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A Lesson in Social Espionage: How to Dissect a Competitor's Social Strategy

A Lesson in Social Espionage: How to Dissect a Competitor's Social Strategy | Favorite Resources | Scoop.it
Gain valuable insights about an industry, a company, or a competitor by carefully dissecting their social activity. In this example, the personal care brand Dove, the following exercises, using only public data, took about 3 hours to complete.

Via The Fish Firm II
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Instagram for Small Businesses

Instagram for Small Businesses | Favorite Resources | Scoop.it
Tips to turn you into a small business Instagram marketing guru.

Via The Fish Firm II
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Get the RSS Feed for Any Twitter Account with Twitter RSS

Get the RSS Feed for Any Twitter Account with Twitter RSS | Favorite Resources | Scoop.it
Twitter-RSS allows you to get in RSS format the latest news of the twitter users choosen by you.

Via Robin Good
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Stephen Dale's curator insight, April 24, 2013 5:31 AM

Glad to see that RSS is not dead, despite waht Google think!

DJ Halp's comment, April 24, 2013 7:26 AM
anyone remember when it was easy to discover an RSS feed right from any twitter page? the source would just be based on some unique id...a string of like eight or nine numbers. that ability went away last october. this looks a lot cleaner, and it's a great find...still i wonder why simpler feed discovery isn't possible anymore.
wanderingsalsero's comment, April 25, 2013 12:17 AM
I'll admit I'm not really skillful with twitter and I know almost nothing about RSS but it does instantly seem apparent to me that most Twitter feeds just have so much total crap on them that saving/collecting is totally a waste of time.
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News and Topic Monitoring: Eight Alternatives If Google Kills "Alerts"

News and Topic Monitoring: Eight Alternatives If Google Kills "Alerts" | Favorite Resources | Scoop.it

"Google Alerts have become a critical part of my business from brand monitoring to topic monitoring, but it may be going away."


Via Robin Good, Howard Rheingold, Beth Kanter
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Elsie Whitelock's curator insight, May 6, 2013 9:12 AM

 some good alternatives for alerts..

Robyn Mather's comment, June 8, 2013 3:07 PM
Looking at talkwalker.com/alerts as a possible replacement for google
Robyn Mather's comment, June 8, 2013 3:07 PM
Looking at talkwalker.com/alerts as a possible replacement for google
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How To Use Trello to Manage Content Marketing Tasks | TKGenius | Online Marketing Strategies & Training

How To Use Trello to Manage Content Marketing Tasks | TKGenius | Online Marketing Strategies & Training | Favorite Resources | Scoop.it
Trello is a project management application that is prefectly designed to manage editorial tasks in content marketing. Learn how from Nate Riggs . | #TKGenius
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Toolbox : ViperChill

Toolbox : ViperChill | Favorite Resources | Scoop.it
Last Updated: (2011) AweberBookmarking Demon(cloud niche) Aweber allows me to quickly and easily build email lists in different
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19 Effortless Ways to Write Amazing Headlines - Venture Harbour

19 Effortless Ways to Write Amazing Headlines - Venture Harbour | Favorite Resources | Scoop.it
“Five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” —

Via Beth Kanter
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Beth Kanter's curator insight, April 24, 2014 10:34 AM

-Writing good headlines essential to success

-A/B testing

-Even on blog posts - there's  plug in for wordpress

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How to Use Hashtags to Increase Your Social Media Presence

How to Use Hashtags to Increase Your Social Media Presence | Favorite Resources | Scoop.it
Hashtags first started out on Twitter and have made their way onto all of the most popular social networks including Facebook, Pinterest, Instagram and Google+. A hashtag is a symbol used to mark a certain category on social media.

Via The Fish Firm II
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Ariane Faure rédac web's curator insight, April 17, 2014 4:00 AM

Le B.a.B.a du hashtag !

Rescooped by Jamie Bayar from Internet Marketing Strategy 2.0
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Optimize Your Landing Page Design By Seeing What Your Users See with Eyequant

Optimize Your Landing Page Design By Seeing  What Your Users See with Eyequant | Favorite Resources | Scoop.it
EyeQuant instantly predicts how users look at your websites using technology developed by the world's top attention scientists at Caltech. No code required.

Via Robin Good
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Robin Good's curator insight, February 2, 2014 5:19 AM



Eyequant is a new web app which allows you to test and analyze instantly and web page design, landing or product page and to visualize for you the areas on the page that readers will pay most attention to.


The app does not require you to install any code or plugin on your site as it leverages scientific research data to evaluate, analyze and predict reader's behavior on any page without needing to use live traffic data.


Once you have submitted a web page by uploading it or by submitting its URL, Eyequant will be able to provide three different visual maps (attention map, hot spots, perception map) of your page showcasing the specific areas where reader's eyes will be drawn.


All visual maps produced by Eyequant can be easily exported to PDF, PPT and ZIP files. 


My comment: Excellent resource to gain valuabe insight into how to improve and optimize any web page. Definitely worth trying.



Free try out available (2 pages).


Try it out now: http://eyequant.com/ 


Pricing: http://eyequant.com/#!/pricing 





Valerie Demont's curator insight, February 5, 2014 2:00 AM

Testé : 2 analyses gratuites de vos landing pages. Ensuite, les price plan ne sont pas donnés.

 

Jim's curator insight, February 12, 2014 5:58 PM

Here is a quick way to test your web site on three different levels. It's a good way to better understand 

Rescooped by Jamie Bayar from Internet Marketing Strategy 2.0
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Creating Great Images With Quotes Is Like Creating Flags For Your Fans To Wave: 3 Free Tools To Create Your Own

Creating Great Images With Quotes Is Like Creating Flags For Your Fans To Wave: 3 Free Tools To Create Your Own | Favorite Resources | Scoop.it

Via Robin Good
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medienfundgrube's comment, July 12, 2013 2:34 AM
https://findings.com/ seems to be quite interesting, too. Kind of quotes community.
Kate Williams's curator insight, October 28, 2013 7:01 AM

November's focus for Soical Biz is IMAGES (following the focus on Pinterest in October). There are some really helpful free tools available to help any entrepreneur, image-challenged or not, make an impact at image hungry social sites e.g. Pinterest, Facebook and Google+. There's no doubt images draw attention and drive visibility and traffic.

Maria Eva Blaiotta's curator insight, March 24, 2014 10:24 PM

Free tools which will help you create your own images with quotes.

Rescooped by Jamie Bayar from Internet Marketing Strategy 2.0
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Social Sharing Tools That Integrate FB, Twitter, LinkedIN and Google+

Social Sharing Tools That Integrate FB, Twitter, LinkedIN and Google+ | Favorite Resources | Scoop.it

Twitter, Facebook, LinkedIn can be found in the majority of social media management apps. It is with Google+ that things get a little bit more complicated: very few social media tools support it due to some technical challenges.

 

However, most social media managers would prefer a solution that would allow them posting to all social networks in one place, Google+ including.

 

In this post, you’ll find reference to all tools that are to date integrated with Google+.

 

We’ll bring small business editions to a special focus and review social tools that (1) support Google+ and (2) the ones you can use for free or under $10 a month.


Via Martin Gysler, Robin Good
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Josie's comment, May 3, 2013 8:00 AM
Thank You Martin. Yes, Hootsuite and other similar sites truly lower the barriers of entry into biz. Very Good strategy I may add.
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Use Trello As A Flexible, Visually Organised GTD System

Use Trello As A Flexible, Visually Organised GTD System | Favorite Resources | Scoop.it
Trello is a simple project management tool, but it can also shine as your personal GTD task management tool. The web app’s boards, cards, checkl...
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