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Social media is vital small-business tool

Social media is vital small-business tool | Executive Coaching Growth | Scoop.it

Via The Fish Firm II
Ron McIntyre's insight:

Good info for all

Jennifer Dodge - CCRC executive director's curator insight, October 2, 2013 12:17 PM

Small Business's that use social media not only market and communicate their business, but build relationships and brand loyality.  Social Media allows small business to be responsive to the needs of their clients.

Igor Tishkin's curator insight, October 3, 2013 3:19 AM

В статье приводятся примеры, кейсы, как представители малого бизнеса находят клиентов в социальных сетях.


Например, вот Эвола, 33, терапист, которая нашла клиентов в соцсетях:

en Evola, 33, a massage therapist and a registered dietitian, needed a boost after she left a corporate job to start her own practice in Chicago.

She got it from social media.


А вот Барнес, 49, который запустил трэвел-бизнес и обнаружил клиентов в социальных сетях.


Tom Byrnes, 49, an entrepreneur from Ireland, started Fun Packs, a company that makes travel entertainment toys for children. Byrnes says he's doubled his business since he started using social media.


Как же им это все удается? Неужели группы Вконтакте и Facebook приводят им столько клиентов, что они довольны и счастливы? Почему же в России это не работает?


Потому что, как минимум, они вели персональный блог и постили ссылки в соцсети. А не в группы.


A recent survey by HubSpot, a marketing software company, reports that 52% of marketers have found leads through Facebook so far in 2013, and 43% of marketers have found customers through LinkedIn and company blogs.


Я уверен, что корпоративный блог - это SMM, а не ведение групп в Вконтакте. Кто со мной поспорит? В комменты плз.

Constance Jones Collier's curator insight, December 4, 2013 11:47 AM

I find this very insightful

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