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Scooped by Nevena Stoynova
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Reorganizing Your Channel Partner Program!

Reorganizing Your Channel Partner Program! | Great Products & Product Management Ideas | Scoop.it

A summary of group discussion in Linkedin about when it is the time to reorganize your channel partner program.

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Marketing Is Dead

Marketing Is Dead | Great Products & Product Management Ideas | Scoop.it
In our social media-infused world, traditional marketing logic just doesn't work.

 

Well, this is hardly news for anyone who's been doing digital marketing for quite some time, but the HBR author did a nice job putting it in perspective. This's my first scoop, so I wish I didn't start with such a fatalistic title. On the brighter side - dealth in nature clears the path for new life. I'm really excited for the new forms of marketing that are springing and are about to be born.

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Time-Boxing Product Discovery

Time-Boxing Product Discovery | Great Products & Product Management Ideas | Scoop.it

Great tip from SVPG on how to manage product discovery & validation.

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