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Latest Trends On Global Leadership In the Era of Social Media
Curated by Anne Egros
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How To Use Instagram To Build Your Brand

How To Use Instagram To Build Your Brand | Global Leaders | Scoop.it
As people and companies launch their brands on Instagram, many are struggling with getting their following established. Learn how to use it effectively and establish a consistent and engaged following.
Anne Egros's insight:
How to reach Generation Z : #Instagram !
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The Psychology of Color in Marketing and Branding

The Psychology of Color in Marketing and Branding | Global Leaders | Scoop.it
A comprehensive look at the role color plays in marketing and how it impacts customer engagement.
Anne Egros's insight:

 

Meanings of colors vary greatly across cultures and depends on individual experiences. 

 

This article contains interesting studies on colors and branding and impact on consumer behaviors toward the brand

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Curating Content For Social Media Channels | Logicserve Digital's Online Marketing Blog | LogicServe SEM Blog

Curating Content For Social Media Channels | Logicserve Digital's Online Marketing Blog | LogicServe SEM Blog | Global Leaders | Scoop.it
Though seemingly simple, content curation requires insight into nature or subject of business you are promoting, key understanding of the audience which you already have or are likely to have. It involves organizing and sharing purposeful information which relates an authentic and trustworthy entity.
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