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How to grow and monetize your Instagram account

How to grow and monetize your Instagram account | Mastering Facebook, Google+, Twitter | Scoop.it
The formula is simple: create an Instagram account with killer unique content, attract new engaged followers, then sell advertising, shout-outs or products (yours or other people’s).

The seven essentials below will not only help you understand how to quickly grow your followers, but also show you how you can attract small businesses and brands that will want to advertise via your account.

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Mastering Facebook, Google+, Twitter
How to master the biggest social network
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Rescooped by massimo facchinetti from Digital Marketing Trends
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How Instagram’s algorithm works

How Instagram’s algorithm works | Mastering Facebook, Google+, Twitter | Scoop.it
Instagram doesn’t downrank users for posting too frequently or for other specific behaviors,

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Peg Corwin's curator insight, June 16, 9:02 AM

Core factors in the Instagram feed are - interest, timeliness, relationship. Less critical are frequency of use, following numbers and time spent. See myths debunked, like this one "Instagram downranks users for posting too frequently or for other specific behaviors."

Rescooped by massimo facchinetti from Content Marketing & Content Strategy
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6 Advanced Techniques to Generate Leads with Social Media

6 Advanced Techniques to Generate Leads with Social Media | Mastering Facebook, Google+, Twitter | Scoop.it
Are you struggling to generate additional leads for your growing business through social media? In a poll, 63% of online marketers admitted that social media lead generation was their most difficult…

Via Stefano Principato
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Rescooped by massimo facchinetti from Outsourcing Network Intelligence - Revue de presse digitale
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LinkedIn introduit les annonces publicitaires carrousels

LinkedIn introduit les annonces publicitaires carrousels | Mastering Facebook, Google+, Twitter | Scoop.it
Dans un communiqué, LinkedIn annonce la disponibilité d'un nouveau publicitaire en libre service : les annonces carrousels pour le contenu sponsorisé.

Via OUTSOURCING NETWORK INTELLIGENCE
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OUTSOURCING NETWORK INTELLIGENCE's curator insight, June 16, 2:57 AM

Un nouveau format publicitaire sur LinkedIn... efficacité à juger à l'usage. #LinkedIn #Ads

Rescooped by massimo facchinetti from SteveB's Social Learning Scoop
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5 Things A Social Leader Does Every Day

5 Things A Social Leader Does Every Day | Mastering Facebook, Google+, Twitter | Scoop.it
Social Leadership is not just about thinking, it’s about taking action, every day. The culture of an organisation is co-created through the actions of every individual, in the moment, through the things they say and do. So whilst our journey to Social Leadership may start with introspection, it rapidly moves to action. As we curate…

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Rescooped by massimo facchinetti from Technology in Business Today
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14 Unforgivable Facebook Marketing Mistakes to Avoid In 2018

14 Unforgivable Facebook Marketing Mistakes to Avoid In 2018 | Mastering Facebook, Google+, Twitter | Scoop.it
Facebook has a market saturation unrivalled by any other social network. To win over your audience you need to avoid these Facebook marketing mistakes.

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17 Killer Facebook Post Ideas For Small Business Owners

17 Killer Facebook Post Ideas For Small Business Owners | Mastering Facebook, Google+, Twitter | Scoop.it
Here are 17 killer Facebook Post Ideas that WILL work by generating lots of likes, shares, comments, and increased click throughs to your website.

Via Daniel Watson, Anuj Saxena
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Daniel Watson's curator insight, May 30, 1:46 AM

 

Creating a Facebook Page for your small business, is only the first step in utilising Facebook, as a lead generator. To attract likes and engagement with your page, it is beholden on you to create regular posts, and share these with your Page followers. To make this task much easier, it helps to learn as many post ideas as you can, and this article delivers with 17 great ideas to maintain your enthusiasm and see results from your posts.

Patrice McDonough's curator insight, May 30, 7:54 AM
In creating my transition from fashion consulting to mental health consulting, I hope to apply some of the great ideas outlined here in the post
Rescooped by massimo facchinetti from MarketingHits
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7 Things You Should Stay Away While Doing Social Media Marketing

7 Things You Should Stay Away While Doing Social Media Marketing | Mastering Facebook, Google+, Twitter | Scoop.it
You need to design an effective marketing and business strategy forsocial media marketing. There are many mistakes that you are prone tomaking while launching a marketing campaign over social media.
Via Brian Yanish - MarketingHits.com
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Rescooped by massimo facchinetti from Marketing: Digital, CPG, B2B
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Hashtagging for Results: The Power Behind That Pound Sign

Hashtagging for Results: The Power Behind That Pound Sign | Mastering Facebook, Google+, Twitter | Scoop.it

It’s hard to believe, but the hashtag is now officially more than a decade old. That means there’s an entire generation of youngsters on Twitter who never knew a world without it, though most marketers certainly do.


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Rescooped by massimo facchinetti from Digital Visibility
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4 Tools to Find Targeted Customers From Your LinkedIn Network

4 Tools to Find Targeted Customers From Your LinkedIn Network | Mastering Facebook, Google+, Twitter | Scoop.it
Four resources to help you find more targeted customers right from your own LinkedIn network to improve your business sales.

Via Stefano Principato, oconnorandkelly
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Rescooped by massimo facchinetti from Online Marketing Tools
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3 Very Important Ways Blockchain Technology Will Save Social Media Marketing

3 Very Important Ways Blockchain Technology Will Save Social Media Marketing | Mastering Facebook, Google+, Twitter | Scoop.it
You probably heard about the hot water Facebook is in. The eyebrows raised over the way Cambridge Analytica and Facebook used consumer data is a definite red flag for everyone on social media. Howe…

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Rescooped by massimo facchinetti from Online Marketing Tools
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LinkedIn Layout Changes and Feature Updates: What Marketers Need to Know

LinkedIn Layout Changes and Feature Updates: What Marketers Need to Know | Mastering Facebook, Google+, Twitter | Scoop.it
The most identifiable changes to LinkedIn are in your profile. Your headshot has shifted to the left-hand side rather than centered on your profile. Because your background image is no longer obstr…

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Rescooped by massimo facchinetti from Content Marketing & Content Strategy
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How to Use the Facebook Budget Optimization Tool for Improved Results 

How to Use the Facebook Budget Optimization Tool for Improved Results  | Mastering Facebook, Google+, Twitter | Scoop.it
Discover how to use the Facebook Budget Optimization tool to automatically optimize your budget distribution across ad sets.

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Rescooped by massimo facchinetti from Daily Magazine
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Goodbye Facebook Pages, Hello Reddit!

Goodbye Facebook Pages, Hello Reddit! | Mastering Facebook, Google+, Twitter | Scoop.it
While Facebook Pages continue to lose visibility, Reddit continues to grow and evolve. Here are five reasons you should to take a closer look at Reddit.

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Rescooped by massimo facchinetti from Content Marketing & Content Strategy
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Social Media Marketing: What it is and Why it Matters to You

Social Media Marketing: What it is and Why it Matters to You | Mastering Facebook, Google+, Twitter | Scoop.it
As a person in the 21st century (with wi-fi and the latest technology), it’s likely that you know and understand what social media is, right? Just a quick glance at your cell-phone and a tap onto...read more

Via Stefano Principato
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Rescooped by massimo facchinetti from Content Marketing & Content Strategy
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Top 10 Free Social Media Monitoring Tools

Top 10 Free Social Media Monitoring Tools | Mastering Facebook, Google+, Twitter | Scoop.it
Juggling many social media accounts across a multitude of platforms can start to seem like an impossible task. In order to stay active, engaged and relevant with your audience along with still making…

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Rescooped by massimo facchinetti from Linkedin for Business Marketing
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So You Viewed My LinkedIn Profile...Now What?

So You Viewed My LinkedIn Profile...Now What? | Mastering Facebook, Google+, Twitter | Scoop.it
After someone looks at your LinkedIn profile, you'd probably like them to call you, email you, or send you a...Continue Reading »

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Peg Corwin's curator insight, June 8, 8:58 PM

In your LinkedIn profile, where can you add calls to action to get prospects to call, email, download, get a quote, visit your site, read a post? Wayne Breibarth says "Headline, Summary, Job Experience, Contact Info, Status Updates, Projects, Publications, Long-form published posts. How many of these are you using?

Rescooped by massimo facchinetti from Digital Marketing Trends
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6 Tools for Social Media Content Inspiration : Social Media Examiner

6 Tools for Social Media Content Inspiration : Social Media Examiner | Mastering Facebook, Google+, Twitter | Scoop.it
Discover six tools and websites that will help keep your social media content interesting, timely, and relevant.

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Peg Corwin's curator insight, June 2, 9:32 AM

Social media marketers, here are some fun social tools. My fav is Forekast, "to discover what’s happening and which popular events are coming up. Events are added to the website and then upvoted by the community, allowing the hottest events to rise to the top of the page."

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How heavy use of social media is linked to mental illness - Daily chart

How heavy use of social media is linked to mental illness - Daily chart | Mastering Facebook, Google+, Twitter | Scoop.it
MAY 20th will mark the end of “mental-health awareness week”, a campaign run by the Mental Health Foundation, a British charity. Roughly a quarter of British adults have been diagnosed at some point with a psychiatric disorder, costing the economy an estimated 4.5% of GDP per year.
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Rescooped by massimo facchinetti from Digital Visibility
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How Instagram Stories Work

How Instagram Stories Work | Mastering Facebook, Google+, Twitter | Scoop.it
Instagram stories refer to a series of photos or videos scheduled to expire after 24 hours. According to various online research, over 250 million Instagram users post stories daily.

Via Stefano Principato, oconnorandkelly
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Rescooped by massimo facchinetti from Online Marketing Tools
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How To Create Killer Webinars With FB Live

How To Create Killer Webinars With FB Live | Mastering Facebook, Google+, Twitter | Scoop.it
You see, top marketers have known for a long time that webinars are the fastest, most powerful way to get endless traffic and loyal buyers… you know, stuff that results in profits. But this i…

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Rescooped by massimo facchinetti from Technology in Business Today
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How to Write a Social Media Policy for Your Company

How to Write a Social Media Policy for Your Company | Mastering Facebook, Google+, Twitter | Scoop.it
A social media policy is a document that outlines how an organization and its employees should conduct themselves online.

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Michael Stallings's curator insight, May 23, 11:40 AM
The starting point!
Rescooped by massimo facchinetti from Online Marketing Tools
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Pinterest Redesigns Business Profiles With New Personalization Options

Pinterest Redesigns Business Profiles With New Personalization Options | Mastering Facebook, Google+, Twitter | Scoop.it
Pinterest Gives Publishers More Control Pinterest is giving publishers more customization options by rolling out redesigned business profile pages.The idea-sharing social network aims to give brands more control over their pages and the content…...

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Rescooped by massimo facchinetti from Communication digitale - Médias sociaux
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Vos publications Instagram : Comment les optimiser et les enrichir ?

Vos publications Instagram : Comment les optimiser et les enrichir ? | Mastering Facebook, Google+, Twitter | Scoop.it
Pour émerger sur le réseau social Instagram il est indispensable d'y être très présent et de partager fréquemment du contenu. Découvrez comment enrichir et optimiser vos publications Instagram pour y valoriser votre présence et gagner des abonnés. | Le Journal du Community Manager c'est l'actualité Community Management | Social Media | Marketing

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Rescooped by massimo facchinetti from Digital Marketing: A paradigm shift from traditional marketing
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May Instagram Ideas and Examples

May Instagram Ideas and Examples | Mastering Facebook, Google+, Twitter | Scoop.it
Real examples of businesses using May holidays, themes, and observances to promote their business and meaningfully interact with customers on Instagram.

Via Anuj Saxena
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Not Sure What to Post on Social Media? 10 Content Ideas That Work

Not Sure What to Post on Social Media? 10 Content Ideas That Work | Mastering Facebook, Google+, Twitter | Scoop.it
This cheat sheet of engaging social media content ideas will help you out the next time you need to beat that dreaded writer’s block.
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