Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData
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Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData
Dans cette veille, je parle de tous les sujets qui me portent : tout lié à la data (big data, open data, data vizualization, tc.), tout lié au digital, aux médias, au CRM, à la rlation client, au recrutement digital
Curated by Sarah Daninthe
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World's Most Powerful Women

World's Most Powerful Women | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Forbes' definitive ranking of the smartest and toughest female business leaders, entrepreneurs, investors, scientists, philanthropists and CEOs making their mark in the world today.
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VIDEO. Comment les panneaux publicitaires vous espionnent pour mieux vous cibler

VIDEO. Comment les panneaux publicitaires vous espionnent pour mieux vous cibler | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Dans certains centres commerciaux, des panneaux sont équipés de caméras afin de personnaliser les publicités qu'ils vous proposent.
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11 Women Whose Brands Changed Their Industries

11 Women Whose Brands Changed Their Industries | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Every day is #InternationalWomensDay thanks to the founders of these incredible women-centric companies
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Why Men Don’t Believe the Data on Gender Bias in Science

Why Men Don’t Believe the Data on Gender Bias in Science | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Opinion: A physics professor explains why male scientists devalue research that identifies gender bias in the field.
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These Women Entrepreneurs Created A Fake Male Cofounder To Dodge Startup Sexism

These Women Entrepreneurs Created A Fake Male Cofounder To Dodge Startup Sexism | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Penelope Gazin and Kate Dwyer faced a lot of sexism and condescension when they launched their e-commerce marketplace for weird art–that is until they introduced an imaginary cofounder named Keith.
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Démythifier l'intelligence artificielle et ses prédictions apocalyptiques.

Démythifier l'intelligence artificielle et ses prédictions apocalyptiques. | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Antoine Garapon reçoit Jean-Gabriel Ganascia, spécialiste de l'intelligence artificielle, et professeur à l'Université Pierre et Marie Curie, Paris VI, qui publie : "Le mythe de la singularité. Faut-il craindre l’intelligence artificielle ?" (éd.Seuil, 2017).
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Is This the Woman Who Will Save Uber?

Is This the Woman Who Will Save Uber? | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Bozoma Saint John, the marketing star who’s worked with Beyoncé, Apple and more, brings humanism, Instagram savvy and Chanel to the beleaguered brand.
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Leap Motion vient de lever 50M$ pour développer sa technologie qui permet de naviguer en réalité virtuelle sans manettes

Leap Motion vient de lever 50M$ pour développer sa technologie qui permet de naviguer en réalité virtuelle sans manettes | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
L'entreprise américaine Leap Motion vient de boucler une nouvelle levée de fonds de 50 millions de dollars (43,37 millions d'euros).

JP Morgan Asset Management a mené ce tour de table qui inclut les investisseurs historiques SOSV, Highland Capital Partners, Founders Fund, Andreessen Horowitz, sel
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Data Gif Maker : un outil Google qui associe data visualization et GIF.

Data Gif Maker : un outil Google qui associe data visualization et GIF. | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Google a lancé Data Gif Maker un outil en ligne qui permet de générer un GIF de data visualization à partir de données.
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Les français plus favorables que leurs voisins aux innovations technologiques pour une expérience plus personnelle en magasin

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Sept bonnes raisons de penser comme une codeuse

Sept bonnes raisons de penser comme une codeuse | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Selon Aurélie Jean (1), 34 ans, as de l’informatique, apprendre à programmer aiguise la perception de soi, de sa carrière et de la société.
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A striking photo project asks why India is better at protecting its cows than its women

A striking photo project asks why India is better at protecting its cows than its women | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
India seems to care more about its cows than its women.
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Polette, L’Acteur Qui Casse Le Monopole Des Opticiens

Polette, L’Acteur Qui Casse Le Monopole Des Opticiens | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
En supprimant tous les intermédiaires, polette propose aux consommateurs des produits jusqu’à 80% moins chers que chez un opticien classique.
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History of Women in Software Engineering

History of Women in Software Engineering | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Female software engineers paved the way for the industry we know today and are continuing to push it forward. Here are just a few pioneers.
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Ces gants qui oralisent la langue des signes vont révolutionner le quotidien des personnes sourdes

Ces gants qui oralisent la langue des signes vont révolutionner le quotidien des personnes sourdes | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Deux jeunes étudiants américains ont inventé un gant capable de transcrire le langage des signes à l’écrit ou à l’oral. SooCurious vous pré
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Morgan Stanley utilise Snapchat pour recruter la prochaine génération de banquiers

Morgan Stanley utilise Snapchat pour recruter la prochaine génération de banquiers | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Morgan Stanley est en train d'utiliser Snapchat, l'appli de messagerie la plus populaire auprès des jeunes, pour souhaiter une bonne rentrée aux étudiants de 19 universités à travers les Etats-Unis.

Mercredi 13 septembre 2017, des étudiants d'UPenn, Harvard, Villanova, Howard, et 14 autres campu
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How to Integrate Data and Analytics into Every Part of Your Organization

How to Integrate Data and Analytics into Every Part of Your Organization | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Start with a clear understanding of what you hope to accomplish.
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Des adolescentes kényanes développent une application pour en finir avec les mutilations génitales

Des adolescentes kényanes développent une application pour en finir avec les mutilations génitales | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
i-Cut est un projet d’appli conçu par une équipe de cinq jeunes Kényanes pour sauver et aider les victimes de mutilations sexuelles, comme l’excision. Elles participeront en octobre à un concours de développeurs en Californie.
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‘Narcissists’ make great Leaders!

‘Narcissists’ make great Leaders! | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Yes, the title was to get your attention, but you will agree with me after a few minutes. Many of us publicly admit that we join new employers in
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7 prérequis avant de se lancer dans le marketing automation

7 prérequis avant de se lancer dans le marketing automation | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Tout le monde en parle, mais peu le font. Rangez-vous du côté des seconds et découvrez nos 7 prérequis pour faire du marketing automation une réalité.
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Maryam Mirzakhani, Stanford mathematician and Fields Medal winner, dies | Stanford News

Maryam Mirzakhani, Stanford mathematician and Fields Medal winner, dies | Stanford News | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Stanford mathematician Maryam Mirzakhani, the first and to-date only female winner of the Fields Medal since its inception in 1936, has died.
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Why You Don't Believe In Facts, And How To Fix It · Lisa Charlotte Rost

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Google could soon get access to genetic patient data

Google could soon get access to genetic patient data | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
In an article for The Conversation, Edward Hockings a researcher at the University of the West of Scotland, explains the risks of letting a private company have access to sensitive genetic data.
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L'explosion de la Data Management Platform: l'actu marketing de l'étranger - Data driven marketing

L'explosion de la Data Management Platform: l'actu marketing de l'étranger - Data driven marketing | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Passage en revue de la presse marketing étrangère, pour découvrir le meilleur de ce qui se dit et se fait ailleurs. Au programme cette semaine: les Data Management Platforms (DMP) s'imposent dans les stratégies marketing comme outil de machine learning incontournable.
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Cannes Lions: 4 initiatives de marques qui ont parié sur l’intelligence de la data 

Cannes Lions: 4 initiatives de marques qui ont parié sur l’intelligence de la data  | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
Le HUB Institute a retenu quatre initiatives coup de coeur.
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Hacking a Corporate Culture: Stories, Heroes and Rituals in Startups and Companies

Hacking a Corporate Culture: Stories, Heroes and Rituals in Startups and Companies | Marketing, Digital, Media, CRM, RelationClient, ConnectedStuffs, Pub, SocialTv, Recrutement 2.0, ConnectedStore, BigData | Scoop.it
I’ve spent this year working with corporations and government agencies that are adopting and adapting Lean Methodologies. I’ve summarized my learnings in this blog post, and here, here and here and…
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