Google: friend or foe to social media?
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Harnessing the Power of Participation

Harnessing the Power of Participation | Google: friend or foe to social media? | Scoop.it
There’s another excellent article in this month’s Harvard Business Review on harnessing the power of highly engaged people. Professor of leadership, Douglas Ready, and PhD student, Emily Truelove…
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Rescooped by Jacqueline N Antony Tolfts from SEO and Social Media Marketing
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Social Media is changing the way SEO works

Social Media is changing the way SEO works | Google: friend or foe to social media? | Scoop.it

Social Media has grown incredibly quickly in recent years. We now see more than 200 million Twitter users and 800 million Facebook users.

 

On Facebook, 1 million links are shared every 20 minutes.

 

With this much content being shared and essentially endorsed by users, it’s surely a great source for the search engines to find what’s relevant to its users.

 

It should be no surprise then to learn that Google are increasing not only their presence in the social media sphere, but also the way that social media affects the search results.

 

This is why social media now has to start playing a role in your search marketing. So how is social media going to affect Google’s ranking of your content?

 

1)  It’s going to be indexing your content more quickly than ever before

 

2) It’s going to be ranking content that’s relevant at certain times

 

3) It’s going to be ranking content that’s relevant to a large number of users more prominently

 

Find Out More: http://www.coastdigital.co.uk/blog/2012/02/22/impact-social-media-seo/


Via Antonino Militello
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How Do Social Media Mentions Affect My Google Rankings?

How Do Social Media Mentions Affect My Google Rankings? | Google: friend or foe to social media? | Scoop.it

Although Google are the only ones who truly know the answer to this, since their latest update they have strongly suggested that social media mentions such as tweets, likes, +1's etc affect your Google Rankings. 


Via Helder Gonçalves, Wendy Forbes
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