Fashion & Luxury Marketing
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Fashion & Luxury Marketing
Branding, communication and marketing from fashion & luxury brands and retailers, with an emphasis on web and digital.
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Colin’s Column | Is Haute Couture Poised for Reinvention or Irrelevance?

Colin’s Column | Is Haute Couture Poised for Reinvention or Irrelevance? | Fashion & Luxury Marketing | Scoop.it
PARIS, France — Couture! This magic word was all but forgotten 30-odd years ago, except in the most exalted and privileged of social circles.
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Net-a-Porter CEO: It's no secret we're launching a major fashion magazine (Wired UK)

Net-a-Porter CEO: It's no secret we're launching a major fashion magazine (Wired UK) | Fashion & Luxury Marketing | Scoop.it
Online fashion retailer Net-a-Porter is planning to launch a printed magazine within the next 12 months, according to CEO Mark Sebba, speaking at the Business Leaders Network's Making it Mobile event...
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Blogger edits – the visual merchandising trick |

Blogger edits – the visual merchandising trick | | Fashion & Luxury Marketing | Scoop.it
EDITD's visual merchandising database explores the latest in VM and marketing trends - looking at how the garments featured in newsletter blog style edits sell.
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A Few Words With Kate Moss, Fashion’s Garbo

A Few Words With Kate Moss, Fashion’s Garbo | Fashion & Luxury Marketing | Scoop.it
Kate Moss evolved in public from waif to runway goddess to demi-legend, partly by keeping her lips sealed.
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Shoppable Films: Fad or Future?

Shoppable Films: Fad or Future? | Fashion & Luxury Marketing | Scoop.it
If there's one keyword at the centre of the burgeoning fashion and tech scene at the moment, it's 'shoppable'.
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The new male fashionista

The new male fashionista | Fashion & Luxury Marketing | Scoop.it
Simon Chilvers: Demand for designer menswear is booming – and it's all due to the rise in style-smart male consumers, for whom nothing but the latest catwalk pieces will do...
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Dezire GaC's curator insight, February 19, 2013 1:06 PM

Podemos darnos cuenta cómo la moda se ha ido transformando con el paso del tiempo, logrando penetrar en mercados inimaginables tales como el masculino ya que antes se pensaba que la las únicas que debían estar informadas y seguir dichas tendencias de la moda eran las mujeres, pero ahora también vemos a los grandes diseñadores y  marcas como Alexander McQueen, Givenchy, Burberry entre otros, creando espacios y colecciones totalmente dedicados a los hombres que hoy en día se preocupan más por su apariencia.