Google Search News
18 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Rescooped by Jonathan Elder from SEO and Social Media Marketing
Scoop.it!

Search Engines Are Becoming Answer Engines

Search Engines Are Becoming Answer Engines | Google Search News | Scoop.it

The term “Semantic Search” is certainly not new. However, it has taken on a new dimension and implications in both search and social engines today.

In addition, it has had a strong impact on targeted semantic advertising.

Full Article: http://searchengineland.com/semantic-search-what-is-it-how-are-major-search-and-social-engines-use-it-part-1-133160


Via Antonino Militello
more...
No comment yet.
Rescooped by Jonathan Elder from SEO and Social Media Marketing
Scoop.it!

Do Improved Social Signals Cause Improved Rankings?

Do Improved Social Signals Cause Improved Rankings? | Google Search News | Scoop.it

"Everyone in search is by now aware that certain social signals are well-correlated with rankings. However, does correlation always imply causation?

 

In each major study published on the subject, the authors point to how correlation does not imply causation (see, for example SEOmoz and Searchmetrics).

 

I wanted to see if it was actually plausible for these correlations to arise without social signals being a direct ranking factor. I built some Excel models to test this out and see if I could build a model that achieved the observed correlations without assuming social signals as a ranking factor".

 

Full Article Here: http://www.seomoz.org/blog/do-improved-social-signals-cause-improved-rankings


Via Antonino Militello
more...
No comment yet.
Scooped by Jonathan Elder
Scoop.it!

Why Do I Have (not provided) in my Analytics Keyword Reports?

Why Do I Have (not provided) in my Analytics Keyword Reports? Outline of why you are seeing more and more of your natural search keyword traffic appearing as (not provided).

more...
No comment yet.
Scooped by Jonathan Elder
Scoop.it!

Is it worth having a blog on my business website?

Is it worth having a blog on my business website? | Google Search News | Scoop.it
Is it worth having a blog on my business website?

 

While creating a blog is relatively easy, consistently adding and maintaining it takes time and effort.

 

Is it worth it for your business website?
What will a blog do to help your business?
How should the blog be managed to maximise the benefits?

more...
No comment yet.