business on the Web

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The 80-20 rule in social media (Infographic)

The 80-20 rule in social media (Infographic) | social media | Scoop.it
After yesterday's article on the Pareto Principle, I decided to create an infographic to make the information I had shared a little more interactive. I hope you will find it useful.
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Bill Hurley's curator insight, February 27, 2014 12:53 PM

80 percent our your outcomes result from 20 percent of your inputs.

Nicole Paquet's curator insight, March 3, 2014 4:54 PM

This article delved into the idea behind the Pareto Principle, which is more commonly known as the 80/20 rule. Although this concept can be applied to anything in people’s lives, it relates to social media in what businesses should be focusing on. For instance, it is generally the very loyal and involved 20% of your customers who are going to drive more of your sales than say the remaining 80% who are also a part of your target market. Learning how to hone in on the exact customers who are going to make a real difference is the key to being successful. This does not mean that the consumers who are not as involved need to be forgotten about but rather, they do not require as much attention since their actions are not going to heavily influence the health of a business. This rule can also help companies in balancing the things that matter most to them. For instance, using the 80/20 concept for social media can aid people in finding the perfect amount of what content they’re posting. Perhaps the larger portion of their postings are curated from other respected sites and a smaller amount of statuses or tweets actually pertain to the company themselves. Overall, the 80/20 rule is a handy tool when it comes to understanding what a company should exactly be focusing on and eliminating any time waste could allow businesses to be able to further engage when it is really going to make a difference and with who it Is actually going to be with.

 

 

Sara Prendergast's curator insight, March 6, 2014 9:46 PM

This infographic is a quick and easy way to understand the basics of the Pareto Principle as it pertains to social media.

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Social media in 2013

What will be the social media trends of the year ahead? Jeff Jarvis, author of "Public Parts: How Sharing in the Digital Age Improves the Way We Work and Liv...
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10 Signs You're Using Social Media Wrong - Entrepreneur

10 Signs You're Using Social Media Wrong - Entrepreneur | social media | Scoop.it
Entrepreneur 10 Signs You're Using Social Media Wrong Entrepreneur There's a vast difference between running social media profiles because that's the de facto expectation of businesses these days and actually building a substantive social following...
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An Effective Call to Action on Your Website or Blog

An Effective Call to Action on Your Website or Blog | social media | Scoop.it
A key factor to consider is how much information you want someone to initially give you. Consider this – do you enjoy giving away all your personal or business information on a whim?

Via Brian Yanish - MarketingHits.com
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INFOGRAPHIC: 7 Ways to Increase Traffic with Social Media Channels

INFOGRAPHIC: 7 Ways to Increase Traffic with Social Media Channels | social media | Scoop.it

Are you unsure about the best way to manage your company’s social media presence?

Here are 7 simple tips to help you get more traffic.


Via Lauren Moss
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Nine0Media's curator insight, March 11, 2014 1:48 AM

#DIYSEO #SocialMediaTools 

Run'Concept's curator insight, March 11, 2014 2:59 AM

Simple, mais fondamental :-)

Holly Knowles's curator insight, May 16, 2014 1:40 AM

While it can be useful to use social media platforms in an IMC campaign, it is important to utilise them to receive the best possible outcomes. By following these 7 steps it can help to boost "traffic" which can be beneficial and better manage these platforms.

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The Impact of Twitter on Journalism | Off Book | PBS Digital Studios

The world of journalism has changed in the internet era. Newsrooms are significantly smaller now than they were 10 years ago, and news is no longer a once-a-...
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