Fashion Spot
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Unmasking East Asia’s Beauty Ideals

Women from Korea, Japan and China play an increasingly influential role in the global beauty industry but what drives their purchases and influences their trendsetting regimes?
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GLOBAL BEAUTY Asian Girls Under-Skin The women of China, Japan and Korea are so different and so equal.
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After a horrible year, luxury fashion brands pin hopes on the return of Chinese consumers in 2017

After a horrible year, luxury fashion brands pin hopes on the return of Chinese consumers in 2017 | Fashion Spot | Scoop.it
The global fashion industry is hoping for better times ahead after 2016 added up to one of the most difficult years on record
Rinaldo Stefanutto's insight:
2017: Luxury hopes in Chinese Travellers Many consumers are redirecting their spending toward experiential luxuries, such as travel, entertainment, fine dining and fine art.
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In 2017’s “new normal,” luxury brands will have to work a lot harder to sell their pricey goods

In 2017’s “new normal,” luxury brands will have to work a lot harder to sell their pricey goods | Fashion Spot | Scoop.it
Last year was a bad one for many companies selling expensive fashion, handbags, and jewelry. For the first time since the financial crisis of 2008, the global market for personal luxury goods failed to grow, stalling at €249 billion (about $258 billion). The good news is that 2017 should see a return to growth, according to a Dec. 2
Rinaldo Stefanutto's insight:
INTELLIGENCE New Normal Luxury in 2017. Today Chinese shoppers account for 30% of all sales of personal luxury goods and there is not new China, however, at least not now. Luxury will grow up in a single digit for the next 10 years .... waiting for Africa, the next new frontier.
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Asserting a Muslim Fashion Identity - NYTimes.com

Asserting a Muslim Fashion Identity - NYTimes.com | Fashion Spot | Scoop.it
FASHION INTELLIGENCE The Business of Modest Fashion
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12+1 RETAIL EVOLUTIONS - 2016 on Flipboard

12+1 RETAIL EVOLUTIONS - 2016 on Flipboard | Fashion Spot | Scoop.it
By Rinaldo Stefanutto | Selection of international and Italian press about future retail challenges
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Experiences, suggestions, useful tips to catch the next retail challenges
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Hong Kong’s Chinese Tourist Arrivals Up, Spending Down: Golden Week

Hong Kong’s Chinese Tourist Arrivals Up, Spending Down: Golden Week | Fashion Spot | Scoop.it
Initial reports from Golden Week in Hong Kong indicate more Chinese visitors than in 2015, but they are spending less than in previous years.
Rinaldo Stefanutto's insight:
TRAVEL INTELLIGENCE ✈️ Hong Kong is the first destination for Chinese travellers but it's loosing appealing. New opportunities for other Countries in 2017.
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Victoria’s Secret Fashion Show: How Chinese Consumers Reacted to Dragons on the Runway

Victoria’s Secret Fashion Show: How Chinese Consumers Reacted to Dragons on the Runway | Fashion Spot | Scoop.it
Chinese viewers were not very impressed by a dragon and other Chinese elements that appeared on the runway at this year's Victoria's Secret Fashion Show.
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Marketing The recent catwalk of Victoria's Secrets suggesting that is necessary to rethink the Western perspective of Orientalism or stereotyped approach to Chinese culture...
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MFFashion.com - Gli angeli di Victoria’s secret volano a Parigi

MFFashion.com - Gli angeli di Victoria’s secret volano a Parigi | Fashion Spot | Scoop.it
Victoria's Secret Fashion Show Paris �� Thinking to Europe ?
Rinaldo Stefanutto's insight:
Un business decennale concentrato tutto negli USA. La scelta di Parigi per l'annuale evento mediatico presuppone a nuovi piani di espansione in Europa ?
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Que peut-on attendre de la #FashionTech?

Que peut-on attendre de la #FashionTech? | Fashion Spot | Scoop.it

"Le monde de la mode connaît actuellement une révolution grâce aux innovations numériques et technologiques. (...) Cette révolution dans la mode s'appelle la Fashion Tech et ne fait que commencer !"


Via Marine Lewandowski
Rinaldo Stefanutto's insight:
Today's Point about Fashion Tech and wearable: areas, ideas, products, companies and perspective. Written by Marine Lewandowky
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Marine Lewandowski's curator insight, November 23, 2016 5:09 PM

La Fashion Tech est le mélange entre la mode et la technologie, aussi appelé la mode 2.0. Il peut s'agir de vêtements connectés, ou composés de textiles intelligents ou encore de vêtements créés grâce à de nouvelles technologies. Les vêtements intelligents vont changer notre façon de consommer, de distribuer et de concevoir la mode. J'ai hâte d'assister à ce changement !

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How Key Pieces Made a Comeback

A handful of brands are opting out of bold, one-season trends and placing an emphasis on simplified ranges of year-round product.
Rinaldo Stefanutto's insight:
“The rhythm of the seasons is terrible for designers and the pressure to produce more and more, without taking the time to analyse ideas, is awful. When a design is beautiful, when it just works, why not make it evolve from season to season? Why not develop its lines and technical qualities, rather than starting everything from scratch? Less is more.” by Meyer and Valliant
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Clicks to Bricks: Online Retailers Find the Lure of a Store - NYTimes.com

Clicks to Bricks: Online Retailers Find the Lure of a Store - NYTimes.com | Fashion Spot | Scoop.it
RETAIL TREND Companies of all sizes that once sold primarily through multibrand retailers are building on their experience running online stores by opening direct-to-consumer brick-and-mortar To understand why, just follow the money.
Rinaldo Stefanutto's insight:
New opportunities for brick-and-mortar. Rethinking the flag-ship-store.
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Do Diffusion Lines Still Make Sense?

In the face of fierce competition and heavy cost structures, some brands are rethinking the logic of their diffusion lines.
Rinaldo Stefanutto's insight:
FASHION INTELLIGENCE it’s becoming increasingly difficult to justify diffusion lines which confuse customers and drive up costs. Every Brands should experiment a personal approach rethinking the diffusion lines.
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Neuromarketing and Luxury – Fashion Mythology

Neuromarketing and Luxury – Fashion Mythology | Fashion Spot | Scoop.it
Have you ever thought what stands behind your decision to buy a certain brand? It is most likely Neuromarketing. Why does buying a product makes you happy?
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MARKETING Neuromarketing Based on Multi-Sensorial Experiences
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Karla Martinez's 2017: Latin American Fashion Will Come Into its Own

Latin American designers and smaller Latin American fashion weeks have the opportunity to grow in 2017, says the editor-in-chief of Vogue Mexico and Vogue Latin America.
Rinaldo Stefanutto's insight:
FASHION INTELLIGENCE "We All Speak Spanish But We're Very Different Culturally "
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The ‘Made In’ Dilemma: To Label, or Not to Label

Consumers care about the origin of their products, but luxury brands are all over the place when it comes to 'Made in' disclosures, says Luca Solca of Exane BNP Paribas.
Rinaldo Stefanutto's insight:
MADE IN - part 1 What's next in 2017 ?
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Korean Retailers Shake up the Old Guard

South Korean retail has long been dominated by a web of conservative conglomerates called chaebols — but a few innovative retailers are pushing the boundaries of product, positioning and price.
Rinaldo Stefanutto's insight:
K-RETAIL INTELLIGENCE South Korean retail has long been dominated by a web of conservative conglomerates called chaebols — but a few innovative retailers are pushing the boundaries of product, positioning and price.
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The Great British Break-Up: How Brexit Will Impact Fashion in 2017

After six months of uncertainty, BoF examines the challenges facing fashion as the UK government carves out a Brexit strategy.
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Intelligence Brexit Challenge 2017 : Hard, Soft or Canada Model
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Inside Victoria's Secret - 2016 on Flipboard

Inside Victoria's Secret  - 2016 on Flipboard | Fashion Spot | Scoop.it
By Rinaldo Stefanutto | Rinaldo Stefanutto created a magazine on Flipboard. “Inside Victoria's Secret - 2016 on Flipboard” is available with thousands of other magazines and all the news you care about. Download Flipboard for free and search for “Rinaldo Stefanutto”.
Rinaldo Stefanutto's insight:
Victoria's Secret 2016 Started in USA and finished in Europe - Paris. What's next?
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The Top 10 Controversies in China’s Luxury Industry for 2016

The Top 10 Controversies in China’s Luxury Industry for 2016 | Fashion Spot | Scoop.it
From a canceled Hong Kong concert to Trump's conflict-of-interest issues with China, 2016 was a year of many luxury-related controversies.
Rinaldo Stefanutto's insight:
REPORT The 10 controversies will accompany us into 2017 by JingDaily
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10 Trends That Will Define the Fashion Agenda in 2017

In the new year, new patterns will shape the global fashion industry, from a resurgent China to a ‘wellness dividend,’ reveals BoF and McKinsey & Company's in-depth report, The State of Fashion 2017.
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INTELLIGENCE The Next Fashion Trends
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Has Victoria's Secret Solved Fashion's Communications Conundrum?

How the blockbuster Victoria's Secret Fashion Show drives immediate sales impact and what luxury brands can learn.
Rinaldo Stefanutto's insight:
"having an integrated supply chain from design to production to retail, makes it much easier to align the communications and sales cycles"
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What Singles’ Day Tells Us About the State of Chinese Travel

What Singles’ Day Tells Us About the State of Chinese Travel | Fashion Spot | Scoop.it
What does China's Singles’ Day, the record-breaking 24-hour shopping bonanza, tell us about trends and tendencies in global Chinese travel?
Rinaldo Stefanutto's insight:
TRAVEL INTELLIGENCE ✈️ "The growing sophistication of China’s online travel agencies, an increasingly affluent Chinese middle class, and an ever-growing number of destinations that are visa-free or visa-on-arrival for Chinese visitors have entirely changed the travel market in China."
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Athleisure’s Winners and Losers

Innovative retail and marketing concepts, as well as designer and celebrity collaborations have helped drive success in the athleisure sector.
Rinaldo Stefanutto's insight:
FASHION INTELLIGENCE “This idea of being healthy and sporty and fit has become the new sexy … There’s a desire to look sporty even if you aren’t practising any sport,” Dos and Don'ts Tips for Brand and Retailers
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How Global Brands Are Thinking Local

Global retailers like Uniqlo, Lululemon and Nike are activating local communities with cultural programming, ‘superhero’ yogis and neighbourhood run clubs.
Rinaldo Stefanutto's insight:
INTELLIGENCE Think Global , Act Local. How some Companies are rethinking their marketing and activities.
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Ecommerce Is Growing, But Customers Still Prefer Shopping in Stores

Ecommerce Is Growing, But Customers Still Prefer Shopping in Stores | Fashion Spot | Scoop.it
Even with increases in delivery time and improved online experiences, people still like to physically buy many types of goods, a new study says.
Rinaldo Stefanutto's insight:
RETAIL INTELLIGENCE Walker Sands predicts that the physical and online shopping worlds will eventually collide.
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