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marketing in a disruptive age
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Cybersecurity Takes Center Stage in Congress

Cybersecurity Takes Center Stage in Congress | GenFlux | Scoop.it
Cyber security to guard against threats from terrorists is getting a lot of attention from Congress these days, overtaking privacy on the legislative front.
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Foursquare's Inflection Point

Foursquare's Inflection Point | GenFlux | Scoop.it
When Dennis Crowley, the CEO of Foursquare, visited the Mobile World Congress in Barcelona last year, he told me he spent a lot of time explaining Foursquare to the operators and vendors that are the main visitors at this event.
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Get Your Landing Page to Land More Sales

Get Your Landing Page to Land More Sales | GenFlux | Scoop.it
Nine tips to create a landing page for your business that turns visitors into leads, instead of sending them toward the back button.
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6 Excellent iPhone Apps Worth Paying For

6 Excellent iPhone Apps Worth Paying For | GenFlux | Scoop.it
Here's a handful of iPhone apps worth buying -- it's OK to splurge once in a while.
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Content Marketing for 2012

Content Marketing for 2012 | GenFlux | Scoop.it
Marketing through online storytelling and advice will only grow in importance to businesses. Here's how to make sense of the biggest trends in content...
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Google's New Privacy Policy Goes Into Effect Today

Google's New Privacy Policy Goes Into Effect Today | GenFlux | Scoop.it
The recent major changes in Google's privacy policy go into effect today, March 1.
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Guy Kawasaki on the Art of Enchantment

Guy Kawasaki on the Art of Enchantment | GenFlux | Scoop.it
The business guru shares his views on how to be really winning.
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Feb. 29, 45 B.C.: Julius Caesar Takes the Leap

Feb. 29, 45 B.C.: Julius Caesar Takes the Leap | GenFlux | Scoop.it
45 B.C.: Roman dictator-for-life Julius Caesar, alarmed that the calendar is growing out of whack with the seasons, adds an extra day to the...
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The Do's and Don'ts of Social Media for Business

The Do's and Don'ts of Social Media for Business | GenFlux | Scoop.it

Our Esquire Guy columnist offers guidelines for corporate social media. Hint: Your posts should sound like your company -- after drinking one beer.

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4 Social Startups On Track For A Monster 2012

4 Social Startups On Track For A Monster 2012 | GenFlux | Scoop.it
Social MediaWith the possible exception of Google+, most believe that the big dogs have the social media market cornered. Facebook owns networking. Twitter owns news and blabber. YouTube owns video.
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What's KILLING your Conversion Rate?

What's KILLING your Conversion Rate? | GenFlux | Scoop.it
To improve your timing: Test your email marketing frequency rates to ensure your email timing is spot-on. Use marketing automation tools to send the right information at the right point in the sales cycle.
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RunKeeper: Striving To Becoming The Facebook For Health

RunKeeper: Striving To Becoming The Facebook For Health | GenFlux | Scoop.it
Having launched Runkeeper in 2008 with the help of "moonlighting engineers" before closing a $10 million Series B round in late 2011, RunKeeper's co-founder, Jason Jacobs speaks from experience when describing the whiplash entrepreneurs face when...
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How Living Lean Helped One Startup Get Off the Ground

How Living Lean Helped One Startup Get Off the Ground | GenFlux | Scoop.it
To save the cash she needed to launch her new beauty product, Brandy Jans traded her pricey Manhattan digs for room and board with Mom and Dad.
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How Your Business Can Last Longer than a Twinkie

How Your Business Can Last Longer than a Twinkie | GenFlux | Scoop.it
Kodak and Hostess may have landed in bankruptcy court, but you can avoid their fate. Here are four tips.Get the latest blog articles on business ideas and...
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Why Pinterest Aligns Perfectly With The Today Show's Content Strategy

Why Pinterest Aligns Perfectly With The Today Show's Content Strategy | GenFlux | Scoop.it
The Today Show believes that its viewers and Pinterest users in general consume content in a very similar way. Here's why their social strategy has been a success.
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How a Mobile Game Dominated the App Store Without Any Press

How a Mobile Game Dominated the App Store Without Any Press | GenFlux | Scoop.it
Draw Something, a Pictionary-like game for iOS and Android, had 1 million downloads before it had a single search result in Google news.
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Everything You Need to Know About Brand Timelines

Everything You Need to Know About Brand Timelines | GenFlux | Scoop.it
Facebook’s redesigned profile is now available for brands. This was a big change for users, and you can bet it will be the same for brands. Check out what's changed.
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Facebook: Inspiring Brand Cover Photos

Facebook: Inspiring Brand Cover Photos | GenFlux | Scoop.it
Timeline has finally rolled out to brand Pages and companies have quickly hopped on the opportunity to get creative.
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Groupon Reports Mobile App Growth, International Expansion?

Groupon Reports Mobile App Growth, International Expansion? | GenFlux | Scoop.it
Groupon said it plans to roll out mobile service to more than 30 countries in the near future.
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Is Starting a Business an Art or a Science?

Is Starting a Business an Art or a Science? | GenFlux | Scoop.it
When it comes to launching a business, should you trust your gut or employ a more analytic approach? Professor Steve Blank and behavioral economist Kay-Yut...
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Why Digg's Rebound Is Significant To Every Social Media Site Today

Why Digg's Rebound Is Significant To Every Social Media Site Today | GenFlux | Scoop.it
DiggIt's difficult to imagine a world where Facebook is no longer important, Twitter was a fad, and Reddit stopped sending traffic, but the one thing that has been relatively constant in social media is that sites and the companies that run them...
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A Lesson In Information Design

A Lesson In Information Design | GenFlux | Scoop.it
According to Robert Simmon, art director of NASA’s Earth Observatory, the best science communication goes in layers.
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The Feared Disruptor of Online Advertising | Digital - Advertising Age

The Feared Disruptor of Online Advertising | Digital - Advertising Age | GenFlux | Scoop.it
The chieftains of online advertising, Yahoo, Google, WPP, are convening in Miami, but the talk is about the one company not taking the stage: Facebook.
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